Introduction

Datasources and destinations

Fields listing for Reddit Ads

Account Currency
The currency used for billing in the account.
Field IDaccount/currency
TypeTEXT
Data Typedimension
Account Pixel Partner Preferences
A list of pixel partners that the account has preferences for.
Field IDaccount/pixel_partner_preferences
TypeTEXT
Data Typedimension
Account Attribution Type
The type of attribution used for conversions in the account.
Field IDaccount/attribution_type
TypeTEXT
Data Typedimension
Account Click Attribution Window
The attribution window for click-through conversions in the account.
Field IDaccount/click_attribution_window
TypeTEXT
Data Typedimension
Account Created At
The date and time when the account was created.
Field IDaccount/created_at
TypeYEAR_MONTH_DAY
Data Typedimension
Account Modified At
The date and time when the account was last time modified.
Field IDaccount/modified_at
TypeYEAR_MONTH_DAY
Data Typedimension
Account View Attribution Window
The attribution window for view-through conversions in the account.
Field IDaccount/view_attribution_window
TypeTEXT
Data Typedimension
Account Id
The unique identifier for the account.
Field IDaccount/id
TypeTEXT
Data Typedimension
Account Status
The current status of the account.
Field IDaccount/status
TypeTEXT
Data Typedimension
Account Time Zone Id
The time zone used for the account.
Field IDaccount/time_zone_id
TypeTEXT
Data Typedimension
Year
Year such as 2017.
Field ID_NORMALIZED_DATE_FIELD_YEAR
TypeYEAR
Data Typedimension
Year Quarter
Year and quarter.
Field ID_NORMALIZED_DATE_FIELD_YEAR_QUARTER
TypeYEAR_QUARTER
Data Typedimension
Year month
Year and month.
Field ID_NORMALIZED_DATE_FIELD_YEAR_MONTH
TypeYEAR_MONTH
Data Typedimension
Year week
Year and week.
Field ID_NORMALIZED_DATE_FIELD_YEAR_WEEK
TypeYEAR_WEEK
Data Typedimension
Date
Year, month, and day.
Field ID_NORMALIZED_DATE_FIELD_YEAR_MONTH_DAY
TypeYEAR_MONTH_DAY
Data Typedimension
Year month day hour
Year, month, day, and hour.
Field ID_NORMALIZED_DATE_FIELD_YEAR_MONTH_DAY_HOUR
TypeYEAR_MONTH_DAY_HOUR
Data Typedimension
Quarter of the year
Quarter of the year
Field ID_NORMALIZED_DATE_FIELD_QUARTER
TypeQUARTER
Data Typedimension
Month of the year
Month of the year
Field ID_NORMALIZED_DATE_FIELD_MONTH
TypeMONTH
Data Typedimension
Week of the year
Week of the year
Field ID_NORMALIZED_DATE_FIELD_WEEK
TypeWEEK
Data Typedimension
Month and day
Month and day
Field ID_NORMALIZED_DATE_FIELD_MONTH_DAY
TypeMONTH_DAY
Data Typedimension
Day of the week
Week of the year
Field ID_NORMALIZED_DATE_FIELD_DAY_OF_WEEK
TypeDAY_OF_WEEK
Data Typedimension
Day of the month
Day of the year
Field ID_NORMALIZED_DATE_FIELD_DAY
TypeDAY
Data Typedimension
Hour of the day
Hour of the day
Field ID_NORMALIZED_DATE_FIELD_HOUR
TypeHOUR
Data Typedimension
Conversion Purchase Total Value
Total value of the purchase
Field IDconversion_purchase_total_value
TypeNUMBER
Data Typemetric
Video Watched 25 Percent
The number of times the ad was served and at least 25% of the video has played
Field IDvideo_watched_25_percent
TypeNUMBER
Data Typemetric
Conversion Add To Wishlist Avg Value
Average value of the wish list
Field IDconversion_add_to_wishlist_avg_value
TypeNUMBER
Data Typemetric
CPC
The cost-per-click for this period
Field IDcpc
TypeNUMBER
Data Typemetric
Video Watched 50 Percent
The number of times the ad was served and at least 50% of the video has played
Field IDvideo_watched_50_percent
TypeNUMBER
Data Typemetric
Video Viewable Impressions
The number of video viewable impressions for the ad
Field IDvideo_viewable_impressions
TypeNUMBER
Data Typemetric
Conversion Lead Total Value
Total value of leads
Field IDconversion_lead_total_value
