Introduction

Datasources and destinations

Fields listing for Google Play Store

EXPLORE YOUR DATA

Metrics & dimensions

Find the fields you need for your next report.

27 metrics53 dimensions

80 fields

All fields
FieldDetails
Active Subscriptions
Active Subscriptions
Field IDactiveSubscriptions
MetricNUMBER
Amount
In the buyer's local currency. This is the sum of the item price and taxes collected. With “,” as a thousands separator.
Field IDamount
MetricNUMBER
Android OS Version
Android OS Version
Field IDosVersion
DimensionTEXT
App Version Code
App Version Code used
Field IDappVersionCode
DimensionTEXT
Base Plan ID
The base plan ID of the subscription. Only populated for subscriptions.
Field IDbasePlanId
DimensionTEXT
Canceled Subscriptions
Canceled Subscriptions
Field IDcanceledSubscriptions
MetricNUMBER
Carrier
Carrier
Field IDcarrier
DimensionTEXT
City
City of the auction
Field IDcity
DimensionTEXT
Country
Country of the auction
Field IDcountry_name
DimensionCOUNTRY
Country Code
Country code of the auction
Field IDcountry
DimensionCOUNTRY_CODE
Coupon Value
Shown in the buyer’s local currency. With “,” as a thousands separator. Only populated for sales related to Play Points coupons.
Field IDcouponValue
DimensionNUMBER
Currency
USD, EUR, THB, and so on.
Field IDcurrency
DimensionTEXT
Current Device Installs
Current Device Installs
Field IDcurrentDeviceInstalls
MetricNUMBER
Current User Installs
Current User Installs
Field IDcurrentUserInstalls
MetricNUMBER
Daily ANRs
Daily ANRs
Field IDdailyANRs
MetricNUMBER
Daily Average Rating
Daily Average Rating
Field IDdailyAverageRating
MetricNUMBER
Daily Crashes
Daily Crashes
Field IDdailyCrashes
MetricNUMBER
Daily Device Installs
Daily Device Installs
Field IDdailyDeviceInstalls
MetricNUMBER
Daily Device Uninstalls
Daily Device Uninstalls
Field IDdailyDeviceUninstalls
MetricNUMBER
Daily Device Upgrades
Daily Device Upgrades
Field IDdailyDeviceUpgrades
MetricNUMBER
Daily User Installs
Daily User Installs
Field IDdailyUserInstalls
MetricNUMBER
Daily User Uninstalls
Daily User Uninstalls
Field IDdailyUserUninstalls
MetricNUMBER
Date
Year, month, and day.
Field ID_NORMALIZED_DATE_FIELD_YEAR_MONTH_DAY
DimensionYEAR_MONTH_DAY
Day of the month
Day of the year
Field ID_NORMALIZED_DATE_FIELD_DAY
DimensionDAY
Day of the week
Week of the year
Field ID_NORMALIZED_DATE_FIELD_DAY_OF_WEEK
DimensionDAY_OF_WEEK
Developer Reply Date
Developer Reply Date
Field IDdeveloperReplyDate
DimensionYEAR_MONTH_DAY_SECOND
Developer Reply Text
Developer Reply Text
Field IDdeveloperReplyText
DimensionTEXT
Device
Android device model used.
Field IDdeviceModel
DimensionTEXT
Discount Rate
% discount rate used to specify the saving made by the user by spending Play Points compared to spending money. Only populated for sales related to Play Points.
Field IDdiscountRate
MetricPERCENT
Earning ID
Subscription order IDs include the renewal cycle number at the end (for example, the first renewal is GPA.1234-1234-1234-12345..0, second renewal is GPA.1234-1234-1234-12345..1, and so on).
Field IDearningId
DimensionTEXT
Financial Status
charged, refund, partial refund, and so on.If you fully refund an order after issuing a partial refund: The partial refund appears on a separate line. The full refund line shows the remaining balance
Field IDfinancialStatus
DimensionTEXT
Group Id
GroupId of the auction
Field IDgroupId
DimensionTEXT
Hardware
Android device model used to make the purchase. For subscription orders, this refers to the model used for the original purchase.
Field IDhardware
DimensionTEXT
Hour of the day
Hour of the day
Field ID_NORMALIZED_DATE_FIELD_HOUR
DimensionHOUR
Install Events
Install Events
Field IDinstallEvents
MetricNUMBER
Installs on active devices
Installs on active devices
Field IDinstallOnActiveDevices
MetricNUMBER
Item Price
Shown in the buyer's local currency. With “,” as a thousands separator.
Field IDitemPrice
MetricNUMBER
Language
Language
Field IDlanguage
