Introduction

Datasources and destinations

Find all the data sources available at www.catchr.io/connectors
Find all the destinations available at www.catchr.io/destinations

Fields listing for Teads

Ad Owner ID

Seat id. Teads Ad Manager Seat id.

Field ID	ad_owner_id
Type	TEXT
Data Type	dimension

Ad Owner Name

Seat name. Teads Ad Manager Seat name.

Field ID	ad_owner_name
Type	TEXT
Data Type	dimension

Advertiser ID

Teads id of the advertiser.

Field ID	advertiser_id
Type	TEXT
Data Type	dimension

Advertiser Name

Name of the advertiser.

Field ID	advertiser_name
Type	TEXT
Data Type	dimension

Ad ID

Teads id of the campaign.

Field ID	ad_id
Type	TEXT
Data Type	dimension

Ad External Name

Name of the campaign.

Field ID	ad_external_name
Type	TEXT
Data Type	dimension

Campaign Currency

Currency of the campaign.

Field ID	io_currency
Type	TEXT
Data Type	dimension

Campaign Budget

Total budget of the campaign.

Field ID	io_budget
Type	NUMBER
Data Type	metric

Line Item ID

Teads id of the line item.

Field ID	io_line_id
Type	TEXT
Data Type	dimension

Line Item Name

Name of the line item.

Field ID	io_line_external_name
Type	TEXT
Data Type	dimension

Line Item Budget

Budget of the line item.

Field ID	io_line_budget
Type	NUMBER
Data Type	metric

Line Item Billable Event

Billable event for the line item.

Field ID	price_advertiser_event
Type	TEXT
Data Type	dimension

Creative ID

Teads id of the creative.

Field ID	creative_id
Type	TEXT
Data Type	dimension

Creative Name

Name of the creative.

Field ID	creative_external_name
Type	TEXT
Data Type	dimension

Creative External Integration Code

Code for integrating with another reporting system.

Field ID	creative_external_integration_code
Type	TEXT
Data Type	dimension

Creative Portfolio Item

Commercial name of the creative type.

Field ID	portfolio_item_name
Type	TEXT
Data Type	dimension

Creative Family

Creative family (Video, Viewable Display, etc).

Field ID	format_creative_type_family_name
Type	TEXT
Data Type	dimension

Creative Type

Creative type (Carousel, Scroller, etc).

Field ID	format_creative_type_name
Type	TEXT
Data Type	dimension

Creative Size

Creative size.

Field ID	format_size_name
Type	TEXT
Data Type	dimension

Auction Has Billable

TRUE if the impression was billed, FALSE otherwise.

Field ID	auction_has_advertiser_billable
Type	BOOLEAN
Data Type	dimension

Browser

Name of browser.

Field ID	browser
Type	TEXT
Data Type	dimension

Browser Version

Version of browser.

Field ID	browser_version
Type	TEXT
Data Type	dimension

Device

Device type (Desktop, Smartphone, etc).

Field ID	device
Type	TEXT
Data Type	dimension

Country Code

Country code of the user (ISO 3166-1 alpha-2 format).

Field ID	country_code
Type	COUNTRY_CODE
Data Type	dimension

Country Name

Country name of the user.

Field ID	country_name
Type	COUNTRY
Data Type	dimension

Website Domain

The domain of the website.

Field ID	website_domain
Type	TEXT
Data Type	dimension

Website or App

Website domain or App Name/Platform/Bundle ID.

Field ID	website_or_app
Type	TEXT
Data Type	dimension

Turnover Value

Budget spent (invoiced by Teads).

Field ID	turnover_value
Type	NUMBER
Data Type	metric

Turnover Advertising Value

Total ad cost (excluding Added Value budget and Ad Manager fee).

Field ID	turnover_advertising_value
Type	NUMBER
Data Type	metric

Turnover Fee Value

Budget spent on Ad Manager fee cost.

Field ID	turnover_fee_value
Type	NUMBER
Data Type	metric

Budget Delivered Value

Advertiser budget consumed (includes Added Value budget, Ad Manager fee, and Agency fee).

Field ID	budget_delivered_value
Type	NUMBER
Data Type	metric

Budget Delivered Teads Value

Total value delivered by Teads (includes Added Value budget and Ad Manager fee).

