Introduction
Datasources and destinations
- Find all the data sources available at www.catchr.io/connectors
- Find all the destinations available at www.catchr.io/destinations
EXPLORE YOUR DATA
Metrics & dimensions
Find the fields you need for your next report.
473 metrics288 dimensions
761 fields
| Field | Details |
|---|---|
% Clicks Leading to Conversions % Clicks Leading to Conversions | Field IDMETRIC_CLICK_TO_POST_CLICK_CONVERSION_RATE |
% Composition Impressions % Composition Impressions | Field IDMETRIC_DEMO_COMPOSITION_IMPRESSION |
% Composition Impressions (Co-Viewed) % Composition Impressions (Co-Viewed) | Field IDMETRIC_DEMO_COMPOSITION_IMPRESSION_COVIEWED |
% Composition Reach % Composition Reach | Field IDMETRIC_VIRTUAL_PEOPLE_IMPRESSION_REACH_SHARE_PERCENT |
% Composition Reach (Co-Viewed) % Composition Reach (Co-Viewed) | Field IDMETRIC_VIRTUAL_PEOPLE_IMPRESSION_REACH_SHARE_PERCENT_COVIEWED |
% Impressions Leading to Conversions % Impressions Leading to Conversions | Field IDMETRIC_IMPRESSIONS_TO_CONVERSION_RATE |
% Impressions with positive custom value % Impressions with positive custom value | Field IDMETRIC_PERCENT_IMPRESSIONS_WITH_POSITIVE_CUSTOM_VALUE |
% Invalid Impressions (Pre-bid) % Invalid Impressions (Pre-bid) | Field IDMETRIC_PERCENT_INVALID_IMPRESSIONS_PREBID |
% Population Reach (Co-Viewed) % Population Reach (Co-Viewed) | Field IDMETRIC_VIRTUAL_PEOPLE_IMPRESSION_REACH_PERCENT_COVIEWED |
% Viewable Composition Reach % Viewable Composition Reach | Field IDMETRIC_VIRTUAL_PEOPLE_VIEWABLE_IMPRESSION_REACH_SHARE_PERCENT |
% Viewable Population Reach % Viewable Population Reach | Field IDMETRIC_VIRTUAL_PEOPLE_VIEWABLE_IMPRESSION_REACH_PERCENT |
Active View Expected Viewability Active View Expected Viewability | Field IDFILTER_ACTIVE_VIEW_EXPECTED_VIEWABILITY |
Active View: % Audible and Visible at Completion Active View: % Audible and Visible at Completion | Field IDMETRIC_ACTIVE_VIEW_PERCENT_AUDIBLE_VISIBLE_ON_COMPLETE |
Active View: % Audible and Visible at First Quartile Active View: % Audible and Visible at First Quartile | Field IDMETRIC_ACTIVE_VIEW_PERCENT_AUDIBLE_VISIBLE_FIRST_QUAR |
Active View: % Audible and Visible at Midpoint Active View: % Audible and Visible at Midpoint | Field IDMETRIC_ACTIVE_VIEW_PERCENT_AUDIBLE_VISIBLE_SECOND_QUAR |
Active View: % Audible and Visible at Start Active View: % Audible and Visible at Start | Field IDMETRIC_ACTIVE_VIEW_PERCENT_AUDIBLE_VISIBLE_AT_START |
Active View: % Audible and Visible at Third Quartile Active View: % Audible and Visible at Third Quartile | Field IDMETRIC_ACTIVE_VIEW_PERCENT_AUDIBLE_VISIBLE_THIRD_QUAR |
Active View: % Audible Impressions Active View: % Audible Impressions | Field IDMETRIC_ACTIVE_VIEW_PERCENT_AUDIBLE_IMPRESSIONS |
Active View: % Full-Screen Active View: % Full-Screen | Field IDMETRIC_ACTIVE_VIEW_PERCENT_FULL_SCREEN |
Active View: % Fully On-Screen 2 sec Active View: % Fully On-Screen 2 sec | Field IDMETRIC_ACTIVE_VIEW_PERCENT_FULLY_ON_SCREEN_2_SEC |
Active View: % In Background Active View: % In Background | Field IDMETRIC_ACTIVE_VIEW_PERCENT_IN_BACKGROUND |
Active View: % Measurable Impressions Active View: % Measurable Impressions | Field IDMETRIC_ACTIVE_VIEW_PCT_MEASURABLE_IMPRESSIONS |
Active View: % of Ad Played Active View: % of Ad Played | Field IDMETRIC_ACTIVE_VIEW_PERCENT_OF_AD_PLAYED |
Active View: % of Completed Impressions Audible and Visible Active View: % of Completed Impressions Audible and Visible | Field IDMETRIC_ACTIVE_VIEW_PERCENT_OF_COMPLETED_IMPRESSIONS_AUDIBLE_AND_VISIBLE |
Active View: % of Completed Impressions Visible Active View: % of Completed Impressions Visible | Field IDMETRIC_ACTIVE_VIEW_PERCENT_OF_COMPLETED_IMPRESSIONS_VISIBLE |
Active View: % of First Quartile Impressions Audible and Visible Active View: % of First Quartile Impressions Audible and Visible | Field IDMETRIC_ACTIVE_VIEW_PERCENT_OF_FIRST_QUARTILE_IMPRESSIONS_AUDIBLE_AND_VISIBLE |
Active View: % of First Quartile Impressions Visible Active View: % of First Quartile Impressions Visible | Field IDMETRIC_ACTIVE_VIEW_PERCENT_OF_FIRST_QUARTILE_IMPRESSIONS_VISIBLE |
Active View: % of Midpoint Impressions Audible and Visible Active View: % of Midpoint Impressions Audible and Visible | Field IDMETRIC_ACTIVE_VIEW_PERCENT_OF_MIDPOINT_IMPRESSIONS_AUDIBLE_AND_VISIBLE |
Active View: % of Midpoint Impressions Visible Active View: % of Midpoint Impressions Visible | Field IDMETRIC_ACTIVE_VIEW_PERCENT_OF_MIDPOINT_IMPRESSIONS_VISIBLE |
Active View: % of Third Quartile Impressions Audible and Visible Active View: % of Third Quartile Impressions Audible and Visible | Field IDMETRIC_ACTIVE_VIEW_PERCENT_OF_THIRD_QUARTILE_IMPRESSIONS_AUDIBLE_AND_VISIBLE |
Active View: % of Third Quartile Impressions Visible Active View: % of Third Quartile Impressions Visible | Field IDMETRIC_ACTIVE_VIEW_PERCENT_OF_THIRD_QUARTILE_IMPRESSIONS_VISIBLE |
Active View: % Play Time Audible Active View: % Play Time Audible | Field IDMETRIC_ACTIVE_VIEW_PERCENT_PLAY_TIME_AUDIBLE |
Active View: % Play Time Audible and Visible Active View: % Play Time Audible and Visible | Field IDMETRIC_ACTIVE_VIEW_PERCENT_PLAY_TIME_AUDIBLE_AND_VISIBLE |
Active View: % Play Time Visible Active View: % Play Time Visible | Field IDMETRIC_ACTIVE_VIEW_PERCENT_PLAY_TIME_VISIBLE |
Active View: % Viewable Impressions Active View: % Viewable Impressions | Field IDMETRIC_ACTIVE_VIEW_PCT_VIEWABLE_IMPRESSIONS |
Active View: % Visible 10 Seconds Active View: % Visible 10 Seconds | Field IDMETRIC_ACTIVE_VIEW_PERCENT_VIEWABLE_FOR_TIME_THRESHOLD |
Active View: % Visible at Completion Active View: % Visible at Completion | Field IDMETRIC_ACTIVE_VIEW_PERCENT_VISIBLE_ON_COMPLETE |
Active View: % Visible at First Quartile Active View: % Visible at First Quartile | Field IDMETRIC_ACTIVE_VIEW_PERCENT_VISIBLE_FIRST_QUAR |
Active View: % Visible at Midpoint Active View: % Visible at Midpoint | Field IDMETRIC_ACTIVE_VIEW_PERCENT_VISIBLE_SECOND_QUAR |
Active View: % Visible at Start Active View: % Visible at Start | Field IDMETRIC_ACTIVE_VIEW_PERCENT_VISIBLE_AT_START |
Active View: % Visible at Third Quartile Active View: % Visible at Third Quartile | Field IDMETRIC_ACTIVE_VIEW_PERCENT_VISIBLE_THIRD_QUAR |
Active View: Audible & Fully On-Screen for Half of Duration (15 sec. cap) Impressions Active View: Audible & Fully On-Screen for Half of Duration (15 sec. cap) Impressions | Field IDMETRIC_ACTIVE_VIEW_AUDIBLE_FULLY_ON_SCREEN_HALF_OF_DURATION_IMPRESSIONS |
Active View: Audible & Fully On-Screen for Half of Duration (15 sec. cap) Measurable Impressions Active View: Audible & Fully On-Screen for Half of Duration (15 sec. cap) Measurable Impressions | Field IDMETRIC_ACTIVE_VIEW_AUDIBLE_FULLY_ON_SCREEN_HALF_OF_DURATION_MEASURABLE_IMPRESSIONS |
Active View: Audible & Fully On-Screen for Half of Duration (15 sec. cap) Rate Active View: Audible & Fully On-Screen for Half of Duration (15 sec. cap) Rate | Field IDMETRIC_ACTIVE_VIEW_AUDIBLE_FULLY_ON_SCREEN_HALF_OF_DURATION_RATE |
Active View: Audible & Fully On-Screen for Half of Duration (TrueView) Impressions Active View: Audible & Fully On-Screen for Half of Duration (TrueView) Impressions | Field IDMETRIC_ACTIVE_VIEW_AUDIBLE_FULLY_ON_SCREEN_HALF_OF_DURATION_TRUEVIEW_IMPRESSIONS |
Active View: Audible & Fully On-Screen for Half of Duration (TrueView) Measurable Impressions Active View: Audible & Fully On-Screen for Half of Duration (TrueView) Measurable Impressions | Field IDMETRIC_ACTIVE_VIEW_AUDIBLE_FULLY_ON_SCREEN_HALF_OF_DURATION_TRUEVIEW_MEASURABLE_IMPRESSIONS |
Active View: Audible & Fully On-Screen for Half of Duration (TrueView) Rate Active View: Audible & Fully On-Screen for Half of Duration (TrueView) Rate | Field IDMETRIC_ACTIVE_VIEW_AUDIBLE_FULLY_ON_SCREEN_HALF_OF_DURATION_TRUEVIEW_RATE |
Active View: Average Viewable Time (Seconds) Active View: Average Viewable Time (Seconds) | Field IDMETRIC_ACTIVE_VIEW_AVERAGE_VIEWABLE_TIME |
Active View: Custom Metric Measurable Impressions Active View: Custom Metric Measurable Impressions | Field IDMETRIC_ACTIVE_VIEW_CUSTOM_METRIC_MEASURABLE_IMPRESSIONS |
Active View: Custom Metric Viewable Impressions Active View: Custom Metric Viewable Impressions | Field IDMETRIC_ACTIVE_VIEW_CUSTOM_METRIC_VIEWABLE_IMPRESSIONS |
Active View: Custom Metric Viewable Rate Active View: Custom Metric Viewable Rate | Field IDMETRIC_ACTIVE_VIEW_CUSTOM_METRIC_VIEWABLE_RATE |
Active View: Eligible Impressions Active View: Eligible Impressions | Field IDMETRIC_ACTIVE_VIEW_ELIGIBLE_IMPRESSIONS |
Active View: Impression Distribution (Not Measurable) Active View: Impression Distribution (Not Measurable) | Field IDMETRIC_ACTIVE_VIEW_DISTRIBUTION_UNMEASURABLE |
Active View: Impression Distribution (Not Viewable) Active View: Impression Distribution (Not Viewable) | Field IDMETRIC_ACTIVE_VIEW_DISTRIBUTION_UNVIEWABLE |
Active View: Impression Distribution (Viewable) Active View: Impression Distribution (Viewable) | Field IDMETRIC_ACTIVE_VIEW_DISTRIBUTION_VIEWABLE |
Active View: Impressions Audible and Visible at Completion Active View: Impressions Audible and Visible at Completion | Field IDMETRIC_ACTIVE_VIEW_AUDIBLE_VISIBLE_ON_COMPLETE_IMPRESSIONS |
Active View: Impressions Visible 10 Seconds Active View: Impressions Visible 10 Seconds | Field IDMETRIC_ACTIVE_VIEW_VIEWABLE_FOR_TIME_THRESHOLD |
Active View: Measurable Impressions Active View: Measurable Impressions | Field IDMETRIC_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS |
Active View: Not Measurable Impressions Active View: Not Measurable Impressions | Field IDMETRIC_ACTIVE_VIEW_UNMEASURABLE_IMPRESSIONS |
