Learn how Pickers drives client growth and makes account managers’ impact visible with automated reporting.
Advertising director and co-founder
“What we found interesting with Catchr is that we can connect different sources and redistribute the data across multiple tools like Looker Studio or Google Sheets. The support is also a real advantage: we know we’ll get a quick response every time we reach out.”
Pickers is a French digital marketing agency that helps advertisers grow through multi-channel paid advertising. The twelve-person team manages campaigns for more than one hundred clients, spanning industries such as automotive, fashion, finance, insurance, culture, and even government organizations.
Unlike agencies that specialize in a single vertical, Pickers embraces diversity. They support advertisers of all sizes — from startups investing just €2–3k per month to major accounts with monthly budgets exceeding €100k. This broad experience gives them a unique vantage point on the challenges faced by businesses across sectors.
What their clients all have in common is the ambition to generate more leads, increase sales, and scale sustainably. For Pickers, that means providing reporting that is not only accurate but also insightful enough to guide strategic decisions.
For more than five years, Pickers relied on Supermetrics to fuel their dashboards and client reports. As the agency scaled, however, the limitations of this setup became increasingly apparent.
Pickers needed a solution that would scale with them, provide responsive support, and give every team member the ability to dive into data without barriers.
When they decided to adopt Catchr, the first question was whether migrating so many dashboards would create weeks of disruption. To their surprise, the process was seamless.
Each account manager reconnected their data sources, adjusted a few field names, and verified their KPIs. Within days, every dashboard was back online — this time powered by Catchr. There were no broken workflows, no missing reports. Just the same dashboards, but with greater freedom, better support, and lower costs.
As the team recalls:
“We were worried about migrating so many dashboards, but it went far better than expected. It was mostly organization, no real obstacles. Today, we would recommend Catchr without hesitation.”
Catchr now sits at the heart of Pickers’ daily operations. Every account manager relies on it to monitor campaigns and deliver actionable insights.
In Looker Studio, dashboards provide real-time visibility into campaigns across Google Ads, Meta Ads, TikTok, Snapchat, and LinkedIn. Managers can drill down by day, week, month, device, or audience segment to uncover performance patterns.
For Meta Ads in particular, the agency goes deeper. Data flows directly into Google Sheets, where pivot tables help identify top-performing creatives, spot fatigue, and guide testing. Attribution models — from post-click to post-impression, from one-day to seven-day windows — are tracked closely, giving e-commerce clients a clear understanding of their profitability.
This mix of automation and flexibility has transformed reporting from a repetitive chore into a growth driver.
With the foundations in place, Pickers is already planning the next step: going beyond individual dashboards to cross-client and sector-wide reporting.
Imagine spotting shifts in the fashion industry before they make headlines, or showing how seasonal events affect conversion rates across automotive clients. With Catchr, these insights are no longer out of reach. They would allow Pickers not just to optimize campaigns, but also to provide clients with a strategic view of market trends.
The impact of Catchr is clear in the day-to-day work of the team.
For Pickers, Catchr has delivered more than a replacement for their previous tool. It has brought stability, flexibility, and peace of mind. The team no longer worries about how to get the data — they focus on how to use it.
As they put it:
“Catchr performs as well as any of the biggest players in the market — even the most expensive ones. But what makes the difference is how easy it is to work with, how smooth the transition was, and how supported we feel. We recommend it without hesitation.”
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