Introduction
Datasources and destinations
- Find all the data sources available at www.catchr.io/connectors
- Find all the destinations available at www.catchr.io/destinations
Day of the month Day of the year |
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Day of the week Week of the year |
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Hour of the day Hour of the day |
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Month of the year Month of the year |
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Month and day Month and day |
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Quarter of the year Quarter of the year |
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Week of the year Week of the year |
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Week of the year (start Sunday) Week of the year |
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Year Year such as 2017. |
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Year month Year and month. |
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Date Year, month, and day. |
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Year month day hour Year, month, day, and hour. |
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Year month day minute Year, month, day, hour and minute. |
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Year Quarter Year and quarter. |
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Year week Year and week. |
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Campaign Id Braze campaign identifier. Example: campaign_123. |
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Is Api Campaign Whether the campaign was created through the API. Example: true. |
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Campaign Last Edited Last time Braze reports a campaign edit. Example: 2026-03-01T12:00:00+00:00. |
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Campaign Name Summary Campaign name shown in Braze. Example: Spring Promo. |
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Campaign Archived Whether Braze marks the campaign as archived. Example: false. |
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Campaign Created At When the campaign was created. Example: 2026-02-15T10:00:00+00:00. |
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Campaign Description Campaign description from Braze. Example: March lifecycle win-back. |
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Campaign Draft Whether the campaign is still a draft. Example: false. |
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Campaign Enabled Whether the campaign is enabled in Braze. Example: true. |
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First Sent First send timestamp reported by Braze. Example: 2026-02-20T09:00:00+00:00. |
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Has Post Launch Draft Whether Braze reports a draft created after launch. Example: false. |
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Last Sent Most recent send timestamp reported by Braze. Example: 2026-03-01T09:00:00+00:00. |
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Campaign Message Top-level message returned by Braze when present. Example: success. |
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Campaign Detail Name Campaign name returned by the detail endpoint. Example: Spring Promo. |
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Campaign Schedule Type Braze scheduling mode for the campaign. Example: action_triggered. |
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Campaign Updated At When the campaign was last updated. Example: 2026-03-01T08:30:00+00:00. |
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Campaign Detail Channel Campaign delivery channel. Example: email. |
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Behavior Type Braze conversion behavior type. Example: clicks. |
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Campaign Conversion Position Zero-based array position from the Braze payload. Example: 0. |
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Window Days Conversion attribution window in days. Example: 7. |
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Campaign Detail Tag Value Campaign detail tag returned by Braze. Example: lifecycle. |
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Campaign Team Team name returned by Braze. Example: CRM. |
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Campaign Tag Value Campaign tag emitted by Braze. Example: retention. |
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Canvas Id Braze canvas identifier. Example: canvas_123. |
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Canvas Last Edited Last time Braze reports a canvas edit. Example: 2026-03-01T12:00:00+00:00. |
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Canvas Name Summary Canvas name shown in Braze. Example: Onboarding Canvas. |
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Canvas Archived Whether Braze marks the canvas as archived. Example: false. |
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Canvas Created At When the canvas was created. Example: 2026-02-15T10:00:00+00:00. |
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Canvas Description Canvas description from Braze. Example: New user onboarding sequence. |
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Canvas Draft Whether the canvas is still a draft. Example: false. |
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Canvas Enabled Whether the canvas is enabled in Braze. Example: true. |
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First Entry First canvas entry timestamp reported by Braze. Example: 2026-02-20T09:00:00+00:00. |
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Last Entry Most recent canvas entry timestamp reported by Braze. Example: 2026-03-01T09:00:00+00:00. |
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Canvas Message Top-level message returned by Braze when present. Example: success. |
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Canvas Detail Name Canvas name returned by the detail endpoint. Example: Onboarding Canvas. |
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Canvas Schedule Type Braze scheduling mode for the canvas. Example: action_triggered. |
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Canvas Updated At When the canvas was last updated. Example: 2026-03-01T08:30:00+00:00. |
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Canvas Detail Channel Canvas delivery channel. Example: push. |
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Step Name Canvas step label. Example: Send Welcome Email. |
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Canvas Step Position Zero-based array position from the Braze payload. Example: 0. |
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Canvas Detail Step Id Canvas step identifier. Example: step_1. |
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Canvas Detail Tag Value Canvas detail tag returned by Braze. Example: lifecycle. |
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Canvas Detail Variant Name Canvas variant label. Example: Welcome Variant. |
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Canvas Variant Position Zero-based array position from the Braze payload. Example: 0. |
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Canvas Detail Variant Id Canvas variant identifier. Example: variant_a. |