Active View: Not Viewable Impressions Active View: Not Viewable Impressions | Field IDMETRIC_ACTIVE_VIEW_UNVIEWABLE_IMPRESSIONS |
Active View: Viewable Impressions Active View: Viewable Impressions | Field IDMETRIC_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS |
Ad Position Ad Position | Field IDFILTER_AD_POSITION |
Ad Type Ad Type | Field IDFILTER_AD_TYPE |
Adapted Audience Frequency Adapted Audience Frequency | Field IDMETRIC_ADAPTED_AUDIENCE_FREQUENCY |
AdLingo Fee (Advertiser Currency) AdLingo Fee (Advertiser Currency) | Field IDMETRIC_ADLINGO_FEE_ADVERTISER_CURRENCY |
Adloox Fee (Advertiser Currency) Adloox Fee (Advertiser Currency) | Field IDMETRIC_FEE21_ADVERTISER |
Adloox Fee (Partner Currency) Adloox Fee (Partner Currency) | Field IDMETRIC_FEE21_PARTNER |
Adloox Fee (USD) Adloox Fee (USD) | Field IDMETRIC_FEE21_USD |
Adloox Pre-Bid Fee (Advertiser Currency) Adloox Pre-Bid Fee (Advertiser Currency) | Field IDMETRIC_FEE22_ADVERTISER |
Adloox Pre-Bid Fee (Partner Currency) Adloox Pre-Bid Fee (Partner Currency) | Field IDMETRIC_FEE22_PARTNER |
Adloox Pre-Bid Fee (USD) Adloox Pre-Bid Fee (USD) | Field IDMETRIC_FEE22_USD |
Adsafe Fee (Advertiser Currency) Adsafe Fee (Advertiser Currency) | Field IDMETRIC_FEE4_ADVERTISER |
Adsafe Fee (Partner Currency) Adsafe Fee (Partner Currency) | Field IDMETRIC_FEE4_PARTNER |
Adsafe Fee (USD) Adsafe Fee (USD) | Field IDMETRIC_FEE4_USD |
Advertiser Advertiser | Field IDFILTER_ADVERTISER_NAME |
Advertiser (Youtube) Advertiser | Field IDFILTER_YOUTUBE_PROGRAMMATIC_GUARANTEED_ADVERTISER |
Advertiser Currency Advertiser Currency | Field IDFILTER_ADVERTISER_CURRENCY |
Advertiser ID Advertiser ID | Field IDFILTER_ADVERTISER |
Advertiser Integration Code Advertiser Integration Code | Field IDFILTER_ADVERTISER_INTEGRATION_CODE |
Advertiser Status Advertiser Status | Field IDFILTER_ADVERTISER_INTEGRATION_STATUS |
Advertiser Time Zone Advertiser Time Zone | Field IDFILTER_ADVERTISER_TIMEZONE |
AdXpose Fee (Advertiser Currency) AdXpose Fee (Advertiser Currency) | Field IDMETRIC_FEE5_ADVERTISER |
AdXpose Fee (Partner Currency) AdXpose Fee (Partner Currency) | Field IDMETRIC_FEE5_PARTNER |
AdXpose Fee (USD) AdXpose Fee (USD) | Field IDMETRIC_FEE5_USD |
Age Age | Field IDFILTER_AGE |
Age (YouTube) Age (YouTube) | Field IDFILTER_TRUEVIEW_AGE |
Agency Trading Desk Fee (Advertiser Currency) Agency Trading Desk Fee (Advertiser Currency) | Field IDMETRIC_FEE10_ADVERTISER |
Agency Trading Desk Fee (Partner Currency) Agency Trading Desk Fee (Partner Currency) | Field IDMETRIC_FEE10_PARTNER |
Agency Trading Desk Fee (USD) Agency Trading Desk Fee (USD) | Field IDMETRIC_FEE10_USD |
Aggregate Knowledge Fee (Advertiser Currency) Aggregate Knowledge Fee (Advertiser Currency) | Field IDMETRIC_FEE7_ADVERTISER |
Aggregate Knowledge Fee (Partner Currency) Aggregate Knowledge Fee (Partner Currency) | Field IDMETRIC_FEE7_PARTNER |
Aggregate Knowledge Fee (USD) Aggregate Knowledge Fee (USD) | Field IDMETRIC_FEE7_USD |
Algorithm Algorithm | Field IDFILTER_ALGORITHM |
Algorithm ID Algorithm ID | Field IDFILTER_ALGORITHM_ID |
All YouTube Sequence Impressions (YouTube) All YouTube Sequence Impressions | Field IDMETRIC_TRUEVIEW_ALL_AD_SEQUENCE_IMPRESSIONS |
AMP Page Request AMP Page Request | Field IDFILTER_AMP_PAGE_REQUEST |
App/URL App/URL | Field IDFILTER_APP_URL |
App/URL Excluded App/URL Excluded | Field IDFILTER_APP_URL_EXCLUDED |
App/URL ID App/URL ID | Field IDFILTER_SITE_ID |
Asset Asset | Field IDFILTER_EXTENSION |
Asset (upgraded Location) Asset (upgraded Location) | Field IDFILTER_LOCATION_ASSET |
Asset (upgraded) Asset (upgraded) | Field IDFILTER_EXTENSION_ASSET |
Asset Combination Asset Combination | Field IDFILTER_ASSET_COMBINATION_STRING |
Asset Status Asset Status | Field IDFILTER_EXTENSION_STATUS |
Asset Status (upgraded Location) Asset Status (upgraded Location) | Field IDFILTER_LOCATION_ASSET_STATUS |
Asset Status (upgraded) Asset Status (upgraded) | Field IDFILTER_EXTENSION_ASSET_STATUS |
Asset Type Asset Type | Field IDFILTER_EXTENSION_TYPE |
Asset Type (upgraded Location) Asset Type (upgraded Location) | Field IDFILTER_LOCATION_ASSET_TYPE |
Asset Type (upgraded) Asset Type (upgraded) | Field IDFILTER_EXTENSION_ASSET_TYPE |
Attributed Event Platform Type Attributed Event Platform Type | Field IDFILTER_EVENT_PLATFORM_TYPE |
Attributed Userlist Attributed Userlist | Field IDFILTER_ATTRIBUTED_USERLIST |
Attributed Userlist Cost Attributed Userlist Cost | Field IDFILTER_ATTRIBUTED_USERLIST_COST |
Attributed Userlist ID Attributed Userlist ID | Field IDFILTER_TARGETED_USER_LIST |
Attributed Userlist Type Attributed Userlist Type | Field IDFILTER_ATTRIBUTED_USERLIST_TYPE |
Attribution Model Attribution Model | Field IDFILTER_ATTRIBUTION_MODEL |
Audibility At Complete Audibility At Complete | Field IDFILTER_VERIFICATION_AUDIBILITY_COMPLETE |
Audibility At Start Audibility At Start | Field IDFILTER_VERIFICATION_AUDIBILITY_START |
Audience List Audience List | Field IDFILTER_AUDIENCE_LIST |
Audience List Cost Audience List Cost | Field IDFILTER_AUDIENCE_LIST_COST |
Audience List ID Audience List ID | Field IDFILTER_USER_LIST |
Audience List Type Audience List Type | Field IDFILTER_AUDIENCE_LIST_TYPE |
Audience Name Audience Name | Field IDFILTER_AUDIENCE_NAME |
Audience Segment (YouTube) Audience Segment | Field IDFILTER_TRUEVIEW_AUDIENCE_SEGMENT |
Audience Segment Type (YouTube) Audience Segment Type | Field IDFILTER_TRUEVIEW_AUDIENCE_SEGMENT_TYPE |
Audience Type Audience Type | Field IDFILTER_AUDIENCE_TYPE |
Audio Client Cost eCPCL (Advertiser Currency) Audio Client Cost eCPCL (Advertiser Currency) | Field IDMETRIC_AUDIO_CLIENT_COST_ECPCL_ADVERTISER_CURRENCY |
Audio Feed Type Audio Feed Type | Field IDFILTER_AUDIO_FEED_TYPE_NAME |
Audio Media Cost eCPCL (Advertiser Currency) Audio Media Cost eCPCL (Advertiser Currency) | Field IDMETRIC_AUDIO_MEDIA_COST_ECPCL_ADVERTISER_CURRENCY |
Audio Mutes (Audio) Audio Mutes (Audio) | Field IDMETRIC_AUDIO_MUTES_AUDIO |
Audio Mutes (Video) Audio Mutes (Video) | Field IDMETRIC_RICH_MEDIA_VIDEO_MUTES |
Audio Revenue eCPCL (Advertiser Currency) Audio Revenue eCPCL (Advertiser Currency) | Field IDMETRIC_AUDIO_REVENUE_ECPCL_ADVERTISER_CURRENCY |
Audio Unmutes (Audio) Audio Unmutes (Audio) | Field IDMETRIC_AUDIO_UNMUTES_AUDIO |
Audio Unmutes (Video) Audio Unmutes (Video) | Field IDMETRIC_AUDIO_UNMUTES_VIDEO |
Authorized Seller State Authorized Seller State | Field IDFILTER_AUTHORIZED_SELLER_STATE |
Available Requests (Deal) Available Requests (Deal) | Field IDMETRIC_WIN_LOSS_DEAL_AVAILABLE_REQUESTS |
Available Requests (Line Item) Available Requests (Line Item) | Field IDMETRIC_WIN_LOSS_LINEITEM_AVAILABLE_REQUESTS |
Average Display Time Average Display Time | Field IDMETRIC_AVERAGE_DISPLAY_TIME |
Average Impression Frequency per User Average Impression Frequency per User | Field IDMETRIC_AVERAGE_IMPRESSION_FREQUENCY_PER_USER |
Average Interaction Time Average Interaction Time | Field IDMETRIC_AVERAGE_INTERACTION_TIME |
Average Watch Time per Impression Average Watch Time per Impression | Field IDMETRIC_AVERAGE_WATCH_TIME_PER_IMPRESSION |
Begin to Render Eligible Impressions Begin to Render Eligible Impressions | Field IDMETRIC_BEGIN_TO_RENDER_ELIGIBLE_IMPRESSIONS |
Begin to Render Impressions Begin to Render Impressions | Field IDMETRIC_BEGIN_TO_RENDER_IMPRESSIONS |
Benchmark Frequency Benchmark Frequency | Field IDMETRIC_BENCHMARK_FREQUENCY |
Bid Requests Potential Impressions | Field IDMETRIC_BID_REQUESTS |
Bid Responses Bid Responses | Field IDMETRIC_LINEITEM_BID_RESPONSE_COUNT |
Bid Strategy Type Bid Strategy Type | Field IDFILTER_BID_STRATEGY_TYPE_NAME |
Billable Cost (Advertiser Currency) Billable Cost (Advertiser Currency) | Field IDMETRIC_BILLABLE_COST_ADVERTISER |
Billable Cost (Partner Currency) Billable Cost (Partner Currency) | Field IDMETRIC_BILLABLE_COST_PARTNER |
Billable Cost (USD) Billable Cost (USD) | Field IDMETRIC_BILLABLE_COST_USD |
Billable Impressions Billable Impressions | Field IDMETRIC_BILLABLE_IMPRESSIONS |
Billable Outcome Billable Outcome | Field IDFILTER_BILLABLE_OUTCOME |
Brand Lift Type Brand Lift Type | Field IDFILTER_BRAND_LIFT_TYPE |
Brand Lift: Absolute Brand Lift Brand Lift: Absolute Brand Lift | Field IDMETRIC_BRAND_LIFT_ABSOLUTE_BRAND_LIFT |
Brand Lift: All Survey Responses Brand Lift: All Survey Responses | Field IDMETRIC_BRAND_LIFT_ALL_SURVEY_RESPONSES |
Brand Lift: Baseline Positive Response Rate Brand Lift: Baseline Positive Response Rate | Field IDMETRIC_BRAND_LIFT_BASELINE_POSITIVE_RESPONSE_RATE |
Brand Lift: Baseline Survey Responses Brand Lift: Baseline Survey Responses | Field IDMETRIC_BRAND_LIFT_BASELINE_SURVEY_RESPONSES |
Brand Lift: Cost Per Lifted User Brand Lift: Cost Per Lifted User | Field IDMETRIC_BRAND_LIFT_COST_PER_LIFTED_USER |
Brand Lift: Exposed Survey Responses Brand Lift: Exposed Survey Responses | Field IDMETRIC_BRAND_LIFT_EXPOSED_SURVEY_RESPONSES |
Brand Lift: Headroom Brand Lift Brand Lift: Headroom Brand Lift | Field IDMETRIC_BRAND_LIFT_HEADROOM_BRAND_LIFT |
Brand Lift: Relative Brand Lift Brand Lift: Relative Brand Lift | Field IDMETRIC_BRAND_LIFT_RELATIVE_BRAND_LIFT |
Brand Lift: Users Brand Lift: Users | Field IDMETRIC_BRAND_LIFT_USERS |
Browser Browser | Field IDFILTER_BROWSER |
Budget Segment Budget Budget Segment Budget | Field IDFILTER_BUDGET_SEGMENT_BUDGET |
Budget Segment End Date Budget Segment End Date | Field IDFILTER_BUDGET_SEGMENT_END_DATE |
Budget Segment Name Budget Segment Name | Field IDFILTER_BUDGET_SEGMENT_DESCRIPTION |
