Unified data Fields

Unify multi-platform reporting data automatically

Add a ready-to-use Unified data layer to build cross-channel pages faster, without manual blends.

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Manual blending breaks reporting flow

When each dashboard requires custom blends, teams lose time, duplicate logic, and spend energy fixing field mismatches instead of analyzing performance.

Time lost in data prep

Teams spend time cleaning and mapping data before they can analyze performance.

More mapping errors

Repeated manual blends increase inconsistencies and field mismatches.

Too much dependency

Simple reporting changes often depend on technical profiles.

From fragmented datasets to one unified data layer

Unified data fields gives you a ready-to-use consolidated layer by category, so you can keep source datasets and build cross-channel reporting faster.

Cross-channel reporting, without manual blends

Keep your source datasets, and add one shared data layer built for cross-channel analysis. No need to rebuild the same blends every time you want a consolidated view.

Ready-to-use fields

Skip repetitive blend set-up

Limit mapping errors

Built for all your key data categories

Unify data automatically across 80+ integrations, so your reporting starts from a structure that is already aligned.

Ads

Analytics

Ecommerce

Social

Finance

Emailing

Reviews

CRM

Go to integrations list

Consistent reporting at scale

Use the same unified data layer across dashboards, teams, and recurring reporting workflows to keep field logic consistent as your reporting grows.

Source-specific pages

Consolidated pages

How Unified data fields works in Catchr

Configure unified data fields once in Catchr, then use the same consolidated layer across your reporting.

Connect your data sources on app.catchr.io

Thanks to a simply no-code set up, you can connect your marketing data source on app.catchr.io then explore it on your tools (reporting, spreadsheets, database, etc...).

Use Catchr Unified data field connector

In Catchr, open Looker Studio or the API Query Builder, select the Unified data fields connector, then choose your integration category and accounts.

Create your dashboard with your data

Start building your dashboard with unified data, blend-ready fields, and your source datasets, all in the same reporting environment.

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Why teams adopt Unified Data Fields

Before unified data fields

  • Manual field mapping in every dashboard

  • Repeated blend setup across reports

  • Different naming from one source to another

  • Higher risk of mapping errors

  • More time spent preparing data

  • Harder to scale reporting across clients or teams

After unified data fields

  • One shared field layer across platforms

  • Less repetitive setup for new dashboards

  • Consistent field logic across reports

  • Cleaner cross-channel analysis

  • Faster reporting workflows

  • More scalable delivery across teams and clients

Start connecting your data

Built for agencies, in-house teams, and freelancers

Freelancers

Deliver cleaner dashboards faster

Use Unified data fields to skip repetitive field mapping and ship cross-channel reporting with less prep work.

Keep reporting simple across clients

Start from a reusable consolidated layer instead of rebuilding manual blends for each account.

Agencies

Onboard new clients without rebuilding blends

Standardize reporting setup faster and keep cross-channel analysis consistent across accounts.

Scale delivery with less manual prep

Reduce repetitive mapping work so teams can focus on analysis, recommendations, and client-facing output.

In-house teams

Centralize reporting across channels

Give your team one shared layer for multi-platform reporting, so performance can be analyzed in one place without rebuilding custom blends for every dashboard.

Keep performance analysis consistent

Use the same unified fields across recurring reports and dashboards to keep channel reporting clear, aligned, and easier to maintain.

Frequently asked questions

Quick answers before you start using Unified Fields in Catchr.

What is Unified data fields?

It automatically consolidates data from platforms in the same integration category into a ready-to-use Unified data dataset.

Does unified data fields replace source-level datasets?

No. Your source datasets stay available. Unified data fields adds a consolidated layer on top for cross-channel reporting.

Do I still need to build manual blends?

For most core reporting use cases, no. Unified data fields is designed to remove repetitive manual blending work.

Can I adapt fields to my reporting logic?

Yes. You can configure unified data fields in Catchr and reuse that setup across dashboards.

Who is Unified data fields for?

Agencies, in-house marketing teams, and freelancers who need faster multi-platform reporting with less manual setup.

How do I get started?

Start your free trial, connect your sources, and configure your first unified data fields setup in Catchr.

TURN DATA INTO GROWTH

One shared layer for faster, cleaner reporting

Use Unified Fields to bring multi-platform data into one shared structure, reduce repetitive setup, and build cleaner reports faster.
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