Field ID	budget_delivered_teads_value
Type	NUMBER
Data Type	metric

Budget Delivered Agency Fee Value

Agency fee (not invoiced by Teads).

Field ID	budget_delivered_agency_fee_value
Type	NUMBER
Data Type	metric

Budget Delivered Advertising Value

Advertising value delivered by Teads (includes Added Value budget).

Field ID	budget_delivered_advertising_value
Type	NUMBER
Data Type	metric

Budget Delivered Platform Fee Value

Ad Manager fee.

Field ID	budget_delivered_platform_fee_value
Type	NUMBER
Data Type	metric

Turnover Average Cost Per Result Value

Average price of each result based on the budget spent (invoiced by Teads).

Field ID	turnover_average_cost_per_result_value
Type	NUMBER
Data Type	metric

Budget Delivered Average Cost Per Result Value

Average price of each result based on the budget delivered.

Field ID	budget_delivered_average_cost_per_result_value
Type	NUMBER
Data Type	metric

Budget Delivered Teads Average Cost Per Result Value

Average price of each result based on the budget delivered by Teads.

Field ID	budget_delivered_teads_average_cost_per_result_value
Type	NUMBER
Data Type	metric

Budget Delivered Advertising Average Cost Per Result Value

Average price of each result based on the budget delivered for advertising.

Field ID	budget_delivered_advertising_average_cost_per_result_value
Type	NUMBER
Data Type	metric

Turnover Average CPM Value

Average price of a thousand impressions (invoiced by Teads).

Field ID	turnover_average_cpm_value
Type	NUMBER
Data Type	metric

Budget Delivered Average CPM Value

Average price of a thousand impressions based on the budget delivered.

Field ID	budget_delivered_average_cpm_value
Type	NUMBER
Data Type	metric

Budget Delivered Teads Average CPM Value

Average price of a thousand impressions delivered by Teads.

Field ID	budget_delivered_teads_average_cpm_value
Type	NUMBER
Data Type	metric

Budget Delivered Advertising Average CPM Value

Average price of a thousand impressions considering only the advertising cost.

Field ID	budget_delivered_advertising_average_cpm_value
Type	NUMBER
Data Type	metric

Turnover Average CPC Value

Average price of each click based on the budget spent (invoiced by Teads).

Field ID	turnover_average_cpc_value
Type	NUMBER
Data Type	metric

Budget Delivered Average CPC Value

Average price of a click based on the budget delivered.

Field ID	budget_delivered_average_cpc_value
Type	NUMBER
Data Type	metric

Budget Delivered Teads Average CPC Value

Average price of a click based on the budget delivered by Teads.

Field ID	budget_delivered_teads_average_cpc_value
Type	NUMBER
Data Type	metric

Budget Delivered Advertising Average CPC Value

Average price of a click considering only the advertising cost.

Field ID	budget_delivered_advertising_average_cpc_value
Type	NUMBER
Data Type	metric

Billable Impressions

Number of results delivered.

Field ID	advertiser_billable_volume
Type	NUMBER
Data Type	metric

Impressions

Impressions.

Field ID	impression
Type	NUMBER
Data Type	metric

Video Starts

Video starts.

Field ID	video_start
Type	NUMBER
Data Type	metric

Progress 1 Second View

1 second view.

Field ID	progress-1
Type	NUMBER
Data Type	metric

Progress 2 Second View

2 second view.

Field ID	progress-2
Type	NUMBER
Data Type	metric

Progress 3 Second View

3 second view.

Field ID	progress-3
Type	NUMBER
Data Type	metric

Progress 4 Second View

4 second view.

Field ID	progress-4
Type	NUMBER
Data Type	metric

Progress 5 Second View

5 second view.

Field ID	progress-5
Type	NUMBER
Data Type	metric

Progress 6 Second View

6 second view.

Field ID	progress-6
Type	NUMBER
Data Type	metric

Progress 7 Second View

7 second view.

Field ID	progress-7
Type	NUMBER
Data Type	metric

Progress 8 Second View

8 second view.

Field ID	progress-8
Type	NUMBER
Data Type	metric

Progress 9 Second View

9 second view.

Field ID	progress-9
Type	NUMBER
Data Type	metric

Progress 10 Second View

10 second view.

Field ID	progress-10
Type	NUMBER
Data Type	metric

Progress 11 Second View

11 second view.