Budget Segment Pacing Percentage Budget Segment Pacing Percentage | Field IDFILTER_BUDGET_SEGMENT_PACING_PERCENTAGE |
Budget Segment Start Date Budget Segment Start Date | Field IDFILTER_BUDGET_SEGMENT_START_DATE |
Budget Type (Segment) Budget Type (Segment) | Field IDFILTER_BUDGET_SEGMENT_TYPE |
Business Chain Business Chain | Field IDFILTER_MOBILE_GEO |
Campaign Campaign | Field IDFILTER_MEDIA_PLAN_NAME |
Campaign ID Campaign ID | Field IDFILTER_MEDIA_PLAN |
Card Clicks Card Clicks | Field IDMETRIC_CARD_CLICKS |
Category Category | Field IDFILTER_PAGE_CATEGORY |
Category (YouTube) Category | Field IDFILTER_TRUEVIEW_CATEGORY |
Channel Channel | Field IDFILTER_CHANNEL_NAME |
Channel ID Channel ID | Field IDFILTER_CHANNEL_ID |
Channel Type Channel Type | Field IDFILTER_CHANNEL_TYPE |
City City | Field IDFILTER_CITY_NAME |
City (YouTube) City | Field IDFILTER_TRUEVIEW_CITY |
City ID City ID | Field IDFILTER_CITY |
Click Rate (CTR) Click Rate (CTR) | Field IDMETRIC_CTR |
Click Type (YouTube) Click Type | Field IDFILTER_TRUEVIEW_CLICK_TYPE_NAME |
Click-through Conversions (Last Touch) Click-through Conversions | Field IDMETRIC_LAST_TOUCH_CLICK_THROUGH_CONVERSIONS |
Clicks Clicks | Field IDMETRIC_CLICKS |
Client Cost (Advertiser Currency) Client Cost (Advertiser Currency) | Field IDMETRIC_CLIENT_COST_ADVERTISER_CURRENCY |
Client Cost eCPA (Advertiser Currency) Client Cost eCPA (Advertiser Currency) | Field IDMETRIC_CLIENT_COST_ECPA_ADVERTISER_CURRENCY |
Client Cost eCPA (PC) (Advertiser Currency) Client Cost eCPA (PC) (Advertiser Currency) | Field IDMETRIC_CLIENT_COST_ECPA_PC_ADVERTISER_CURRENCY |
Client Cost eCPA (PV) (Advertiser Currency) Client Cost eCPA (PV) (Advertiser Currency) | Field IDMETRIC_CLIENT_COST_ECPA_PV_ADVERTISER_CURRENCY |
Client Cost eCPC (Advertiser Currency) Client Cost eCPC (Advertiser Currency) | Field IDMETRIC_CLIENT_COST_ECPC_ADVERTISER_CURRENCY |
Client Cost eCPM (Advertiser Currency) Client Cost eCPM (Advertiser Currency) | Field IDMETRIC_CLIENT_COST_ECPM_ADVERTISER_CURRENCY |
Client Cost Viewable eCPM (Advertiser Currency) Client Cost Viewable eCPM (Advertiser Currency) | Field IDMETRIC_CLIENT_COST_VIEWABLE_ECPM_ADVERTISER_CURRENCY |
CM Post-Click Revenue CM Post-Click Revenue | Field IDMETRIC_CM360_POST_CLICK_REVENUE |
CM Post-Click Revenue + Cross-Environment CM Post-Click Revenue + Cross-Environment | Field IDMETRIC_CM360_POST_CLICK_REVENUE_CROSS_ENVIRONMENT |
CM Post-View Revenue CM Post-View Revenue | Field IDMETRIC_CM360_POST_VIEW_REVENUE |
CM Post-View Revenue + Cross-Environment CM Post-View Revenue + Cross-Environment | Field IDMETRIC_CM360_POST_VIEW_REVENUE_CROSS_ENVIRONMENT |
CM360 Placement ID CM360 Placement ID | Field IDFILTER_CM360_PLACEMENT_ID |
Commerce Partner Commerce Partner | Field IDFILTER_ATTRIBUTED_USERLIST_COMMERCE_PARTNER |
Commitment Deal Mode Commitment Deal Mode | Field IDFILTER_MONITORED_ENTITY_PRIORITIZATION_NAME |
Commitment ID Commitment ID | Field IDFILTER_CONTAINER_PERMISSIONED_LIST |
Companion Clicks (Audio) Companion Clicks (Audio) | Field IDMETRIC_COMPANION_CLICKS_AUDIO |
Companion Clicks (Video) Companion Clicks (Video) | Field IDMETRIC_VIDEO_COMPANION_CLICKS |
Companion Creative Companion Creative | Field IDFILTER_COMPANION_CREATIVE_NAME |
Companion Creative ID Companion Creative ID | Field IDFILTER_COMPANION_CREATIVE_ID |
Companion Creative Size Companion Creative Size | Field IDFILTER_VIDEO_COMPANION_CREATIVE_SIZE |
Companion Impressions (Audio) Companion Impressions (Audio) | Field IDMETRIC_COMPANION_IMPRESSIONS_AUDIO |
Companion Impressions (Video) Companion Impressions (Video) | Field IDMETRIC_VIDEO_COMPANION_IMPRESSIONS |
Complete Listens (Audio) Complete Listens (Audio) | Field IDMETRIC_COMPLETE_LISTENS_AUDIO |
Complete Views (Video) Complete Views (Video) | Field IDMETRIC_RICH_MEDIA_VIDEO_COMPLETIONS |
Completion Rate (Audio) Completion Rate (Audio) | Field IDMETRIC_COMPLETION_RATE_AUDIO |
Completion Rate (Video) Completion Rate (Video) | Field IDMETRIC_VIDEO_COMPLETION_RATE |
comScore vCE in DoubleClick Fee (Advertiser Currency) comScore vCE in DoubleClick Fee (Advertiser Currency) | Field IDMETRIC_FEE20_ADVERTISER |
comScore vCE in DoubleClick Fee (Partner Currency) comScore vCE in DoubleClick Fee (Partner Currency) | Field IDMETRIC_FEE20_PARTNER |
comScore vCE in DoubleClick Fee (USD) comScore vCE in DoubleClick Fee (USD) | Field IDMETRIC_FEE20_USD |
Conversion Ad Event Type Conversion Ad Event Type | Field IDFILTER_CONVERSION_AD_EVENT_TYPE |
Conversion Ad Event Type ID Conversion Ad Event Type ID | Field IDFILTER_CONVERSION_AD_EVENT_TYPE_ID |
Conversion Source Conversion Source | Field IDFILTER_CONVERSION_SOURCE |
Conversion Source ID Conversion Source ID | Field IDFILTER_CONVERSION_SOURCE_ID |
Conversion Type (YouTube) Conversion Type | Field IDFILTER_TRUEVIEW_CONVERSION_TYPE |
Conversions (YouTube) Conversions | Field IDMETRIC_TRUEVIEW_CONVERSION_MANY_PER_VIEW |
Conversions per 1000 Impressions Conversions per 1000 Impressions | Field IDMETRIC_CONVERSIONS_PER_MILLE |
Converting Paths Converting Paths | Field IDMETRIC_CONVERTING_PATHS |
Cookie Consented Floodlight Impressions Cookie Consented Floodlight Impressions | Field IDMETRIC_COOKIE_CONSENTED_FLOODLIGHT_IMPRESSIONS |
Cookie Reach: Average Impression Frequency Cookie Reach: Average Impression Frequency | Field IDMETRIC_COOKIE_REACH_AVERAGE_IMPRESSION_FREQUENCY |
Cookie Reach: Impression Reach Cookie Reach: Impression Reach | Field IDMETRIC_COOKIE_REACH_IMPRESSION_REACH |
Cookie Unconsented Clicks Cookie Unconsented Clicks | Field IDMETRIC_TRACKING_UNCONSENTED_CLICKS |
Cookie Unconsented Floodlight Impressions Cookie Unconsented Floodlight Impressions | Field IDMETRIC_COOKIE_UNCONSENTED_FLOODLIGHT_IMPRESSIONS |
Corrected Clicks Clicks | Field IDMETRIC_DEMO_CORRECTED_CLICKS |
Cost / Conversion (Advertiser Currency) (YouTube) Cost / Conversion (Advertiser Currency) | Field IDMETRIC_TRUEVIEW_CONVERSION_COST_MANY_PER_VIEW_ADVERTISER |
Cost / Conversion (Partner Currency) (YouTube) Cost / Conversion (Partner Currency) | Field IDMETRIC_TRUEVIEW_CONVERSION_COST_MANY_PER_VIEW_PARTNER |
Cost / Conversion (USD) (YouTube) Cost / Conversion (USD) | Field IDMETRIC_TRUEVIEW_CONVERSION_COST_MANY_PER_VIEW_USD |
Counters Counters | Field IDMETRIC_COUNTERS |
Country Country | Field IDFILTER_COUNTRY |
Country (YouTube) Country (YouTube) | Field IDFILTER_TRUEVIEW_COUNTRY |
Country ID Country ID | Field IDFILTER_COUNTRY_ID |
CPM Fee 1 (Advertiser Currency) CPM Fee 1 (Advertiser Currency) | Field IDMETRIC_CPM_FEE1_ADVERTISER |
CPM Fee 1 (Partner Currency) CPM Fee 1 (Partner Currency) | Field IDMETRIC_CPM_FEE1_PARTNER |
CPM Fee 1 (USD) CPM Fee 1 (USD) | Field IDMETRIC_CPM_FEE1_USD |
CPM Fee 2 (Advertiser Currency) CPM Fee 2 (Advertiser Currency) | Field IDMETRIC_CPM_FEE2_ADVERTISER |
CPM Fee 2 (Partner Currency) CPM Fee 2 (Partner Currency) | Field IDMETRIC_CPM_FEE2_PARTNER |
CPM Fee 2 (USD) CPM Fee 2 (USD) | Field IDMETRIC_CPM_FEE2_USD |
CPM Fee 3 (Advertiser Currency) CPM Fee 3 (Advertiser Currency) | Field IDMETRIC_CPM_FEE3_ADVERTISER |
CPM Fee 3 (Partner Currency) CPM Fee 3 (Partner Currency) | Field IDMETRIC_CPM_FEE3_PARTNER |
CPM Fee 3 (USD) CPM Fee 3 (USD) | Field IDMETRIC_CPM_FEE3_USD |
CPM Fee 4 (Advertiser Currency) CPM Fee 4 (Advertiser Currency) | Field IDMETRIC_CPM_FEE4_ADVERTISER |
CPM Fee 4 (Partner Currency) CPM Fee 4 (Partner Currency) | Field IDMETRIC_CPM_FEE4_PARTNER |
CPM Fee 4 (USD) CPM Fee 4 (USD) | Field IDMETRIC_CPM_FEE4_USD |
CPM Fee 5 (Advertiser Currency) CPM Fee 5 (Advertiser Currency) | Field IDMETRIC_CPM_FEE5_ADVERTISER |
CPM Fee 5 (Partner Currency) CPM Fee 5 (Partner Currency) | Field IDMETRIC_CPM_FEE5_PARTNER |
CPM Fee 5 (USD) CPM Fee 5 (USD) | Field IDMETRIC_CPM_FEE5_USD |
Creative Creative | Field IDFILTER_CREATIVE |
Creative Asset Creative Asset | Field IDFILTER_CREATIVE_ASSET |
Creative Attributes Creative Attributes | Field IDFILTER_CREATIVE_ATTRIBUTE |
Creative Height Creative Height | Field IDFILTER_CREATIVE_HEIGHT |
Creative ID Creative ID | Field IDFILTER_CREATIVE_ID |
Creative Integration Code Creative Integration Code | Field IDFILTER_CREATIVE_INTEGRATION_CODE |
Creative Rendered in AMP Creative Rendered in AMP | Field IDFILTER_CREATIVE_RENDERED_IN_AMP |
Creative Size Creative Size | Field IDFILTER_CREATIVE_SIZE |
Creative Source Creative Source | Field IDFILTER_CREATIVE_SOURCE |
Creative Status Creative Status | Field IDFILTER_CREATIVE_STATUS |
Creative Type Creative Type | Field IDFILTER_CREATIVE_TYPE |
Creative Width Creative Width | Field IDFILTER_CREATIVE_WIDTH |
CTV Audience Expansion CTV Audience Expansion | Field IDFILTER_CTV_AUDIENCE_EXPANSION |
Custom Affinity (YouTube) Custom Affinity | Field IDFILTER_TRUEVIEW_CUSTOM_AFFINITY |
Custom Fee 1 (Advertiser Currency) Custom Fee 1 (Advertiser Currency) | Field IDMETRIC_CUSTOM_FEE_1_ADVERTISER_CURRENCY |
Custom Fee 2 (Advertiser Currency) Custom Fee 2 (Advertiser Currency) | Field IDMETRIC_CUSTOM_FEE_2_ADVERTISER_CURRENCY |
Custom Fee 3 (Advertiser Currency) Custom Fee 3 (Advertiser Currency) | Field IDMETRIC_CUSTOM_FEE_3_ADVERTISER_CURRENCY |
Custom Fee 4 (Advertiser Currency) Custom Fee 4 (Advertiser Currency) | Field IDMETRIC_CUSTOM_FEE_4_ADVERTISER_CURRENCY |
Custom Fee 5 (Advertiser Currency) Custom Fee 5 (Advertiser Currency) | Field IDMETRIC_CUSTOM_FEE_5_ADVERTISER_CURRENCY |
Custom value per 1000 impressions Custom value per 1000 impressions | Field IDMETRIC_CUSTOM_VALUE_PER_1000_IMPRESSIONS |