TypeNUMBER
Data Typemetric
Impressions
The number of impressions served for this report period
Field IDimpressions
TypeNUMBER
Data Typemetric
Video Fully Viewable Impressions
The number of video fully viewable impressions for the ad
Field IDvideo_fully_viewable_impressions
TypeNUMBER
Data Typemetric
Gallery Item Caption
The gallery item identified by its caption
Field IDgallery_item_caption
TypeNUMBER
Data Typemetric
Clicks
The number of clicks detected for this report period
Field IDclicks
TypeNUMBER
Data Typemetric
Conversion Purchase Total Items
Total size of the purchase
Field IDconversion_purchase_total_items
TypeNUMBER
Data Typemetric
Conversion Purchase Avg Value
Average value of purchase
Field IDconversion_purchase_avg_value
TypeNUMBER
Data Typemetric
App Install Metrics Completed Tutorial
The number of completed tutorial postback events
Field IDapp_install_metrics.completed_tutorial
TypeNUMBER
Data Typemetric
App Install Metrics View Content
The number of view content postback events
Field IDapp_install_metrics.view_content
TypeNUMBER
Data Typemetric
App Install Metrics Sign Up
The number of sign up postback events
Field IDapp_install_metrics.sign_up
TypeNUMBER
Data Typemetric
App Install Metrics Purchase
The number of purchase postback events
Field IDapp_install_metrics.purchase
TypeNUMBER
Data Typemetric
App Install Metrics Spend Credits
The number of spend credits postback events
Field IDapp_install_metrics.spend_credits
TypeNUMBER
Data Typemetric
App Install Metrics Search
The number of search postback events
Field IDapp_install_metrics.search
TypeNUMBER
Data Typemetric
App Install Metrics Add To Cart
The number of add to cart postback events
Field IDapp_install_metrics.add_to_cart
TypeNUMBER
Data Typemetric
App Install Metrics Install
The number of install postback events
Field IDapp_install_metrics.install
TypeNUMBER
Data Typemetric
App Install Metrics Spend
The amount spent (in microcurrency) for this report period in Ad Account's currency
Field IDapp_install_metrics.spend
TypeNUMBER
Data Typemetric
App Install Metrics App Launch
The number of app launch postback events
Field IDapp_install_metrics.app_launch
TypeNUMBER
Data Typemetric
App Install Metrics Level Achieved
The number of level achieved postback events
Field IDapp_install_metrics.level_achieved
TypeNUMBER
Data Typemetric
App Install Metrics Add Payment Info
The number of add payment info postback events
Field IDapp_install_metrics.add_payment_info
TypeNUMBER
Data Typemetric
Conversion ROAS
Return on ad spend for purchases for this period
Field IDconversion_roas
TypeNUMBER
Data Typemetric
Viewable Impressions
The number of viewable impressions for this period
Field IDviewable_impressions
TypeNUMBER
Data Typemetric
Conversion Add To Wishlist Total Value
Total value of the wish list
Field IDconversion_add_to_wishlist_total_value
TypeNUMBER
Data Typemetric
Video Watched 95 Percent
The number of times the ad was served and at least 95% of the video has played
Field IDvideo_watched_95_percent
TypeNUMBER
Data Typemetric
CTR
The click-through-rate for this period
Field IDctr
TypeNUMBER
Data Typemetric
Key Conversion ECPA
The cost per key conversion
Field IDkey_conversion_ecpa
TypeNUMBER
Data Typemetric
Conversion Add To Cart Avg Value
Average value of the shopping cart
Field IDconversion_add_to_cart_avg_value
TypeNUMBER
Data Typemetric
Conversion Lead Avg Value
Avg value of lead
Field IDconversion_lead_avg_value
TypeNUMBER
Data Typemetric
Conversion Signup Total Value
Total value of signups
Field IDconversion_signup_total_value
TypeNUMBER
Data Typemetric
Video Watched 75 Percent
The number of times the ad was served and at least 75% of the video has played