Field ID	progress-11
Type	NUMBER
Data Type	metric

Progress 12 Second View

12 second view.

Field ID	progress-12
Type	NUMBER
Data Type	metric

Progress 13 Second View

13 second view.

Field ID	progress-13
Type	NUMBER
Data Type	metric

Progress 14 Second View

14 second view.

Field ID	progress-14
Type	NUMBER
Data Type	metric

Progress 15 Second View

15 second view.

Field ID	progress-15
Type	NUMBER
Data Type	metric

Progress 16 Second View

16 second view.

Field ID	progress-16
Type	NUMBER
Data Type	metric

Progress 17 Second View

17 second view.

Field ID	progress-17
Type	NUMBER
Data Type	metric

Progress 18 Second View

18 second view.

Field ID	progress-18
Type	NUMBER
Data Type	metric

Progress 19 Second View

19 second view.

Field ID	progress-19
Type	NUMBER
Data Type	metric

Progress 20 Second View

20 second view.

Field ID	progress-20
Type	NUMBER
Data Type	metric

Progress 21 Second View

21 second view.

Field ID	progress-21
Type	NUMBER
Data Type	metric

Progress 22 Second View

22 second view.

Field ID	progress-22
Type	NUMBER
Data Type	metric

Progress 23 Second View

23 second view.

Field ID	progress-23
Type	NUMBER
Data Type	metric

Progress 24 Second View

24 second view.

Field ID	progress-24
Type	NUMBER
Data Type	metric

Progress 25 Second View

25 second view.

Field ID	progress-25
Type	NUMBER
Data Type	metric

Progress 26 Second View

26 second view.

Field ID	progress-26
Type	NUMBER
Data Type	metric

Progress 27 Second View

27 second view.

Field ID	progress-27
Type	NUMBER
Data Type	metric

Progress 28 Second View

28 second view.

Field ID	progress-28
Type	NUMBER
Data Type	metric

Progress 29 Second View

29 second view.

Field ID	progress-29
Type	NUMBER
Data Type	metric

Progress 30 Second View

30 second view.

Field ID	progress-30
Type	NUMBER
Data Type	metric

Video First Quartile

Video first quartile.

Field ID	video_firstQuartile
Type	NUMBER
Data Type	metric

Video Midpoint

Video midpoint.

Field ID	video_midpoint
Type	NUMBER
Data Type	metric

Video Third Quartile

Video third quartile.

Field ID	video_thirdQuartile
Type	NUMBER
Data Type	metric

Video Complete

Video completes.

Field ID	video_complete
Type	NUMBER
Data Type	metric

Video Completion Rate

Video completion rate.

Field ID	video_complete-rate
Type	NUMBER
Data Type	metric

Clicks

Clicks.

Field ID	click
Type	NUMBER
Data Type	metric

Clickthrough Rate

Clickthrough rate.

Field ID	click-rate
Type	NUMBER
Data Type	metric

Post View Conversions

Post view conversions.

Field ID	post_view_conversion
Type	NUMBER
Data Type	metric

Post Click Conversions

Post click conversions.

Field ID	post_click_conversion
Type	NUMBER
Data Type	metric

MOAT - Impressions Analyzed

MOAT - Impressions Analyzed (unfiltered for IVT).

Field ID	moat_analyzed_impression
Type	NUMBER
Data Type	metric

MOAT - Impressions Analyzed Filtered

MOAT - Impressions Analyzed (filtered for IVT).

Field ID	moat_analyzed_impression_filtered
Type	NUMBER
Data Type	metric

MOAT - In-View Measurable Impressions

MOAT - In-View Measurable Impressions.

Field ID	moat_inview_measurable_impression
Type	NUMBER
Data Type	metric

MOAT - Valid and Viewable Impressions

MOAT - Valid and Viewable Impressions.

Field ID	moat_inview_viewable_impression
Type	NUMBER
Data Type	metric

MOAT - Viewable Rate

MOAT - Valid and Viewable %

Field ID	moat_viewable_rate
Type	NUMBER
Data Type	metric

MOAT - Total In-View Time

MOAT - Total In-View Time (ms).

Field ID	moat_total_inview_time
Type	NUMBER
Data Type	metric

MOAT - Average In-View Time

MOAT - Average In-View Time (ms).