Data Fees (Advertiser Currency) Data Fees (Advertiser Currency) | Field IDMETRIC_DATA_COST_ADVERTISER |
Data Fees (Partner Currency) Data Fees (Partner Currency) | Field IDMETRIC_DATA_COST_PARTNER |
Data Fees (USD) Data Fees (USD) | Field IDMETRIC_DATA_COST_USD |
Data Management Platform Fee (Advertiser Currency) Data Management Platform Fee (Advertiser Currency) | Field IDMETRIC_FEE11_ADVERTISER |
Data Management Platform Fee (Partner Currency) Data Management Platform Fee (Partner Currency) | Field IDMETRIC_FEE11_PARTNER |
Data Management Platform Fee (USD) Data Management Platform Fee (USD) | Field IDMETRIC_FEE11_USD |
Data Provider Data Provider | Field IDFILTER_DATA_PROVIDER_NAME |
Data Provider ID Data Provider ID | Field IDFILTER_DATA_PROVIDER |
Data Source Data Source | Field IDFILTER_DATA_SOURCE |
Date Year, month, and day. | Field ID_NORMALIZED_DATE_FIELD_YEAR_MONTH_DAY |
Day of the month Day of the year | Field ID_NORMALIZED_DATE_FIELD_DAY |
Day of the week Week of the year | Field ID_NORMALIZED_DATE_FIELD_DAY_OF_WEEK |
Detailed Demographics (YouTube) Detailed Demographics | Field IDFILTER_TRUEVIEW_DETAILED_DEMOGRAPHICS |
Detailed Demographics ID (YouTube) Detailed Demographics ID | Field IDFILTER_TRUEVIEW_DETAILED_DEMOGRAPHICS_ID |
Device Make Device Make | Field IDFILTER_DEVICE_MAKE |
Device Model Device Model | Field IDFILTER_DEVICE_MODEL |
Device Type Device Type | Field IDFILTER_DEVICE_TYPE |
DFP Insertion Order DFP Insertion Order | Field IDFILTER_GAM_INSERTION_ORDER |
DFP Insertion Order ID DFP Insertion Order ID | Field IDFILTER_DFP_ORDER_ID |
DFP Line Item DFP Line Item | Field IDFILTER_GAM_LINE_ITEM |
DFP Line Item ID DFP Line Item ID | Field IDFILTER_GAM_LINE_ITEM_ID |
Digital Content Label Digital Content Label | Field IDFILTER_DIGITAL_CONTENT_LABEL |
DMA DMA | Field IDFILTER_DMA_NAME |
DMA (YouTube) DMA | Field IDFILTER_TRUEVIEW_DMA_NAME |
DMA Code DMA Code | Field IDFILTER_DMA |
DMA ID (YouTube) DMA ID | Field IDFILTER_TRUEVIEW_DMA |
Domain Domain | Field IDFILTER_DOMAIN |
DoubleVerify Fee (Advertiser Currency) DoubleVerify Fee (Advertiser Currency) | Field IDMETRIC_FEE3_ADVERTISER |
DoubleVerify Fee (Partner Currency) DoubleVerify Fee (Partner Currency) | Field IDMETRIC_FEE3_PARTNER |
DoubleVerify Fee (USD) DoubleVerify Fee (USD) | Field IDMETRIC_FEE3_USD |
DoubleVerify Pre-Bid Fee (Advertiser Currency) DoubleVerify Pre-Bid Fee (Advertiser Currency) | Field IDMETRIC_FEE13_ADVERTISER |
DoubleVerify Pre-Bid Fee (Partner Currency) DoubleVerify Pre-Bid Fee (Partner Currency) | Field IDMETRIC_FEE13_PARTNER |
DoubleVerify Pre-Bid Fee (USD) DoubleVerify Pre-Bid Fee (USD) | Field IDMETRIC_FEE13_USD |
Duplicate Consented Floodlight Impressions Duplicate Consented Floodlight Impressions | Field IDMETRIC_DUPLICATE_FLOODLIGHT_IMPRESSIONS |
Earned Likes (YouTube) Earned Likes | Field IDMETRIC_TRUEVIEW_EARNED_LIKES |
Earned Playlist Additions (YouTube) Earned Playlist Additions | Field IDMETRIC_TRUEVIEW_EARNED_PLAYLIST_ADDITIONS |
Earned Shares (YouTube) Earned Shares | Field IDMETRIC_TRUEVIEW_EARNED_SHARES |
Earned Subscribers (YouTube) Earned Subscribers | Field IDMETRIC_TRUEVIEW_EARNED_SUBSCRIBERS |
Earned Views (YouTube) Earned Views | Field IDMETRIC_TRUEVIEW_EARNED_VIEWS |
Eligible Cookies on First-Party Audience List Eligible Cookies on First-Party Audience List | Field IDFILTER_ELIGIBLE_COOKIES_ON_FIRST_PARTY_AUDIENCE_LIST |
Eligible Cookies on Third-Party Audience List and Interest Eligible Cookies on Third-Party Audience List and Interest | Field IDFILTER_ELIGIBLE_COOKIES_ON_THIRD_PARTY_AUDIENCE_LIST_AND_INTEREST |
Engagement Rate Engagement Rate | Field IDMETRIC_ENGAGEMENT_RATE |
Engagement Rate (YouTube) Engagement Rate | Field IDMETRIC_TRUEVIEW_ENGAGEMENT_RATE |
Engagements Engagements | Field IDMETRIC_ENGAGEMENTS |
Engagements (YouTube) Engagements | Field IDMETRIC_TRUEVIEW_ENGAGEMENTS |
Environment Environment | Field IDFILTER_PAGE_LAYOUT |
Estimated CPM for impressions with custom value (Advertiser Currency) Estimated CPM for impressions with custom value (Advertiser Currency) | Field IDMETRIC_ESTIMATED_CPM_FOR_IMPRESSIONS_WITH_CUSTOM_VALUE_ADVERTISER_CURRENCY |
Estimated total cost for impressions with custom value (Advertiser Currency) Estimated total cost for impressions with custom value (Advertiser Currency) | Field IDMETRIC_ESTIMATED_TOTAL_COST_FOR_IMPRESSIONS_WITH_CUSTOM_VALUE_ADVERTISER_CURRENCY |
Event Type Event Type | Field IDFILTER_EVENT_TYPE |
Evidon Fee (Advertiser Currency) Evidon Fee (Advertiser Currency) | Field IDMETRIC_FEE9_ADVERTISER |
Evidon Fee (Partner Currency) Evidon Fee (Partner Currency) | Field IDMETRIC_FEE9_PARTNER |
Evidon Fee (USD) Evidon Fee (USD) | Field IDMETRIC_FEE9_USD |
Exchange Exchange | Field IDFILTER_EXCHANGE |
Exchange Code Exchange Code | Field IDFILTER_EXCHANGE_CODE |
Exchange ID Exchange ID | Field IDFILTER_EXCHANGE_ID |
Exits Exits | Field IDMETRIC_EXITS |
Expansions Expansions | Field IDMETRIC_EXPANSIONS |
First Party Audience List First Party Audience List | Field IDFILTER_USER_LIST_FIRST_PARTY_NAME |
First Party Audience List Cost First Party Audience List Cost | Field IDFILTER_FIRST_PARTY_AUDIENCE_LIST_COST |
First Party Audience List ID First Party Audience List ID | Field IDFILTER_USER_LIST_FIRST_PARTY |
First Party Audience List Type First Party Audience List Type | Field IDFILTER_FIRST_PARTY_AUDIENCE_LIST_TYPE |
First-Quartile (Audio) First-Quartile (Audio) | Field IDMETRIC_FIRST_QUARTILE_AUDIO |
First-Quartile Views (Video) First-Quartile Views (Video) | Field IDMETRIC_RICH_MEDIA_VIDEO_FIRST_QUARTILE_COMPLETES |
Floodlight Activity Floodlight Activity | Field IDFILTER_FLOODLIGHT_ACTIVITY |
Floodlight Activity ID Floodlight Activity ID | Field IDFILTER_FLOODLIGHT_ACTIVITY_ID |
Floodlight Impressions Floodlight Impressions | Field IDMETRIC_FLOODLIGHT_IMPRESSIONS |
Format Format | Field IDFILTER_FORMAT |
Fullscreens (Video) Fullscreens (Video) | Field IDMETRIC_RICH_MEDIA_VIDEO_FULL_SCREENS |
Gender Gender | Field IDFILTER_GENDER |
Gender (YouTube) Gender | Field IDFILTER_TRUEVIEW_GENDER |
General Invalid Traffic (GIVT) Active View Eligible Impressions General Invalid Traffic (GIVT) Active View Eligible Impressions | Field IDMETRIC_GIVT_ACTIVE_VIEW_ELIGIBLE_IMPRESSIONS |
General Invalid Traffic (GIVT) Active View Measurable Impressions General Invalid Traffic (GIVT) Active View Measurable Impressions | Field IDMETRIC_GIVT_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS |
General Invalid Traffic (GIVT) Active View Viewable Impressions General Invalid Traffic (GIVT) Active View Viewable Impressions | Field IDMETRIC_GIVT_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS |
General Invalid Traffic (GIVT) Begin to Render Impressions General Invalid Traffic (GIVT) Begin to Render Impressions | Field IDMETRIC_GIVT_BEGIN_TO_RENDER_IMPRESSIONS |
General Invalid Traffic (GIVT) Clicks General Invalid Traffic (GIVT) Clicks | Field IDMETRIC_GIVT_CLICKS |
General Invalid Traffic (GIVT) Impressions General Invalid Traffic (GIVT) Impressions | Field IDMETRIC_GENERAL_INVALID_TRAFFIC_GIVT_IMPRESSIONS |
General Invalid Traffic (GIVT) Tracked Ads General Invalid Traffic (GIVT) Tracked Ads | Field IDMETRIC_GENERAL_INVALID_TRAFFIC_GIVT_TRACKED_ADS |
Gmail Conversions Gmail Conversions | Field IDMETRIC_GMAIL_CONVERSIONS |
Gmail Gender Gmail Gender | Field IDFILTER_GMAIL_GENDER |
Gmail Post-Click Conversions Gmail Post-Click Conversions | Field IDMETRIC_GMAIL_POST_CLICK_CONVERSIONS |
Gmail Post-View Conversions Gmail Post-View Conversions | Field IDMETRIC_GMAIL_POST_VIEW_CONVERSIONS |
Gmail Potential Views Gmail Potential Views | Field IDMETRIC_GMAIL_POTENTIAL_VIEWS |
GRP Corrected % Viewable Composition Impressions % Viewable Composition Impressions | Field IDMETRIC_GRP_CORRECTED_VIEWABLE_IMPRESSIONS_SHARE_PERCENT |
GRP Corrected Impressions Impressions | Field IDMETRIC_GRP_CORRECTED_IMPRESSIONS |
GRP Corrected Impressions (Co-Viewed) Impressions (Co-Viewed) | Field IDMETRIC_GRP_CORRECTED_IMPRESSIONS_COVIEWED |
GRP Corrected Viewable Impressions Viewable Impressions | Field IDMETRIC_GRP_CORRECTED_VIEWABLE_IMPRESSIONS |
Hour of the day Hour of the day | Field ID_NORMALIZED_DATE_FIELD_HOUR |
Household Income (YouTube) Household Income | Field IDFILTER_TRUEVIEW_HOUSEHOLD_INCOME |
Impression Counting Method Impression Counting Method | Field IDFILTER_IMPRESSION_COUNTING_METHOD |
Impression custom value / cost Impression custom value / cost | Field IDMETRIC_IMPRESSION_CUSTOM_VALUE_COST |
Impression Share (YouTube) Impression Share | Field IDMETRIC_TRUEVIEW_IMPRESSION_SHARE |
Impressions Impressions | Field IDMETRIC_IMPRESSIONS |
Impressions (Co-Viewed) Impressions (Co-Viewed) | Field IDMETRIC_IMPRESSIONS_COVIEWED |
Impressions with custom value Impressions with custom value | Field IDMETRIC_IMPRESSIONS_WITH_CUSTOM_VALUE |
Impressions with positive custom value Impressions with positive custom value | Field IDMETRIC_IMPRESSIONS_WITH_POSITIVE_CUSTOM_VALUE |
Insertion Order Insertion Order | Field IDFILTER_INSERTION_ORDER_NAME |
Insertion Order Daily Frequency Insertion Order Daily Frequency | Field IDFILTER_CAMPAIGN_DAILY_FREQUENCY |
Insertion Order Goal Type Insertion Order Goal Type | Field IDFILTER_INSERTION_ORDER_GOAL_TYPE |
Insertion Order Goal Value Insertion Order Goal Value | Field IDFILTER_INSERTION_ORDER_GOAL_VALUE |
Insertion Order ID Insertion Order ID | Field IDFILTER_INSERTION_ORDER |
Insertion Order Integration Code Insertion Order Integration Code | Field IDFILTER_INSERTION_ORDER_INTEGRATION_CODE |
Insertion Order Status Insertion Order Status | Field IDFILTER_INSERTION_ORDER_STATUS |