Field IDvideo_watched_75_percent
TypeNUMBER
Data Typemetric
Video Watched 5 Seconds
The number of times the ad was served and at least 5 seconds of the video has played
Field IDvideo_watched_5_seconds
TypeNUMBER
Data Typemetric
Conversion Add To Cart Total Items
Total size of the shopping cart
Field IDconversion_add_to_cart_total_items
TypeNUMBER
Data Typemetric
Video Watched 10 Seconds
The number of times the ad was served and at least 10 seconds of the video has played
Field IDvideo_watched_10_seconds
TypeNUMBER
Data Typemetric
Video Plays Expanded
The number of times the video was played while expanded
Field IDvideo_plays_expanded
TypeNUMBER
Data Typemetric
Spend
The amount spent (in microcurrency) for this report period in Ad Account's currency
Field IDspend
TypeNUMBER
Data Typemetric
Video Started
The number of times the ad was served and the video began playing
Field IDvideo_started
TypeNUMBER
Data Typemetric
Conversion Signup Avg Value
Avg value of signup
Field IDconversion_signup_avg_value
TypeNUMBER
Data Typemetric
Key Conversion Views
The view through conversions count
Field IDkey_conversion_views
TypeNUMBER
Data Typemetric
Key Conversion Clicks
The click through conversions count
Field IDkey_conversion_clicks
TypeNUMBER
Data Typemetric
Key Conversion Rate
The key conversion results rate
Field IDkey_conversion_rate
TypeNUMBER
Data Typemetric
Key Conversion Total Count
The total key conversions
Field IDkey_conversion_total_count
TypeNUMBER
Data Typemetric
Conversion Add To Cart Total Value
Total value of the shopping cart
Field IDconversion_add_to_cart_total_value
TypeNUMBER
Data Typemetric
Video Watched 100 Percent
The numbrer of times the ad was served and a user watched the entire video
Field IDvideo_watched_100_percent
TypeNUMBER
Data Typemetric
Video Plays With Sound
The number of times the video was played with sound
Field IDvideo_plays_with_sound
TypeNUMBER
Data Typemetric
Video Watched 3 Seconds
The number of times the ad was served and at least 3 seconds of the video has played
Field IDvideo_watched_3_seconds
TypeNUMBER
Data Typemetric
ECPM
The effective CPM for this period
Field IDecpm
TypeNUMBER
Data Typemetric
Page Visit View Through Conversions Attribution Window Day
The number of times this conversion event occurred in the last day.
Field IDpage_visit.view_through_conversions.attribution_window_day
TypeNUMBER
Data Typemetric
Page Visit View Through Conversions Attribution Window Week
The number of times this conversion event occurred in the last seven days.
Field IDpage_visit.view_through_conversions.attribution_window_week
TypeNUMBER
Data Typemetric
Page Visit View Through Conversions Attribution Window Month
The number of times this conversion event occurred in the last twenty-eight days.
Field IDpage_visit.view_through_conversions.attribution_window_month
TypeNUMBER
Data Typemetric
Page Visit Click Through Conversions Attribution Window Day
The number of times this conversion event occurred in the last day.
Field IDpage_visit.click_through_conversions.attribution_window_day
TypeNUMBER
Data Typemetric
Page Visit Click Through Conversions Attribution Window Week
The number of times this conversion event occurred in the last seven days.
Field IDpage_visit.click_through_conversions.attribution_window_week
TypeNUMBER
Data Typemetric
Page Visit Click Through Conversions Attribution Window Month
The number of times this conversion event occurred in the last twenty-eight days.
Field IDpage_visit.click_through_conversions.attribution_window_month
TypeNUMBER
Data Typemetric
View Content View Through Conversions Attribution Window Day
The number of times this conversion event occurred in the last day.