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Canvas Tag Value Canvas tag emitted by Braze. Example: onboarding. |
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Card Id Braze card identifier. Example: card_123. |
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Title Card title shown in Braze. Example: Upgrade now. |
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Card Type Braze content card type. Example: banner. |
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Card Tag Value Card tag emitted by Braze. Example: homepage. |
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Campaign Message Channel Channel bucket inside the campaign analytics response. Example: email. |
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Clicks Card clicks counted in the bucket. Example: 54. |
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Conversions Conversions attributed to the variant bucket. Example: 14. |
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Conversions 1 First conversion window count for the message row. Example: 7. |
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Conversions 1 By Send Time First conversion window attributed to send time. Example: 6. |
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Conversions 2 Second conversion window count for the message row. Example: 4. |
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Conversions 2 By Send Time Second conversion window attributed to send time. Example: 4. |
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Conversions 3 Third conversion window count for the message row. Example: 2. |
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Conversions 3 By Send Time Third conversion window attributed to send time. Example: 2. |
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Conversions By Entry Time Conversions attributed to entry time for the variant. Example: 12. |
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Conversions By Send Time Conversions attributed to send time for the message row. Example: 15. |
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Count Event count for the bucket. Example: 89. |
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Daily Active Users Daily active users counted in the bucket. Example: 845. |
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Delivered Delivered count for the message row. Example: 295. |
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Delivery Failed Delivery failure count for the message row. Example: 3. |
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Enrolled Enrollment count for the message row. Example: 95. |
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Entries Entries attributed to the variant bucket. Example: 240. |
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Event Name Custom event name returned by Braze. Example: checkout_completed. |
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First Button Clicks First CTA button clicks for the message row. Example: 12. |
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Help Help replies or equivalent message interaction count. Example: 1. |
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Impressions Card impressions counted in the bucket. Example: 1200. |
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Canvas Metric Variant Name Variant label returned by Braze. Example: Welcome Variant. |
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New Users New users counted in the bucket. Example: 42. |
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Opens Open count for the message row. Example: 640. |
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Opt Out Opt-out count for the message row. Example: 5. |
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Campaign Message Position Zero-based position of the message variant inside the channel array. Example: 0. |
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Rejected Rejected count for the message row. Example: 2. |
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Revenue Revenue attributed to the variant bucket. Example: 180.50. |
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Second Button Clicks Second CTA button clicks for the message row. Example: 4. |
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Analytics Tracking Enabled Whether Braze analytics tracking is enabled for the segment. Example: true. |
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Segment Id Braze segment identifier. Example: segment_123. |
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Segment Name Summary Segment name shown in Braze. Example: High Value Users. |
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Segment Created At When the segment was created. Example: 2026-02-15T10:00:00+00:00. |
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Segment Description Segment description from Braze. Example: Users with 3+ purchases. |
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Segment Message Top-level message returned by Braze when present. Example: success. |
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Segment Detail Name Segment name returned by the detail endpoint. Example: High Value Users. |
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Text Description Plain-text segment definition returned by Braze. Example: purchase_count >= 3. |
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Segment Updated At When the segment was last updated. Example: 2026-03-01T08:30:00+00:00. |
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Segment Detail Tag Value Segment detail tag returned by Braze. Example: lifecycle. |
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Segment Team Team name returned by Braze. Example: CRM. |
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Segment Tag Value Segment tag emitted by Braze. Example: paid_users. |
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Sent Send count for the message row. Example: 1200. |
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Sent To Carrier Messages sent to the carrier for delivery. Example: 300. |
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Size Segment audience size counted in the bucket. Example: 12450. |
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Canvas Metric Step Id Step identifier keyed by Braze. Example: step_1. |
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Time Time bucket returned by Braze analytics. Example: 2026-03-01T00:00:00+00:00. |
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Uninstalls App uninstalls counted in the bucket. Example: 9. |
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Unique Clicks Distinct card clicks counted in the bucket. Example: 49. |
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Unique Impressions Distinct card impressions counted in the bucket. Example: 980. |
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Unique Opens Distinct open count for the message row. Example: 500. |
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Unique Recipients Distinct recipients for the message row. Example: 1180. |
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Canvas Metric Variant Id Variant identifier keyed by Braze. Example: variant_a. |
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Variation Name Braze message variation label. Example: Variant A. |
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