Insertion Order(Youtube) Insertion Order | Field IDFILTER_YOUTUBE_PROGRAMMATIC_GUARANTEED_INSERTION_ORDER |
Integral Ad Science Pre-Bid Fee (Advertiser Currency) Integral Ad Science Pre-Bid Fee (Advertiser Currency) | Field IDMETRIC_FEE12_ADVERTISER |
Integral Ad Science Pre-Bid Fee (Partner Currency) Integral Ad Science Pre-Bid Fee (Partner Currency) | Field IDMETRIC_FEE12_PARTNER |
Integral Ad Science Pre-Bid Fee (USD) Integral Ad Science Pre-Bid Fee (USD) | Field IDMETRIC_FEE12_USD |
Integral Ad Science Video Fee (Advertiser Currency) Integral Ad Science Video Fee (Advertiser Currency) | Field IDMETRIC_FEE17_ADVERTISER |
Integral Ad Science Video Fee (Partner Currency) Integral Ad Science Video Fee (Partner Currency) | Field IDMETRIC_FEE17_PARTNER |
Integral Ad Science Video Fee (USD) Integral Ad Science Video Fee (USD) | Field IDMETRIC_FEE17_USD |
Interactive Impressions Interactive Impressions | Field IDMETRIC_INTERACTIVE_IMPRESSIONS |
Interest (YouTube) Interest | Field IDFILTER_TRUEVIEW_INTEREST |
Invalid Active View Eligible Impressions Invalid Active View Eligible Impressions | Field IDMETRIC_INVALID_ACTIVE_VIEW_ELIGIBLE_IMPRESSIONS |
Invalid Active View Measurable Impressions Invalid Active View Measurable Impressions | Field IDMETRIC_INVALID_ACTIVE_VIEW_MEASURABLE_IMPRESSIONS |
Invalid Active View Viewable Impressions Invalid Active View Viewable Impressions | Field IDMETRIC_INVALID_ACTIVE_VIEW_VIEWABLE_IMPRESSIONS |
Invalid Begin to Render Impressions Invalid Begin to Render Impressions | Field IDMETRIC_INVALID_BEGIN_TO_RENDER_IMPRESSIONS |
Invalid Clicks Invalid Clicks | Field IDMETRIC_INVALID_CLICKS |
Invalid Impressions Invalid Impressions | Field IDMETRIC_INVALID_IMPRESSIONS |
Invalid Tracked Ads Invalid Tracked Ads | Field IDMETRIC_INVALID_TRACKED_ADS |
Inventory Commitment Type Inventory Commitment Type | Field IDFILTER_INVENTORY_COMMITMENT_TYPE |
Inventory Delivery Method Inventory Delivery Method | Field IDFILTER_INVENTORY_DELIVERY_METHOD |
Inventory Format Format | Field IDFILTER_INVENTORY_FORMAT |
Inventory Media Cost Type Inventory Media Cost Type | Field IDFILTER_INVENTORY_MEDIA_COST_TYPE |
Inventory Rate Type Inventory Rate Type | Field IDFILTER_INVENTORY_RATE_TYPE |
Inventory Source Inventory Source | Field IDFILTER_INVENTORY_SOURCE_NAME |
Inventory Source Group Inventory Source Group | Field IDFILTER_INVENTORY_SOURCE_GROUP |
Inventory Source Group ID Inventory Source Group ID | Field IDFILTER_INVENTORY_SOURCE_GROUP_ID |
Inventory Source ID Inventory Source ID | Field IDFILTER_INVENTORY_SOURCE_ID |
Inventory Source ID (external) Inventory Source ID (external) | Field IDFILTER_INVENTORY_SOURCE_EXTERNAL_ID |
Inventory Source ID (Legacy) Inventory Source ID (Legacy) | Field IDFILTER_INVENTORY_SOURCE |
Inventory Source Type Inventory Source Type | Field IDFILTER_INVENTORY_SOURCE_TYPE |
Inventory Sources Permissions Inventory Sources Permissions | Field IDFILTER_INVENTORY_SOURCES_PERMISSIONS |
Is Commerce Is Commerce | Field IDFILTER_ATTRIBUTED_USERLIST_IS_COMMERCE |
Is YouTube TV Is YouTube TV | Field IDFILTER_IS_YOUTUBE_TV |
ISP or Carrier ISP or Carrier | Field IDFILTER_CARRIER_NAME |
ISP or Carrier ID ISP or Carrier ID | Field IDFILTER_CARRIER |
Keyword Keyword | Field IDFILTER_KEYWORD |
Keyword (YouTube) Keyword | Field IDFILTER_TRUEVIEW_KEYWORD |
Language Language | Field IDFILTER_SITE_LANGUAGE |
Life Events Life Events | Field IDFILTER_LIFE_EVENTS |
Line Item Line Item | Field IDFILTER_LINE_ITEM_NAME |
Line Item Budget Line Item Budget | Field IDFILTER_LINE_ITEM_BUDGET |
Line Item Daily Frequency Line Item Daily Frequency | Field IDFILTER_LINE_ITEM_DAILY_FREQUENCY |
Line Item End Date Line Item End Date | Field IDFILTER_LINE_ITEM_END_DATE |
Line Item ID Line Item ID | Field IDFILTER_LINE_ITEM |
Line Item Integration Code Line Item Integration Code | Field IDFILTER_LINE_ITEM_INTEGRATION_CODE |
Line Item Lifetime Frequency Line Item Lifetime Frequency | Field IDFILTER_LINE_ITEM_LIFETIME_FREQUENCY |
Line Item Pacing Percentage Line Item Pacing Percentage | Field IDFILTER_LINE_ITEM_PACING_PERCENTAGE |
Line Item Start Date Line Item Start Date | Field IDFILTER_LINE_ITEM_START_DATE |
Line Item Status Line Item Status | Field IDFILTER_LINE_ITEM_STATUS |
Line Item Type Line Item Type | Field IDFILTER_LINE_ITEM_TYPE |
Lost Impression Share (Budget) (YouTube) Lost Impression Share (Budget) | Field IDMETRIC_TRUEVIEW_LOST_IS_BUDGET |
Lost Impression Share (Rank) (YouTube) Lost Impression Share (Rank) | Field IDMETRIC_TRUEVIEW_LOST_IS_RANK |
Match Ratio Match Ratio | Field IDFILTER_MATCH_RATIO |
Matched Genre Target Matched Genre Target | Field IDFILTER_MATCHED_GENRE_TARGET |
Max Video Duration Max Video Duration | Field IDFILTER_VIDEO_DURATION_SECONDS |
Max Video Duration Range Max Video Duration Range | Field IDFILTER_VIDEO_DURATION_SECONDS_RANGE |
Measurable Impressions For Video Player Size Measurable Impressions For Video Player Size | Field IDMETRIC_VERIFICATION_VIDEO_PLAYER_SIZE_MEASURABLE_IMPRESSIONS |
Measurement Source Measurement Source | Field IDFILTER_MEASUREMENT_SOURCE |
Media Cost (Advertiser Currency) Media Cost (Advertiser Currency) | Field IDMETRIC_MEDIA_COST_ADVERTISER |
Media Cost (Partner Currency) Media Cost (Partner Currency) | Field IDMETRIC_MEDIA_COST_PARTNER |
Media Cost (USD) Media Cost (USD) | Field IDMETRIC_MEDIA_COST_USD |
Media Cost eCPA (Advertiser Currency) Media Cost eCPA (Advertiser Currency) | Field IDMETRIC_MEDIA_COST_ECPA_ADVERTISER |
Media Cost eCPA (Partner Currency) Media Cost eCPA (Partner Currency) | Field IDMETRIC_MEDIA_COST_ECPA_PARTNER |
Media Cost eCPA (PC) (Advertiser Currency) Media Cost eCPA (PC) (Advertiser Currency) | Field IDMETRIC_MEDIA_COST_ECPAPC_ADVERTISER |
Media Cost eCPA (PV) (Advertiser Currency) Media Cost eCPA (PV) (Advertiser Currency) | Field IDMETRIC_MEDIA_COST_ECPAPV_ADVERTISER |
Media Cost eCPA (USD) Media Cost eCPA (USD) | Field IDMETRIC_MEDIA_COST_ECPA_USD |
Media Cost eCPC (Advertiser Currency) Media Cost eCPC (Advertiser Currency) | Field IDMETRIC_MEDIA_COST_ECPC_ADVERTISER |
Media Cost eCPC (Partner Currency) Media Cost eCPC (Partner Currency) | Field IDMETRIC_MEDIA_COST_ECPC_PARTNER |
Media Cost eCPC (PC) (Partner Currency) Media Cost eCPC (PC) (Partner Currency) | Field IDMETRIC_MEDIA_COST_ECPAPC_PARTNER |
Media Cost eCPC (PC) (USD) Media Cost eCPC (PC) (USD) | Field IDMETRIC_MEDIA_COST_ECPAPC_USD |
Media Cost eCPC (PV) (Partner Currency) Media Cost eCPC (PV) (Partner Currency) | Field IDMETRIC_MEDIA_COST_ECPAPV_PARTNER |
Media Cost eCPC (PV) (USD) Media Cost eCPC (PV) (USD) | Field IDMETRIC_MEDIA_COST_ECPAPV_USD |
Media Cost eCPC (USD) Media Cost eCPC (USD) | Field IDMETRIC_MEDIA_COST_ECPC_USD |
Media Cost eCPM (Advertiser Currency) Media Cost eCPM (Advertiser Currency) | Field IDMETRIC_MEDIA_COST_ECPM_ADVERTISER |
Media Cost eCPM (Partner Currency) Media Cost eCPM (Partner Currency) | Field IDMETRIC_MEDIA_COST_ECPM_PARTNER |
Media Cost eCPM (USD) Media Cost eCPM (USD) | Field IDMETRIC_MEDIA_COST_ECPM_USD |
Media Cost Viewable eCPM (Advertiser Currency) Media Cost Viewable eCPM (Advertiser Currency) | Field IDMETRIC_MEDIA_COST_VIEWABLE_ECPM_ADVERTISER |
Media Cost Viewable eCPM (Partner Currency) Media Cost Viewable eCPM (Partner Currency) | Field IDMETRIC_MEDIA_COST_VIEWABLE_ECPM_PARTNER |
Media Cost Viewable eCPM (USD) Media Cost Viewable eCPM (USD) | Field IDMETRIC_MEDIA_COST_VIEWABLE_ECPM_USD |
Media Fee 1 (Advertiser Currency) Media Fee 1 (Advertiser Currency) | Field IDMETRIC_MEDIA_FEE1_ADVERTISER |
Media Fee 1 (Partner Currency) Media Fee 1 (Partner Currency) | Field IDMETRIC_MEDIA_FEE1_PARTNER |
Media Fee 1 (USD) Media Fee 1 (USD) | Field IDMETRIC_MEDIA_FEE1_USD |
Media Fee 2 (Advertiser Currency) Media Fee 2 (Advertiser Currency) | Field IDMETRIC_MEDIA_FEE2_ADVERTISER |
Media Fee 2 (Partner Currency) Media Fee 2 (Partner Currency) | Field IDMETRIC_MEDIA_FEE2_PARTNER |
Media Fee 2 (USD) Media Fee 2 (USD) | Field IDMETRIC_MEDIA_FEE2_USD |
Media Fee 3 (Advertiser Currency) Media Fee 3 (Advertiser Currency) | Field IDMETRIC_MEDIA_FEE3_ADVERTISER |
Media Fee 3 (Partner Currency) Media Fee 3 (Partner Currency) | Field IDMETRIC_MEDIA_FEE3_PARTNER |
Media Fee 3 (USD) Media Fee 3 (USD) | Field IDMETRIC_MEDIA_FEE3_USD |
Media Fee 4 (Advertiser Currency) Media Fee 4 (Advertiser Currency) | Field IDMETRIC_MEDIA_FEE4_ADVERTISER |
Media Fee 4 (Partner Currency) Media Fee 4 (Partner Currency) | Field IDMETRIC_MEDIA_FEE4_PARTNER |
Media Fee 4 (USD) Media Fee 4 (USD) | Field IDMETRIC_MEDIA_FEE4_USD |
Media Fee 5 (Advertiser Currency) Media Fee 5 (Advertiser Currency) | Field IDMETRIC_MEDIA_FEE5_ADVERTISER |
Media Fee 5 (Partner Currency) Media Fee 5 (Partner Currency) | Field IDMETRIC_MEDIA_FEE5_PARTNER |
Media Fee 5 (USD) Media Fee 5 (USD) | Field IDMETRIC_MEDIA_FEE5_USD |
Media Type Media Type | Field IDFILTER_MEDIA_TYPE |
MediaCost Data Fee (Advertiser Currency) MediaCost Data Fee (Advertiser Currency) | Field IDMETRIC_FEE16_ADVERTISER |
MediaCost Data Fee (Partner Currency) MediaCost Data Fee (Partner Currency) | Field IDMETRIC_FEE16_PARTNER |
MediaCost Data Fee (USD) MediaCost Data Fee (USD) | Field IDMETRIC_FEE16_USD |
Midpoint (Audio) Midpoint (Audio) | Field IDMETRIC_MIDPOINT_AUDIO |
Midpoint Views (Video) Midpoint Views (Video) | Field IDMETRIC_RICH_MEDIA_VIDEO_MIDPOINTS |
MOAT Video Fee (Advertiser Currency) MOAT Video Fee (Advertiser Currency) | Field IDMETRIC_FEE18_ADVERTISER |
MOAT Video Fee (Partner Currency) MOAT Video Fee (Partner Currency) | Field IDMETRIC_FEE18_PARTNER |