Field ID	moat_average_inview_time
Type	NUMBER
Data Type	metric

MOAT - Total Ad Length

MOAT - Total Ad Length (ms).

Field ID	moat_total_ad_length
Type	NUMBER
Data Type	metric

MOAT - Complete In-View Impressions

MOAT - Complete In-View Impressions.

Field ID	moat_video_complete_inview_impression
Type	NUMBER
Data Type	metric

MOAT - Average Ad Length

MOAT - Average Ad Length (ms).

Field ID	moat_video_average_ad_length
Type	NUMBER
Data Type	metric

MOAT - 1 Sec In-View Impressions

MOAT - 1 Sec In-View Impressions.

Field ID	moat_1s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 2 Sec In-View Impressions

MOAT - 2 Sec In-View Impressions.

Field ID	moat_2s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 3 Sec In-View Impressions

MOAT - 3 Sec In-View Impressions.

Field ID	moat_3s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 4 Sec In-View Impressions

MOAT - 4 Sec In-View Impressions.

Field ID	moat_4s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 5 Sec In-View Impressions

MOAT - 5 Sec In-View Impressions.

Field ID	moat_5s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 6 Sec In-View Impressions

MOAT - 6 Sec In-View Impressions.

Field ID	moat_6s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 7 Sec In-View Impressions

MOAT - 7 Sec In-View Impressions.

Field ID	moat_7s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 8 Sec In-View Impressions

MOAT - 8 Sec In-View Impressions.

Field ID	moat_8s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 9 Sec In-View Impressions

MOAT - 9 Sec In-View Impressions.

Field ID	moat_9s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 10 Sec In-View Impressions

MOAT - 10 Sec In-View Impressions.

Field ID	moat_10s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 11 Sec In-View Impressions

MOAT - 11 Sec In-View Impressions.

Field ID	moat_11s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 12 Sec In-View Impressions

MOAT - 12 Sec In-View Impressions.

Field ID	moat_12s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 13 Sec In-View Impressions

MOAT - 13 Sec In-View Impressions.

Field ID	moat_13s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 14 Sec In-View Impressions

MOAT - 14 Sec In-View Impressions.

Field ID	moat_14s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 15 Sec In-View Impressions

MOAT - 15 Sec In-View Impressions.

Field ID	moat_15s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 16 Sec In-View Impressions

MOAT - 16 Sec In-View Impressions.

Field ID	moat_16s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 17 Sec In-View Impressions

MOAT - 17 Sec In-View Impressions.

Field ID	moat_17s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 18 Sec In-View Impressions

MOAT - 18 Sec In-View Impressions.

Field ID	moat_18s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 19 Sec In-View Impressions

MOAT - 19 Sec In-View Impressions.

Field ID	moat_19s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 20 Sec In-View Impressions

MOAT - 20 Sec In-View Impressions.

Field ID	moat_20s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 21 Sec In-View Impressions

MOAT - 21 Sec In-View Impressions.

Field ID	moat_21s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 22 Sec In-View Impressions

MOAT - 22 Sec In-View Impressions.

Field ID	moat_22s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 23 Sec In-View Impressions

MOAT - 23 Sec In-View Impressions.

Field ID	moat_23s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 24 Sec In-View Impressions

MOAT - 24 Sec In-View Impressions.

Field ID	moat_24s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 25 Sec In-View Impressions

MOAT - 25 Sec In-View Impressions.

Field ID	moat_25s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 26 Sec In-View Impressions

MOAT - 26 Sec In-View Impressions.

Field ID	moat_26s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 27 Sec In-View Impressions

MOAT - 27 Sec In-View Impressions.

Field ID	moat_27s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 28 Sec In-View Impressions

MOAT - 28 Sec In-View Impressions.

Field ID	moat_28s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 29 Sec In-View Impressions

MOAT - 29 Sec In-View Impressions.

Field ID	moat_29s_inview_impression
Type	NUMBER
Data Type	metric

MOAT - 30 Sec In-View Impressions

MOAT - 30 Sec In-View Impressions.

Field ID	moat_30s_inview_impression
Type	NUMBER
Data Type	metric

Extracted Date

The date where the extraction take times.

Field ID	_catchr_date_extract
Type	YEAR_MONTH_DAY_SECOND
Data Type	dimension

Platform Name

Return the platform name

Field ID	_catchr_platform_name
Type	TEXT
Data Type	dimension

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