Field IDview_content.view_through_conversions.attribution_window_day
TypeNUMBER
Data Typemetric
View Content View Through Conversions Attribution Window Week
The number of times this conversion event occurred in the last seven days.
Field IDview_content.view_through_conversions.attribution_window_week
TypeNUMBER
Data Typemetric
View Content View Through Conversions Attribution Window Month
The number of times this conversion event occurred in the last twenty-eight days.
Field IDview_content.view_through_conversions.attribution_window_month
TypeNUMBER
Data Typemetric
View Content Click Through Conversions Attribution Window Day
The number of times this conversion event occurred in the last day.
Field IDview_content.click_through_conversions.attribution_window_day
TypeNUMBER
Data Typemetric
View Content Click Through Conversions Attribution Window Week
The number of times this conversion event occurred in the last seven days.
Field IDview_content.click_through_conversions.attribution_window_week
TypeNUMBER
Data Typemetric
View Content Click Through Conversions Attribution Window Month
The number of times this conversion event occurred in the last twenty-eight days.
Field IDview_content.click_through_conversions.attribution_window_month
TypeNUMBER
Data Typemetric
Search View Through Conversions Attribution Window Day
The number of times this conversion event occurred in the last day.
Field IDsearch.view_through_conversions.attribution_window_day
TypeNUMBER
Data Typemetric
Search View Through Conversions Attribution Window Week
The number of times this conversion event occurred in the last seven days.
Field IDsearch.view_through_conversions.attribution_window_week
TypeNUMBER
Data Typemetric
Search View Through Conversions Attribution Window Month
The number of times this conversion event occurred in the last twenty-eight days.
Field IDsearch.view_through_conversions.attribution_window_month
TypeNUMBER
Data Typemetric
Search Click Through Conversions Attribution Window Day
The number of times this conversion event occurred in the last day.
Field IDsearch.click_through_conversions.attribution_window_day
TypeNUMBER
Data Typemetric
Search Click Through Conversions Attribution Window Week
The number of times this conversion event occurred in the last seven days.
Field IDsearch.click_through_conversions.attribution_window_week
TypeNUMBER
Data Typemetric
Search Click Through Conversions Attribution Window Month
The number of times this conversion event occurred in the last twenty-eight days.
Field IDsearch.click_through_conversions.attribution_window_month
TypeNUMBER
Data Typemetric
Add To Cart View Through Conversions Attribution Window Day
The number of times this conversion event occurred in the last day.
Field IDadd_to_cart.view_through_conversions.attribution_window_day
TypeNUMBER
Data Typemetric
Add To Cart View Through Conversions Attribution Window Week
The number of times this conversion event occurred in the last seven days.
Field IDadd_to_cart.view_through_conversions.attribution_window_week
TypeNUMBER
Data Typemetric
Add To Cart View Through Conversions Attribution Window Month
The number of times this conversion event occurred in the last twenty-eight days.
Field IDadd_to_cart.view_through_conversions.attribution_window_month
TypeNUMBER
Data Typemetric
Add To Cart Click Through Conversions Attribution Window Day
The number of times this conversion event occurred in the last day.
Field IDadd_to_cart.click_through_conversions.attribution_window_day
TypeNUMBER
Data Typemetric
Add To Cart Click Through Conversions Attribution Window Week
The number of times this conversion event occurred in the last seven days.
Field IDadd_to_cart.click_through_conversions.attribution_window_week
TypeNUMBER
Data Typemetric
Add To Cart Click Through Conversions Attribution Window Month
The number of times this conversion event occurred in the last twenty-eight days.
Field IDadd_to_cart.click_through_conversions.attribution_window_month
TypeNUMBER
Data Typemetric
Add To Wishlist View Through Conversions Attribution Window Day
The number of times this conversion event occurred in the last day.
Field IDadd_to_wishlist.view_through_conversions.attribution_window_day
TypeNUMBER
Data Typemetric
Add To Wishlist View Through Conversions Attribution Window Week
The number of times this conversion event occurred in the last seven days.