MOAT Video Fee (USD) MOAT Video Fee (USD) | Field IDMETRIC_FEE18_USD |
Month and day Month and day | Field ID_NORMALIZED_DATE_FIELD_MONTH_DAY |
Month of the year Month of the year | Field ID_NORMALIZED_DATE_FIELD_MONTH |
MRAID Support MRAID Support | Field IDFILTER_MRAID_SUPPORT |
NIELSEN % Audience Share NIELSEN % Audience Share | Field IDMETRIC_NIELSEN_REACH_SHARE |
NIELSEN % Impressions Share NIELSEN % Impressions Share | Field IDMETRIC_NIELSEN_IMPRESSIONS_SHARE |
NIELSEN % Population Share NIELSEN % Population Share | Field IDMETRIC_NIELSEN_POPULATION_SHARE |
NIELSEN Age NIELSEN Age | Field IDFILTER_NIELSEN_AGE |
NIELSEN Audience Index NIELSEN Audience Index | Field IDMETRIC_NIELSEN_REACH_INDEX |
NIELSEN Audience Reach NIELSEN Audience Reach | Field IDMETRIC_NIELSEN_POPULATION_REACH |
NIELSEN Average Frequency NIELSEN Average Frequency | Field IDMETRIC_NIELSEN_AVERAGE_FREQUENCY |
NIELSEN Country NIELSEN Country | Field IDFILTER_NIELSEN_COUNTRY_CODE |
NIELSEN Date Range for Cumulative Metrics NIELSEN Date Range for Cumulative Metrics | Field IDFILTER_NIELSEN_DATE_RANGE |
NIELSEN Device ID NIELSEN Device ID | Field IDFILTER_NIELSEN_DEVICE_ID |
Nielsen Digital Ad Ratings Fee (Advertiser Currency) Nielsen Digital Ad Ratings Fee (Advertiser Currency) | Field IDMETRIC_FEE19_ADVERTISER |
Nielsen Digital Ad Ratings Fee (Partner Currency) Nielsen Digital Ad Ratings Fee (Partner Currency) | Field IDMETRIC_FEE19_PARTNER |
Nielsen Digital Ad Ratings Fee (USD) Nielsen Digital Ad Ratings Fee (USD) | Field IDMETRIC_FEE19_USD |
NIELSEN Gender Gender | Field IDFILTER_NIELSEN_GENDER |
NIELSEN Gross Rating Points NIELSEN Gross Rating Points | Field IDMETRIC_NIELSEN_GRP |
NIELSEN Impression Index NIELSEN Impression Index | Field IDMETRIC_NIELSEN_IMPRESSION_INDEX |
Nielsen Impressions Nielsen Impressions | Field IDMETRIC_NIELSEN_IMPRESSIONS |
NIELSEN Population NIELSEN Population | Field IDMETRIC_NIELSEN_POPULATION |
NIELSEN Restatement Date NIELSEN Restatement Date | Field IDFILTER_NIELSEN_RESTATEMENT_DATE |
NIELSEN Unique Audience NIELSEN Unique Audience | Field IDMETRIC_NIELSEN_UNIQUE_AUDIENCE |
OM SDK Available OM SDK Available | Field IDFILTER_OM_SDK_AVAILABLE |
OM SDK Capable OM SDK Capable | Field IDFILTER_OMID_CAPABLE |
Operating System Operating System | Field IDFILTER_OS |
Optimized Targeting Optimized Targeting | Field IDFILTER_TARGETING_EXPANSION |
Optimized Targeting (YouTube) Optimized Targeting | Field IDFILTER_TRUEVIEW_TARGETING_EXPANSION |
Order ID Order ID | Field IDFILTER_ORDER_ID |
Original Audience Frequency Original Audience Frequency | Field IDMETRIC_ORIGINAL_AUDIENCE_FREQUENCY |
Other Advertiser Other Advertiser | Field IDFILTER_OTHER_ADVERTISER_NAME |
Other Advertiser ID Other Advertiser ID | Field IDFILTER_OTHER_ADVERTISER_ID |
Other Device Type Other Device Type | Field IDFILTER_OTHER_DEVICE_TYPE |
Other Insertion Order Other Insertion Order | Field IDFILTER_OTHER_CAMPAIGN_NAME |
Other Insertion Order ID Other Insertion Order ID | Field IDFILTER_OTHER_CAMPAIGN_ID |
Parental Status (YouTube) Parental Status | Field IDFILTER_TRUEVIEW_PARENTAL_STATUS |
Partner Partner | Field IDFILTER_PARTNER_NAME |
Partner Currency Partner Currency | Field IDFILTER_PARTNER_CURRENCY |
Partner ID Partner ID | Field IDFILTER_PARTNER |
Partner Status Partner Status | Field IDFILTER_PARTNER_STATUS |
Partner(Youtube) Partner | Field IDFILTER_YOUTUBE_PROGRAMMATIC_GUARANTEED_PARTNER |
Path Conversion Rate Path Conversion Rate | Field IDMETRIC_PATH_CONVERSION_RATE |
Pauses (Audio) Pauses (Audio) | Field IDMETRIC_PAUSES_AUDIO |
Pauses (Video) Pauses (Video) | Field IDMETRIC_RICH_MEDIA_VIDEO_PAUSES |
Percentage from Current IO Goal Percentage from Current IO Goal | Field IDMETRIC_PERCENTAGE_FROM_CURRENT_IO_GOAL |
Placement (All YouTube Channels) Placement (All YouTube Channels) | Field IDFILTER_PLACEMENT_ALL_YOUTUBE_CHANNELS |
Placement (All) Placement (All) | Field IDFILTER_TRUEVIEW_URL |
Placement (Managed) Placement (Managed) | Field IDFILTER_TRUEVIEW_PLACEMENT |
Placement ID (Managed) Placement ID (Managed) | Field IDFILTER_TRUEVIEW_PLACEMENT_ID |
Placement Name (All YouTube Channels) Placement Name (All YouTube Channels) | Field IDFILTER_PLACEMENT_NAME_ALL_YOUTUBE_CHANNELS |
Platform Platform | Field IDFILTER_PLATFORM |
Platform Fee (Advertiser Currency) Platform Fee (Advertiser Currency) | Field IDMETRIC_PLATFORM_FEE_ADVERTISER |
Platform Fee (Partner Currency) Platform Fee (Partner Currency) | Field IDMETRIC_PLATFORM_FEE_PARTNER |
Platform Fee (USD) Platform Fee (USD) | Field IDMETRIC_PLATFORM_FEE_USD |
Platform Fee Rate Platform Fee Rate | Field IDMETRIC_PLATFORM_FEE_RATE |
Playback Method Playback Method | Field IDFILTER_PLAYBACK_METHOD |
Population Population | Field IDMETRIC_DEMO_POPULATION |
Position in Content Position in Content | Field IDFILTER_POSITION_IN_CONTENT |
Post-Click Conversions Post-Click Conversions | Field IDMETRIC_LAST_CLICKS |
Post-Click Conversions + Cross-Environment Post-Click Conversions + Cross-Environment | Field IDMETRIC_POST_CLICK_CONVERSIONS_CROSS_ENVIRONMENT |
Post-View Conversions Post-View Conversions | Field IDMETRIC_LAST_IMPRESSIONS |
Post-View Conversions + Cross-Environment Post-View Conversions + Cross-Environment | Field IDMETRIC_POST_VIEW_CONVERSIONS_CROSS_ENVIRONMENT |
Potential Impressions Potential Impressions | Field IDMETRIC_POTENTIAL_IMPRESSIONS |
Potential Impressions (YouTube) Potential Impressions | Field IDMETRIC_TEA_TRUEVIEW_IMPRESSIONS |
Potential Viewable Impressions Potential Viewable Impressions | Field IDMETRIC_VIEWABLE_BID_REQUESTS |
Potential Views Potential Views | Field IDMETRIC_POTENTIAL_VIEWS |
Premium Fee (Advertiser Currency) Premium Fee (Advertiser Currency) | Field IDMETRIC_PREMIUM_FEE_ADVERTISER_CURRENCY |
Profit (Advertiser Currency) Profit (Advertiser Currency) | Field IDMETRIC_PROFIT_ADVERTISER |
Profit (Partner Currency) Profit (Partner Currency) | Field IDMETRIC_PROFIT_PARTNER |
Profit (USD) Profit (USD) | Field IDMETRIC_PROFIT_USD |
Profit eCPM (Advertiser Currency) Profit eCPM (Advertiser Currency) | Field IDMETRIC_PROFIT_ECPM_ADVERTISER |
Profit eCPM (Partner Currency) Profit eCPM (Partner Currency) | Field IDMETRIC_PROFIT_ECPM_PARTNER |
Profit eCPM (USD) Profit eCPM (USD) | Field IDMETRIC_PROFIT_ECPM_USD |
Profit Margin Profit Margin | Field IDMETRIC_PROFIT_MARGIN |
Profit Viewable eCPM (Advertiser Currency) Profit Viewable eCPM (Advertiser Currency) | Field IDMETRIC_PROFIT_VIEWABLE_ECPM_ADVERTISER |
Profit Viewable eCPM (Partner Currency) Profit Viewable eCPM (Partner Currency) | Field IDMETRIC_PROFIT_VIEWABLE_ECPM_PARTNER |
Profit Viewable eCPM (USD) Profit Viewable eCPM (USD) | Field IDMETRIC_PROFIT_VIEWABLE_ECPM_USD |
Programmatic Guaranteed impressions passed due to frequency Programmatic Guaranteed impressions passed due to frequency | Field IDMETRIC_PROGRAMMATIC_GUARANTEED_IMPRESSIONS_PASSED_DUE_TO_FREQUENCY |
Programmatic Guaranteed savings re-invested due to frequency (Advertiser Currency) Programmatic Guaranteed savings re-invested due to frequency (Advertiser Currency) | Field IDMETRIC_PROGRAMMATIC_GUARANTEED_SAVINGS_RE_INVESTED_DUE_TO_FREQUENCY_ADVERTISER_CURRENCY |
Provisional Impressions Provisional Impressions | Field IDMETRIC_PROVISIONAL_IMPRESSIONS |
Public Inventory Public Inventory | Field IDFILTER_PUBLIC_INVENTORY |
Publisher Traffic Source Publisher Traffic Source | Field IDFILTER_PUBLISHER_TRAFFIC_SOURCE |
Quarter of the year Quarter of the year | Field ID_NORMALIZED_DATE_FIELD_QUARTER |
Refreshed Ad Refreshed Ad | Field IDFILTER_REFRESHED_AD_NAME |
Refund Billable Cost (Advertiser Currency) Refund Billable Cost (Advertiser Currency) | Field IDMETRIC_REFUND_BILLABLE_COST_ADVERTISER_CURRENCY |
Refund Media Cost (Advertiser Currency) Refund Media Cost (Advertiser Currency) | Field IDMETRIC_REFUND_MEDIA_COST_ADVERTISER_CURRENCY |
Refund Platform Fee (Advertiser Currency) Refund Platform Fee (Advertiser Currency) | Field IDMETRIC_REFUND_PLATFORM_FEE_ADVERTISER_CURRENCY |
Refund Reason Refund Reason | Field IDFILTER_REFUND_REASON |
Region Region | Field IDFILTER_REGION_NAME |
Region (YouTube) Region | Field IDFILTER_TRUEVIEW_REGION_NAME |
Region ID Region ID | Field IDFILTER_REGION |
Region ID (YouTube) Region ID (YouTube) | Field IDFILTER_TRUEVIEW_REGION |
Regulatory Operating Costs (Advertiser Currency) The regulatory operating costs or DST fees in the advertiser's currency for serving ads in specific countries. | Field IDMETRIC_FEE32_ADVERTISER |
Regulatory operating costs (Partner Currency) The regulatory operating costs or DST fees in the partner's currency for serving ads in specific countries. | Field IDMETRIC_FEE32_PARTNER |
Regulatory Operating Costs (Partner Currency) The regulatory operating costs or DST fees in USD for serving ads in specific countries | Field IDMETRIC_FEE32_USD |
Rejection Reason Rejection Reason | Field IDFILTER_IMPRESSION_LOSS_REJECTION_REASON |
Remarketing List (YouTube) Remarketing List | Field IDFILTER_TRUEVIEW_REMARKETING_LIST_NAME |
Remarketing List ID (YouTube) Remarketing List ID | Field IDFILTER_TRUEVIEW_REMARKETING_LIST |
Revenue (Advertiser Currency) Revenue (Advertiser Currency) | Field IDMETRIC_REVENUE_ADVERTISER |
Revenue (Partner Currency) Revenue (Partner Currency) | Field IDMETRIC_REVENUE_PARTNER |
Revenue (USD) Revenue (USD) | Field IDMETRIC_REVENUE_USD |
Revenue eCPA (Advertiser Currency) Revenue eCPA (Advertiser Currency) | Field IDMETRIC_REVENUE_ECPA_ADVERTISER |
Revenue eCPA (Partner Currency) Revenue eCPA (Partner Currency) | Field IDMETRIC_REVENUE_ECPA_PARTNER |