Field IDadd_to_wishlist.view_through_conversions.attribution_window_week
TypeNUMBER
Data Typemetric
Add To Wishlist View Through Conversions Attribution Window Month
The number of times this conversion event occurred in the last twenty-eight days.
Field IDadd_to_wishlist.view_through_conversions.attribution_window_month
TypeNUMBER
Data Typemetric
Add To Wishlist Click Through Conversions Attribution Window Day
The number of times this conversion event occurred in the last day.
Field IDadd_to_wishlist.click_through_conversions.attribution_window_day
TypeNUMBER
Data Typemetric
Add To Wishlist Click Through Conversions Attribution Window Week
The number of times this conversion event occurred in the last seven days.
Field IDadd_to_wishlist.click_through_conversions.attribution_window_week
TypeNUMBER
Data Typemetric
Add To Wishlist Click Through Conversions Attribution Window Month
The number of times this conversion event occurred in the last twenty-eight days.
Field IDadd_to_wishlist.click_through_conversions.attribution_window_month
TypeNUMBER
Data Typemetric
Purchase View Through Conversions Attribution Window Day
The number of times this conversion event occurred in the last day.
Field IDpurchase.view_through_conversions.attribution_window_day
TypeNUMBER
Data Typemetric
Purchase View Through Conversions Attribution Window Week
The number of times this conversion event occurred in the last seven days.
Field IDpurchase.view_through_conversions.attribution_window_week
TypeNUMBER
Data Typemetric
Purchase View Through Conversions Attribution Window Month
The number of times this conversion event occurred in the last twenty-eight days.
Field IDpurchase.view_through_conversions.attribution_window_month
TypeNUMBER
Data Typemetric
Purchase Click Through Conversions Attribution Window Day
The number of times this conversion event occurred in the last day.
Field IDpurchase.click_through_conversions.attribution_window_day
TypeNUMBER
Data Typemetric
Purchase Click Through Conversions Attribution Window Week
The number of times this conversion event occurred in the last seven days.
Field IDpurchase.click_through_conversions.attribution_window_week
TypeNUMBER
Data Typemetric
Purchase Click Through Conversions Attribution Window Month
The number of times this conversion event occurred in the last twenty-eight days.
Field IDpurchase.click_through_conversions.attribution_window_month
TypeNUMBER
Data Typemetric
Lead View Through Conversions Attribution Window Day
The number of times this conversion event occurred in the last day.
Field IDlead.view_through_conversions.attribution_window_day
TypeNUMBER
Data Typemetric
Lead View Through Conversions Attribution Window Week
The number of times this conversion event occurred in the last seven days.
Field IDlead.view_through_conversions.attribution_window_week
TypeNUMBER
Data Typemetric
Lead View Through Conversions Attribution Window Month
The number of times this conversion event occurred in the last twenty-eight days.
Field IDlead.view_through_conversions.attribution_window_month
TypeNUMBER
Data Typemetric
Lead Click Through Conversions Attribution Window Day
The number of times this conversion event occurred in the last day.
Field IDlead.click_through_conversions.attribution_window_day
TypeNUMBER
Data Typemetric
Lead Click Through Conversions Attribution Window Week
The number of times this conversion event occurred in the last seven days.
Field IDlead.click_through_conversions.attribution_window_week
TypeNUMBER
Data Typemetric
Lead Click Through Conversions Attribution Window Month
The number of times this conversion event occurred in the last twenty-eight days.
Field IDlead.click_through_conversions.attribution_window_month
TypeNUMBER
Data Typemetric
Sign Up View Through Conversions Attribution Window Day
The number of times this conversion event occurred in the last day.
Field IDsign_up.view_through_conversions.attribution_window_day
TypeNUMBER
Data Typemetric
Sign Up View Through Conversions Attribution Window Week
The number of times this conversion event occurred in the last seven days.
Field IDsign_up.view_through_conversions.attribution_window_week
TypeNUMBER
Data Typemetric
Sign Up View Through Conversions Attribution Window Month
The number of times this conversion event occurred in the last twenty-eight days.
Field IDsign_up.view_through_conversions.attribution_window_month
TypeNUMBER
Data Typemetric
Sign Up Click Through Conversions Attribution Window Day
The number of times this conversion event occurred in the last day.
Field IDsign_up.click_through_conversions.attribution_window_day
TypeNUMBER
Data Typemetric
Sign Up Click Through Conversions Attribution Window Week
The number of times this conversion event occurred in the last seven days.
Field IDsign_up.click_through_conversions.attribution_window_week
TypeNUMBER
Data Typemetric
Sign Up Click Through Conversions Attribution Window Month
The number of times this conversion event occurred in the last twenty-eight days.
Field IDsign_up.click_through_conversions.attribution_window_month
TypeNUMBER
Data Typemetric
Legacy Click Conversions Attribution Window Day
The number of times this conversion event occurred in the last day.
Field IDlegacy_click_conversions.attribution_window_day
TypeNUMBER
Data Typemetric
Legacy Click Conversions Attribution Window Week
The number of times this conversion event occurred in the last seven days.
Field IDlegacy_click_conversions.attribution_window_week
TypeNUMBER
Data Typemetric
Legacy Click Conversions Attribution Window Month
The number of times this conversion event occurred in the last twenty-eight days.
Field IDlegacy_click_conversions.attribution_window_month
TypeNUMBER
Data Typemetric
Legacy View Conversions Attribution Window Day
The number of times this conversion event occurred in the last day.
Field IDlegacy_view_conversions.attribution_window_day
TypeNUMBER
Data Typemetric
Legacy View Conversions Attribution Window Week
The number of times this conversion event occurred in the last seven days.
Field IDlegacy_view_conversions.attribution_window_week
TypeNUMBER
Data Typemetric
Legacy View Conversions Attribution Window Month
The number of times this conversion event occurred in the last twenty-eight days.
Field IDlegacy_view_conversions.attribution_window_month
TypeNUMBER
Data Typemetric
Country
The filter for retrieving all geolocations by country.
Field IDcountry
TypeTEXT
Data Typemetric
Community
The community/subreddit being targeted
Field IDcommunity
TypeTEXT
Data Typemetric
Interest
The interests of the users being targeted
Field IDinterest
TypeTEXT
Data Typemetric
Placement
The location on the page where the ad was served.
Field IDplacement
TypeTEXT
Data Typemetric
Campaign Configured Status
The current configured status of the campaign.
Field IDcampaign/configured_status
TypeTEXT
Data Typedimension
Campaign Created At
The date and time when the campaign was created.
Field IDcampaign/created_at
TypeYEAR_MONTH_DAY
Data Typedimension
Campaign Modified At
The date and time when the campaign was last modified.
Field IDcampaign/modified_at
TypeYEAR_MONTH_DAY
Data Typedimension
Campaign Effective Status
The current effective status of the campaign.
Field IDcampaign/effective_status
TypeTEXT
Data Typedimension
Campaign Funding Instrument Id
The unique identifier of the funding instrument used for the campaign.
Field IDcampaign/funding_instrument_id
TypeTEXT
Data Typedimension
Campaign Id
The unique identifier for the campaign.
Field IDcampaign/id
TypeTEXT
Data Typedimension
Campaign Is Processing
Indicates whether the campaign is currently being processed.
Field IDcampaign/is_processing
TypeBOOLEAN
Data Typedimension
Campaign Name
The name of the campaign.
Field IDcampaign/name
TypeTEXT
Data Typedimension
Campaign Objective
The objective of the campaign.
Field IDcampaign/objective
TypeTEXT
Data Typedimension
Campaign Ad Categories
The objective of the campaign.
Field IDcampaign/special_ad_categories
TypeTEXT
Data Typedimension
Ad Group App Id
The app ID for the ad group.
Field IDad_group/app_id
TypeTEXT
Data Typedimension
Ad Group Bid Strategy
The bid strategy used for the ad group.
Field IDad_group/bid_strategy
TypeTEXT
Data Typedimension
Ad Group Bid Type
The bid type used for the ad group.