Revenue eCPA (PC) (Advertiser Currency) Revenue eCPA (PC) (Advertiser Currency) | Field IDMETRIC_REVENUE_ECPAPC_ADVERTISER |
Revenue eCPA (PC) (Partner Currency) Revenue eCPA (PC) (Partner Currency) | Field IDMETRIC_REVENUE_ECPAPC_PARTNER |
Revenue eCPA (PC) (USD) Revenue eCPA (PC) (USD) | Field IDMETRIC_REVENUE_ECPAPC_USD |
Revenue eCPA (PV) (Advertiser Currency) Revenue eCPA (PV) (Advertiser Currency) | Field IDMETRIC_REVENUE_ECPAPV_ADVERTISER |
Revenue eCPA (PV) (Partner Currency) Revenue eCPA (PV) (Partner Currency) | Field IDMETRIC_REVENUE_ECPAPV_PARTNER |
Revenue eCPA (PV) (USD) Revenue eCPA (PV) (USD) | Field IDMETRIC_REVENUE_ECPAPV_USD |
Revenue eCPA (USD) Revenue eCPA (USD) | Field IDMETRIC_REVENUE_ECPA_USD |
Revenue eCPC (Advertiser Currency) Revenue eCPC (Advertiser Currency) | Field IDMETRIC_REVENUE_ECPC_ADVERTISER |
Revenue eCPC (Partner Currency) Revenue eCPC (Partner Currency) | Field IDMETRIC_REVENUE_ECPC_PARTNER |
Revenue eCPC (USD) Revenue eCPC (USD) | Field IDMETRIC_REVENUE_ECPC_USD |
Revenue eCPE (Advertiser Currency) (YouTube) Revenue eCPE (Advertiser Currency) | Field IDMETRIC_TRUEVIEW_AVERAGE_CPE_ADVERTISER |
Revenue eCPE (Partner Currency) (YouTube) Revenue eCPE (Partner Currency) | Field IDMETRIC_TRUEVIEW_AVERAGE_CPE_PARTNER |
Revenue eCPE (USD) (YouTube) Revenue eCPE (USD) | Field IDMETRIC_TRUEVIEW_AVERAGE_CPE_USD |
Revenue eCPM (Advertiser Currency) Revenue eCPM (Advertiser Currency) | Field IDMETRIC_REVENUE_ECPM_ADVERTISER |
Revenue eCPM (Partner Currency) Revenue eCPM (Partner Currency) | Field IDMETRIC_REVENUE_ECPM_PARTNER |
Revenue eCPM (USD) Revenue eCPM (USD) | Field IDMETRIC_REVENUE_ECPM_USD |
Revenue eCPV (Advertiser Currency) (YouTube) Revenue eCPV (Advertiser Currency) | Field IDMETRIC_TRUEVIEW_CPV_ADVERTISER |
Revenue eCPV (Partner Currency) (YouTube) Revenue eCPV (Partner Currency) | Field IDMETRIC_TRUEVIEW_CPV_PARTNER |
Revenue eCPV (USD) (YouTube) Revenue eCPV (USD) | Field IDMETRIC_TRUEVIEW_CPV_USD |
Revenue Viewable eCPM (Advertiser Currency) Revenue Viewable eCPM (Advertiser Currency) | Field IDMETRIC_REVENUE_VIEWABLE_ECPM_ADVERTISER |
Revenue Viewable eCPM (Partner Currency) Revenue Viewable eCPM (Partner Currency) | Field IDMETRIC_REVENUE_VIEWABLE_ECPM_PARTNER |
Revenue Viewable eCPM (USD) Revenue Viewable eCPM (USD) | Field IDMETRIC_REVENUE_VIEWABLE_ECPM_USD |
Rewarded Rewarded | Field IDFILTER_REWARDED |
Rich Media Engagements Rich Media Engagements | Field IDMETRIC_RICH_MEDIA_ENGAGEMENTS |
Scrolls Scrolls | Field IDMETRIC_RICH_MEDIA_SCROLLS |
Sensitive Category Sensitive Category | Field IDFILTER_SENSITIVE_CATEGORY |
Served Pixel Density Served Pixel Density | Field IDFILTER_SERVED_PIXEL_DENSITY |
ShopLocal Fee (Advertiser Currency) ShopLocal Fee (Advertiser Currency) | Field IDMETRIC_FEE14_ADVERTISER |
ShopLocal Fee (Partner Currency) ShopLocal Fee (Partner Currency) | Field IDMETRIC_FEE14_PARTNER |
ShopLocal Fee (USD) ShopLocal Fee (USD) | Field IDMETRIC_FEE14_USD |
Skippable Support Video Skippable Support | Field IDFILTER_SKIPPABLE_SUPPORT |
Skips (Video) Skips (Video) | Field IDMETRIC_RICH_MEDIA_VIDEO_SKIPS |
Sponsored Product Id Sponsored Product Id | Field IDFILTER_GUILDER_PRODUCT_ID |
Starts (Audio) Starts (Audio) | Field IDMETRIC_STARTS_AUDIO |
Starts (Video) Starts (Video) | Field IDMETRIC_RICH_MEDIA_VIDEO_PLAYS |
Stops (Audio) Stops (Audio) | Field IDMETRIC_STOPS_AUDIO |
Store Visit Conversions Store Visit Conversions | Field IDMETRIC_STORE_VISIT_CONVERSIONS |
Subdomain Subdomain | Field IDFILTER_SUBDOMAIN |
Target Rating Points Target Rating Points | Field IDMETRIC_TARGET_RATING_POINTS |
Target Rating Points (Co-Viewed) Target Rating Points (Co-Viewed) | Field IDMETRIC_TARGET_RATING_POINTS_COVIEWED |
Targeted Data Providers Targeted Data Providers | Field IDFILTER_TARGETED_DATA_PROVIDERS |
Targeted Impressions Targeted Impressions | Field IDMETRIC_IMPRESSION_LOSS_TARGETED_IMPRESSIONS |
Targeted Impressions (Deal) Targeted Impressions (Deal) | Field IDMETRIC_WIN_LOSS_DEAL_TARGETED_IMPRESSIONS |
Targeted Impressions (Line Item) Targeted Impressions (Line Item) | Field IDMETRIC_WIN_LOSS_LINEITEM_TARGETED_IMPRESSIONS |
Targeted location Targeted location | Field IDFILTER_TARGETED_LOCATION_DIMENSION_STRING |
Teracent Fee (Advertiser Currency) Teracent Fee (Advertiser Currency) | Field IDMETRIC_FEE8_ADVERTISER |
Teracent Fee (Partner Currency) Teracent Fee (Partner Currency) | Field IDMETRIC_FEE8_PARTNER |
Teracent Fee (USD) Teracent Fee (USD) | Field IDMETRIC_FEE8_USD |
Third Party Audience List Third Party Audience List | Field IDFILTER_USER_LIST_THIRD_PARTY_NAME |
Third Party Audience List Cost Third Party Audience List Cost | Field IDFILTER_THIRD_PARTY_AUDIENCE_LIST_COST |
Third Party Audience List ID Third Party Audience List ID | Field IDFILTER_USER_LIST_THIRD_PARTY |
Third Party Audience List Type Third Party Audience List Type | Field IDFILTER_THIRD_PARTY_AUDIENCE_LIST_TYPE |
Third-Party Ad Server Fee (Advertiser Currency) Third-Party Ad Server Fee (Advertiser Currency) | Field IDMETRIC_FEE2_ADVERTISER |
Third-Party Ad Server Fee (Partner Currency) Third-Party Ad Server Fee (Partner Currency) | Field IDMETRIC_FEE2_PARTNER |
Third-Party Ad Server Fee (USD) Third-Party Ad Server Fee (USD) | Field IDMETRIC_FEE2_USD |
Third-Quartile (Audio) Third-Quartile (Audio) | Field IDMETRIC_THIRD_QUARTILE_AUDIO |
Third-Quartile Views (Video) Third-Quartile Views (Video) | Field IDMETRIC_RICH_MEDIA_VIDEO_THIRD_QUARTILE_COMPLETES |
Time of Day Time of Day | Field IDFILTER_TIME_OF_DAY |
Time to Conversion Time to Conversion | Field IDFILTER_CONVERSION_DELAY |
Timers Timers | Field IDMETRIC_TIMERS |
Total Audio Media Cost eCPCL (Advertiser Currency) Total Audio Media Cost eCPCL (Advertiser Currency) | Field IDMETRIC_TOTAL_AUDIO_MEDIA_COST_ECPCL_ADVERTISER_CURRENCY |
Total Conversion Value (Advertiser Currency) (YouTube) Total Conversion Value (Advertiser Currency) | Field IDMETRIC_TRUEVIEW_TOTAL_CONVERSION_VALUES_ADVERTISER |
Total Conversion Value (Partner Currency) (YouTube) Total Conversion Value (Partner Currency) | Field IDMETRIC_TRUEVIEW_TOTAL_CONVERSION_VALUES_PARTNER |
Total Conversion Value (USD) (YouTube) Total Conversion Value (USD) | Field IDMETRIC_TRUEVIEW_TOTAL_CONVERSION_VALUES_USD |
Total Conversions Total Conversions | Field IDMETRIC_TOTAL_CONVERSIONS |
Total Conversions (Last Touch) Total Conversions | Field IDMETRIC_LAST_TOUCH_TOTAL_CONVERSIONS |
Total Conversions + Cross-Environment Total Conversions + Cross-Environment | Field IDMETRIC_TOTAL_CONVERSIONS_CROSS_ENVIRONMENT |
Total Display Time Total Display Time | Field IDMETRIC_TOTAL_DISPLAY_TIME |
Total Exposures Total Exposures | Field IDMETRIC_TOTAL_EXPOSURES |
Total impression custom value Total impression custom value | Field IDMETRIC_TOTAL_IMPRESSION_CUSTOM_VALUE |
Total Interaction Time Total Interaction Time | Field IDMETRIC_TOTAL_INTERACTION_TIME |
Total Media Cost (Advertiser Currency) Total Media Cost (Advertiser Currency) | Field IDMETRIC_TOTAL_MEDIA_COST_ADVERTISER |
Total Media Cost (Partner Currency) Total Media Cost (Partner Currency) | Field IDMETRIC_TOTAL_MEDIA_COST_PARTNER |
Total Media Cost (USD) Total Media Cost (USD) | Field IDMETRIC_TOTAL_MEDIA_COST_USD |
Total Media Cost eCPA (Advertiser Currency) Total Media Cost eCPA (Advertiser Currency) | Field IDMETRIC_TOTAL_MEDIA_COST_ECPA_ADVERTISER |
Total Media Cost eCPA (Partner Currency) Total Media Cost eCPA (Partner Currency) | Field IDMETRIC_TOTAL_MEDIA_COST_ECPA_PARTNER |
Total Media Cost eCPA (PC) (Advertiser Currency) Total Media Cost eCPA (PC) (Advertiser Currency) | Field IDMETRIC_TOTAL_MEDIA_COST_ECPAPC_ADVERTISER |
Total Media Cost eCPA (PC) (Partner Currency) Total Media Cost eCPA (PC) (Partner Currency) | Field IDMETRIC_TOTAL_MEDIA_COST_ECPAPC_PARTNER |
Total Media Cost eCPA (PC) (USD) Total Media Cost eCPA (PC) (USD) | Field IDMETRIC_TOTAL_MEDIA_COST_ECPAPC_USD |
Total Media Cost eCPA (PV) (Advertiser Currency) Total Media Cost eCPA (PV) (Advertiser Currency) | Field IDMETRIC_TOTAL_MEDIA_COST_ECPAPV_ADVERTISER |
Total Media Cost eCPA (PV) (Partner Currency) Total Media Cost eCPA (PV) (Partner Currency) | Field IDMETRIC_TOTAL_MEDIA_COST_ECPAPV_PARTNER |
Total Media Cost eCPA (PV) (USD) Total Media Cost eCPA (PV) (USD) | Field IDMETRIC_TOTAL_MEDIA_COST_ECPAPV_USD |
Total Media Cost eCPA (USD) Total Media Cost eCPA (USD) | Field IDMETRIC_TOTAL_MEDIA_COST_ECPA_USD |
Total Media Cost eCPC (Advertiser Currency) Total Media Cost eCPC (Advertiser Currency) | Field IDMETRIC_TOTAL_MEDIA_COST_ECPC_ADVERTISER |
Total Media Cost eCPC (Partner Currency) Total Media Cost eCPC (Partner Currency) | Field IDMETRIC_TOTAL_MEDIA_COST_ECPC_PARTNER |
Total Media Cost eCPC (USD) Total Media Cost eCPC (USD) | Field IDMETRIC_TOTAL_MEDIA_COST_ECPC_USD |
Total Media Cost eCPM (Advertiser Currency) Total Media Cost eCPM (Advertiser Currency) | Field IDMETRIC_TOTAL_MEDIA_COST_ECPM_ADVERTISER |
Total Media Cost eCPM (Partner Currency) Total Media Cost eCPM (Partner Currency) | Field IDMETRIC_TOTAL_MEDIA_COST_ECPM_PARTNER |
Total Media Cost eCPM (USD) Total Media Cost eCPM (USD) | Field IDMETRIC_TOTAL_MEDIA_COST_ECPM_USD |
Total Media Cost Viewable eCPM (Advertiser Currency) Total Media Cost Viewable eCPM (Advertiser Currency) | Field IDMETRIC_TOTAL_MEDIA_COST_VIEWABLE_ECPM_ADVERTISER |
Total Media Cost Viewable eCPM (Partner Currency) Total Media Cost Viewable eCPM (Partner Currency) | Field IDMETRIC_TOTAL_MEDIA_COST_VIEWABLE_ECPM_PARTNER |