Field IDad_group/bid_type
TypeTEXT
Data Typedimension
Ad Group Bid Value
The bid value used for the ad group.
Field IDad_group/bid_value
TypeNUMBER
Data Typedimension
Configured Status
The status of the ad group configured by the account owner
Field IDad_group/configured_status
TypeTEXT
Data Typedimension
Ad Group Created At
The date and time when the ad group was created.
Field IDad_group/created_at
TypeYEAR_MONTH_DAY
Data Typedimension
Ad Group Modified At
The date and time when the ad group was last modified.
Field IDad_group/modified_at
TypeYEAR_MONTH_DAY
Data Typedimension
Ad Group Effective Status
The effective status of the ad group.
Field IDad_group/effective_status
TypeTEXT
Data Typedimension
Ad Group End Time
The date and time when the ad group ends.
Field IDad_group/end_time
TypeTEXT
Data Typedimension
Ad Group Goal Type
The goal type for the ad group.
Field IDad_group/goal_type
TypeTEXT
Data Typedimension
Ad Group Goal Value
The goal value for the ad group.
Field IDad_group/goal_value
TypeNUMBER
Data Typedimension
Ad Group Id
The unique identifier of the ad group.
Field IDad_group/id
TypeTEXT
Data Typedimension
Ad Group Is Processing
Whether or not the ad group is processing.
Field IDad_group/is_processing
TypeBOOLEAN
Data Typedimension
Ad Group Name
The name of the ad group.
Field IDad_group/name
TypeTEXT
Data Typedimension
Ad Group Optimization Goal
The optimization goal the flight chooses to optimize against
Field IDad_group/optimization_goal
TypeTEXT
Data Typedimension
Ad Group Optimization Strategy Type
The type of optimization strategy used for the ad group.
Field IDad_group/optimization_strategy_type
TypeTEXT
Data Typedimension
Ad Group Shopping Ad Targeting Type
The unique identifier of the ad group used for shopping ad targeting.
Field IDad_group/shopping_ad_targeting.targeting_type
TypeTEXT
Data Typedimension
Ad Group Shopping Ad Targeting Ad Group Id
The unique identifier of the ad group used for shopping ad targeting.
Field IDad_group/shopping_ad_targeting.ad_group_id
TypeTEXT
Data Typedimension
Ad Group Shopping Ad Targeting Conversion Event Types 0
The first conversion event type for shopping ad targeting.
Field IDad_group/shopping_ad_targeting.conversion_event_types
TypeTEXT
Data Typedimension
Ad Group Shopping Ad Targeting Excluded Conversion Event Types 0
The first excluded conversion event type for shopping ad targeting.
Field IDad_group/shopping_ad_targeting.excluded_conversion_event_types
TypeTEXT
Data Typedimension
Ad Group Shopping Ad Targeting Lookback Window Days
The number of days used for the shopping ad targeting lookback window.
Field IDad_group/shopping_ad_targeting.lookback_window_days
TypeTEXT
Data Typedimension
Ad Group Shopping Ad Type
The type of shopping ad used for the ad group.
Field IDad_group/shopping_ad_type
TypeTEXT
Data Typedimension
Ad Group Skadnetwork Metadata Available After
The timestamp in milliseconds when a SKAdNetwork source id will be available again after entering a cooldown state
Field IDad_group/skadnetwork_metadata.available_after
TypeNUMBER
Data Typedimension
Ad Group Skadnetwork Metadata Source Id
The SKAdNetwork source id
Field IDad_group/skadnetwork_metadata.source_id
TypeNUMBER
Data Typedimension
Ad Group Skadnetwork Metadata Status
The status of the SKAdNetwork source id
Field IDad_group/skadnetwork_metadata.status
TypeTEXT
Data Typedimension
Ad Group Start Time
When the ad group will begin to deliver.
Field IDad_group/start_time
TypeTEXT
Data Typedimension
Ad Click Trackers
The click tracker URLs to be called when the ad is clicked
Field IDad/click_trackers
TypeTEXT
Data Typedimension
Ad Click Url
The ad's click URL
Field IDad/click_url
TypeTEXT
Data Typedimension
Ad Configured Status
The status that the user has configured this entity to have. Can differ from the effective status depending on the context such as pending billing information.