Total Media Cost Viewable eCPM (USD) Total Media Cost Viewable eCPM (USD) | Field IDMETRIC_TOTAL_MEDIA_COST_VIEWABLE_ECPM_USD |
Total Paths Total Paths | Field IDMETRIC_TOTAL_PATHS |
Total Revenue Total Revenue | Field IDMETRIC_ACTIVITY_REVENUE |
Total Users Total Users | Field IDMETRIC_TOTAL_USERS |
Total Video Media Cost eCPCV (Advertiser Currency) Total Video Media Cost eCPCV (Advertiser Currency) | Field IDMETRIC_TOTAL_MEDIA_COST_ECPCV_ADVERTISER |
Total Video Media Cost eCPCV (Partner Currency) Total Video Media Cost eCPCV (Partner Currency) | Field IDMETRIC_TOTAL_MEDIA_COST_ECPCV_PARTNER |
Total Video Media Cost eCPCV (USD) Total Video Media Cost eCPCV (USD) | Field IDMETRIC_TOTAL_MEDIA_COST_ECPCV_USD |
Tracked Ads Tracked Ads | Field IDMETRIC_TRACKED_ADS |
TrueView: General Invalid Traffic (GIVT) Views (YouTube) TrueView: General Invalid Traffic (GIVT) Views | Field IDMETRIC_TRUEVIEW_GENERAL_INVALID_TRAFFIC_GIVT_VIEWS |
TrueView: Invalid Views (YouTube) TrueView: Invalid Views | Field IDMETRIC_TRUEVIEW_INVALID_VIEWS |
TrueView: View Rate (YouTube) TrueView: View Rate | Field IDMETRIC_TRUEVIEW_VIEW_RATE |
TrueView: Views (YouTube) TrueView: Views | Field IDMETRIC_TRUEVIEW_VIEWS |
TrustMetrics Fee (Advertiser Currency) TrustMetrics Fee (Advertiser Currency) | Field IDMETRIC_FEE15_ADVERTISER |
TrustMetrics Fee (Partner Currency) TrustMetrics Fee (Partner Currency) | Field IDMETRIC_FEE15_PARTNER |
TrustMetrics Fee (USD) TrustMetrics Fee (USD) | Field IDMETRIC_FEE15_USD |
Unique Cookies with Impressions Unique Cookies with Impressions | Field IDMETRIC_UNIQUE_COOKIES_WITH_IMPRESSIONS |
Unique Cookies with Impressions (YouTube) Unique Cookies with Impressions | Field IDMETRIC_TEA_TRUEVIEW_UNIQUE_COOKIES |
Unique Reach Sample Size Unique Reach Sample Size | Field IDFILTER_UNIQUE_REACH_SAMPLE_SIZE_ID |
Unique Reach: Average Impression Frequency Unique Reach: Average Impression Frequency | Field IDMETRIC_UNIQUE_REACH_AVERAGE_IMPRESSION_FREQUENCY |
Unique Reach: Average Impression Frequency (Co-Viewed) Unique Reach: Average Impression Frequency (Co-Viewed) | Field IDMETRIC_UNIQUE_REACH_AVERAGE_IMPRESSION_FREQUENCY_COVIEWED |
Unique Reach: Click Reach Unique Reach: Click Reach | Field IDMETRIC_UNIQUE_REACH_CLICK_REACH |
Unique Reach: Impression Reach Unique Reach: Impression Reach | Field IDMETRIC_UNIQUE_REACH_IMPRESSION_REACH |
Unique Reach: Impression Reach (Co-Viewed) Unique Reach: Impression Reach (Co-Viewed) | Field IDMETRIC_UNIQUE_REACH_IMPRESSION_REACH_COVIEWED |
Unique Reach: Total Reach Unique Reach: Total Reach | Field IDMETRIC_UNIQUE_REACH_TOTAL_REACH |
Unique Reach: Total Reach (Co-Viewed) Unique Reach: Total Reach (Co-Viewed) | Field IDMETRIC_UNIQUE_REACH_TOTAL_REACH_COVIEWED |
Unique Reach: Viewable Impression Reach Unique Reach: Viewable Impression Reach | Field IDMETRIC_VIRTUAL_PEOPLE_VIEWABLE_IMPRESSION_REACH_BY_DEMO |
Unique Viewers (YouTube) Unique Viewers | Field IDMETRIC_TRUEVIEW_UNIQUE_VIEWERS |
Unique Virtual People Reach: Average Impression Frequency Unique Reach: Average Impression Frequency | Field IDMETRIC_VIRTUAL_PEOPLE_AVERAGE_IMPRESSION_FREQUENCY_BY_DEMO |
Unique Virtual People Reach: Average Impression Frequency (Co-Viewed) Unique Reach: Average Impression Frequency (Co-Viewed) | Field IDMETRIC_VIRTUAL_PEOPLE_AVERAGE_IMPRESSION_FREQUENCY_BY_DEMO_COVIEWED |
Unique Virtual People Reach: Average Viewable Impression Frequency Unique Reach: Average Viewable Impression Frequency | Field IDMETRIC_VIRTUAL_PEOPLE_AVERAGE_VIEWABLE_IMPRESSION_FREQUENCY_BY_DEMO |
Unique Virtual People Reach: Click Reach Unique Reach: Click Reach | Field IDMETRIC_VIRTUAL_PEOPLE_CLICK_REACH_BY_DEMO |
Unique Virtual People Reach: Impression Reach Unique Reach: Impression Reach | Field IDMETRIC_VIRTUAL_PEOPLE_IMPRESSION_REACH_BY_DEMO |
Unique Virtual People Reach: Impression Reach (Co-Viewed) Unique Reach: Impression Reach (Co-Viewed) | Field IDMETRIC_VIRTUAL_PEOPLE_IMPRESSION_REACH_BY_DEMO_COVIEWED |
Unique Visitor Cookies with Impressions Unique Cookies with Impressions | Field IDMETRIC_UNIQUE_VISITORS_COOKIES |
Variant ID Variant ID | Field IDFILTER_VARIANT_ID |
Variant Name Variant Name | Field IDFILTER_VARIANT_NAME |
Variant Version Variant Version | Field IDFILTER_VARIANT_VERSION |
Vendor Blocked Ads Vendor Blocked Ads | Field IDMETRIC_VENDOR_BLOCKED_ADS |
Vendor Measurement Mode Vendor Measurement Mode | Field IDFILTER_VENDOR_MEASUREMENT_MODE |
Verifiable Impressions Verifiable Impressions | Field IDMETRIC_VERIFIABLE_IMPRESSIONS |
Verification Video Player Size Verification Video Player Size | Field IDFILTER_VERIFICATION_VIDEO_PLAYER_SIZE |
Verification Video Position Verification Video Position | Field IDFILTER_VERIFICATION_VIDEO_POSITION |
Video Ad Position In Stream Video Ad Position In Stream | Field IDFILTER_VIDEO_AD_POSITION_IN_STREAM |
Video Client Cost eCPCV (Advertiser Currency) Video Client Cost eCPCV (Advertiser Currency) | Field IDMETRIC_VIDEO_CLIENT_COST_ECPCV_ADVERTISER_CURRENCY |
Video Content Duration Video Content Duration | Field IDFILTER_VIDEO_CONTENT_DURATION |
Video Content Live Stream Video Content Live Stream | Field IDFILTER_VIDEO_CONTENT_LIVE_STREAM |
Video Continuous Play Video Continuous Play | Field IDFILTER_VIDEO_CONTINUOUS_PLAY |
Video Creative Duration Video Creative Duration | Field IDFILTER_VIDEO_CREATIVE_DURATION |
Video Creative Duration (Skippable) Video Creative Duration (Skippable) | Field IDFILTER_VIDEO_CREATIVE_DURATION_SKIPPABLE |
Video Duration Video Duration | Field IDFILTER_VIDEO_DURATION |
Video Format Support Video Format Support | Field IDFILTER_VIDEO_FORMAT_SUPPORT |
Video Media Cost eCPCV (Advertiser Currency) Video Media Cost eCPCV (Advertiser Currency) | Field IDMETRIC_MEDIA_COST_ECPCV_ADVERTISER |
Video Media Cost eCPCV (Partner Currency) Video Media Cost eCPCV (Partner Currency) | Field IDMETRIC_MEDIA_COST_ECPCV_PARTNER |
Video Media Cost eCPCV (USD) Video Media Cost eCPCV (USD) | Field IDMETRIC_MEDIA_COST_ECPCV_USD |
Video Player Size Video Player Size | Field IDFILTER_VIDEO_PLAYER_SIZE |
Video Player Size at Completion Video Player Size at Completion | Field IDFILTER_VERIFICATION_VIDEO_PLAYER_SIZE_COMPLETE |
Video Player Size at First Quartile Video Player Size at First Quartile | Field IDFILTER_VERIFICATION_VIDEO_PLAYER_SIZE_FIRST_QUARTILE |
Video Player Size at Midpoint Video Player Size at Midpoint | Field IDFILTER_VERIFICATION_VIDEO_PLAYER_SIZE_MID_POINT |
Video Player Size at Start Video Player Size at Start | Field IDFILTER_VERIFICATION_VIDEO_PLAYER_SIZE_START |
Video Player Size at Third Quartile Video Player Size at Third Quartile | Field IDFILTER_VERIFICATION_VIDEO_PLAYER_SIZE_THIRD_QUARTILE |
Video Rating Tier Digital Content Label | Field IDFILTER_VIDEO_RATING_TIER |
Video Resized Video Resized | Field IDFILTER_VERIFICATION_VIDEO_RESIZED |
Video Revenue eCPCV (Advertiser Currency) Video Revenue eCPCV (Advertiser Currency) | Field IDMETRIC_REVENUE_ECPCV_ADVERTISER |
Video Revenue eCPCV (Partner Currency) Video Revenue eCPCV (Partner Currency) | Field IDMETRIC_REVENUE_ECPCV_PARTNER |
Video Revenue eCPCV (USD) Video Revenue eCPCV (USD) | Field IDMETRIC_REVENUE_ECPCV_USD |
Video Skippable Support Video Skippable Support | Field IDFILTER_VIDEO_SKIPPABLE_SUPPORT |
View Conversion Rate (YouTube) View Conversion Rate | Field IDMETRIC_TRUEVIEW_CONVERSION_RATE_ONE_PER_VIEW |
View through Conversion (YouTube) View through Conversion | Field IDMETRIC_TRUEVIEW_VIEW_THROUGH_CONVERSION |
View-through Conversions (Last Touch) View-through Conversions | Field IDMETRIC_LAST_TOUCH_VIEW_THROUGH_CONVERSIONS |
Viewable Target Rating Points Viewable Target Rating Points | Field IDMETRIC_VIEWABLE_GROSS_RATING_POINTS |
Virtual People % Population Reach % Population Reach | Field IDMETRIC_VIRTUAL_PEOPLE_IMPRESSION_REACH_PERCENT |
Vizu Fee (Advertiser Currency) Vizu Fee (Advertiser Currency) | Field IDMETRIC_FEE6_ADVERTISER |
Vizu Fee (Partner Currency) Vizu Fee (Partner Currency) | Field IDMETRIC_FEE6_PARTNER |
Vizu Fee (USD) Vizu Fee (USD) | Field IDMETRIC_FEE6_USD |
Watch Time Watch Time | Field IDMETRIC_WATCH_TIME |
Week of the year Week of the year | Field ID_NORMALIZED_DATE_FIELD_WEEK |
Week of the year (start Sunday) Week of the year | Field ID_NORMALIZED_DATE_FIELD_WEEK_START_SUNDAY |
Win Rate Win Rate | Field IDMETRIC_WIN_LOSS_RATE |
Year Year such as 2017. | Field ID_NORMALIZED_DATE_FIELD_YEAR |
Year month Year and month. | Field ID_NORMALIZED_DATE_FIELD_YEAR_MONTH |
Year month day hour Year, month, day, and hour. | Field ID_NORMALIZED_DATE_FIELD_YEAR_MONTH_DAY_HOUR |
Year Quarter Year and quarter. | Field ID_NORMALIZED_DATE_FIELD_YEAR_QUARTER |
Year week Year and week. | Field ID_NORMALIZED_DATE_FIELD_YEAR_WEEK |
YouTube Ad YouTube Ad | Field IDFILTER_TRUEVIEW_AD |
YouTube Ad Format YouTube Ad Format | Field IDFILTER_TRUEVIEW_AD_FORMAT |
YouTube Ad Group YouTube Ad Group | Field IDFILTER_TRUEVIEW_AD_GROUP |
YouTube Ad Group ID YouTube Ad Group ID | Field IDFILTER_TRUEVIEW_AD_GROUP_ID |
YouTube Ad ID YouTube Ad ID | Field IDFILTER_TRUEVIEW_AD_GROUP_AD_ID |
YouTube Ad Type YouTube Ad Type | Field IDFILTER_TRUEVIEW_AD_TYPE_NAME |
YouTube Ad Video YouTube Ad Video | Field IDFILTER_YOUTUBE_AD_VIDEO |
YouTube Ad Video ID YouTube Ad Video ID | Field IDFILTER_YOUTUBE_AD_VIDEO_ID |
YouTube Adapted Audience List YouTube Adapted Audience List | Field IDFILTER_YOUTUBE_ADAPTED_AUDIENCE_LIST |
Zip Code Zip Code | Field IDFILTER_ZIP_POSTAL_CODE |
Zip Code ID Zip Code ID | Field IDFILTER_ZIP_CODE |
Zipcode (YouTube) Zipcode | Field IDFILTER_TRUEVIEW_ZIPCODE |
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