Field IDad/configured_status
TypeTEXT
Data Typedimension
Ad Created At
Ad creation time
Field IDad/created_at
TypeTEXT
Data Typedimension
Ad Modified At
Ad update time
Field IDad/modified_at
TypeTEXT
Data Typedimension
Ad Effective Status
The effective status for the ad
Field IDad/effective_status
TypeTEXT
Data Typedimension
Ad Id
The id of the ad
Field IDad/id
TypeTEXT
Data Typedimension
Ad Is Processing
Whether or not effective status is processing
Field IDad/is_processing
TypeBOOLEAN
Data Typedimension
Ad Name
The name of the ad
Field IDad/name
TypeTEXT
Data Typedimension
Ad Post Id
The ID of the post.
Field IDad/post_id
TypeTEXT
Data Typedimension
Ad Post Url
The url of the post.
Field IDad/post_url
TypeTEXT
Data Typedimension
Ad Preview Expiry
The expiration date of test mode
Field IDad/preview_expiry
TypeTEXT
Data Typedimension
Ad Preview Url
The test mode preview url
Field IDad/preview_url
TypeTEXT
Data Typedimension
Ad Profile Id
The ID of the account we create a post for. Currently used only for Shopping Ads.
Field IDad/profile_id
TypeTEXT
Data Typedimension
Ad Rejection Reason
The reason why the ad was rejected
Field IDad/rejection_reason
TypeTEXT
Data Typedimension
Ad Search Term
The 'Search Term' that is displayed on a promoted trend
Field IDad/search_term
TypeTEXT
Data Typedimension
Ad Shopping Ad Creative Allow Comments
Whether to enable comments on this ad's post.
Field IDad/shopping_ad_creative.allow_comments
TypeBOOLEAN
Data Typedimension
Ad Shopping Ad Creative Call To Action Text
The call to action to render on the ad post
Field IDad/shopping_ad_creative.call_to_action_text
TypeTEXT
Data Typedimension
Ad Shopping Ad Creative Destination Url
Determines the url to use when clicking. If not provided, this will be taken from the product.
Field IDad/shopping_ad_creative.destination_url
TypeTEXT
Data Typedimension
Ad Shopping Ad Creative First Line Cta
Enum representing type of the product's field
Field IDad/shopping_ad_creative.first_line_cta
TypeTEXT
Data Typedimension
Ad Shopping Ad Creative Headline
Headline to be shown above the ad.
Field IDad/shopping_ad_creative.headline
TypeTEXT
Data Typedimension
Ad Shopping Ad Creative Is Strikethrough Price Enabled
We can cross out one of the prices in the ad, demonstrating a discount
Field IDad/shopping_ad_creative.is_strikethrough_price_enabled
TypeBOOLEAN
Data Typedimension
Ad Shopping Ad Creative Second Line Cta
Enum representing type of the product's field
Field IDad/shopping_ad_creative.second_line_cta
TypeTEXT
Data Typedimension
Ad SKAdNetwork Available After
The timestamp in milliseconds when a SKAdNetwork source id will be available again after entering a cooldown state
Field IDad/skadnetwork_metadata.available_after
TypeNUMBER
Data Typedimension
Ad SKAdNetwork Source Id
The SKAdNetwork source id
Field IDad/skadnetwork_metadata.source_id
TypeNUMBER
Data Typedimension
Ad SKAdNetwork Status
The status of the SKAdNetwork source id
Field IDad/skadnetwork_metadata.status
TypeTEXT
Data Typedimension
Ad Third Party Trackers
Third-party tracker URLs to be called on app install for an ad
Field IDad/third_party_trackers
TypeTEXT
Data Typedimension
Extracted Date
The date where the extraction take times.
Field ID_catchr_date_extract
TypeYEAR_MONTH_DAY_SECOND
Data Typedimension
Platform Name
Return the platform name
Field ID_catchr_platform_name
TypeTEXT
Data Typedimension