DimensionTEXT
Month and day
Month and day
Field ID_NORMALIZED_DATE_FIELD_MONTH_DAY
DimensionMONTH_DAY
Month of the year
Month of the year
Field ID_NORMALIZED_DATE_FIELD_MONTH
DimensionMONTH
New Subscriptions
New Subscriptions
Field IDnewSubscriptions
MetricNUMBER
Offer ID
The offer ID of the subscription. Only populated for subscriptions.
Field IDofferId
DimensionTEXT
Order Number
Subscription order IDs include the renewal cycle number at the end (for example, the first renewal is GPA.1234-1234-1234-12345..0, second renewal is GPA.1234-1234-1234-12345..1, and so on).
Field IDorderNumber
DimensionTEXT
Package Id
The Package Name of the application
Field IDpackageId
DimensionTEXT
Package Name
Developer-specified name of the product. Displayed in the buyer's locale.
Field IDpackageTitle
DimensionTEXT
Post Code
Post Code of the auction
Field IDpostCode
DimensionTEXT
Promotion Id
Only populated for sales related to Play Points. Prefixes “PP.C” and “PP.P” define orders involving coupons and in-app product promotions respectively. Orders where play points are spent directly are also shown.
Field IDpromotionId
DimensionTEXT
Quarter of the year
Quarter of the year
Field ID_NORMALIZED_DATE_FIELD_QUARTER
DimensionQUARTER
Refund Type
Full, Partial. Refunds where the buyer was reimbursed their full spend will be marked as 'Full'. Refunds for part of a user’s payment amount will be marked as 'Partial'.
Field IDrefundType
DimensionTEXT
Review Last Update
The date and time of the last update to the review.
Field IDreviewLastUpdate
DimensionYEAR_MONTH_DAY_SECOND
Review Link
Review Link
Field IDreviewLink
DimensionTEXT
Review Star Rating
Star Rating
Field IDstarRating
MetricNUMBER
Review Submit Date and Time
Review Submit Date and Time
Field IDreviewSubmitDate
DimensionYEAR_MONTH_DAY_SECOND
Review Text
Review Text
Field IDreviewText
DimensionTEXT
Review Title
Review Title
Field IDreviewTitle
DimensionTEXT
Reviewer Language
the reviewer's language name.
Field IDreviewerLanguage_name
DimensionTEXT
Reviewer Language ISO Code
The reviewer's language ISO code.
Field IDreviewerLanguage
DimensionTEXT
Search Term
The term the user searched for before navigating to your store listing. Only available for Google Play search. Note: Can be Other if this value does not reach certain minimum thresholds. Must be used with Traffic Source to work.
Field IDsearchTerm
DimensionTEXT
SKU Id
Developer-specified unique ID of the product.
Field IDskuId
DimensionTEXT
State
State of the auction
Field IDstate
DimensionTEXT
Store listing acquisitions
The number of users who visited your store listing and installed your app, who didn’t have it installed on any other devices at the time
Field IDstoreListingAcquisition
MetricNUMBER
Store listing conversion rate
The percentage of store listing visitors who installed your app Note: Does not include visits or installs from users who already have your app installed on another device
Field IDstoreListingConversionRate
MetricPERCENT
Store listing visitors
The number of users who visited your store listing who didn’t already have your app installed on any of their devices
Field IDstoreListingVisitors
MetricNUMBER
Tax
In the buyer's local currency. With “,” as a thousands separator.
Field IDtaxCollected
MetricNUMBER
Tax Type
Blank for non-tax lines.
Field IDtaxType
DimensionTEXT
Total Average Rating
Total Average Rating
Field IDtotalAverageRating
MetricNUMBER
Total User Installs
Total User Installs
Field IDtotalUserInstalls
MetricNUMBER
Traffic Source
How the user got to your store listing: Google Play search Third-party referrals Google Play explore Note: Can be Other if this value does not reach certain minimum thresholds
Field IDtrafficSource
DimensionTEXT
Transaction Type
Charge, Google fee, Tax, Charge refund, Google fee refund, Charge rebill, Tax rebill, Google fee rebill, Adjustment.
Field IDtransactionType
DimensionTEXT
Uninstall Events
Uninstall Events
Field IDuninstallEvents
MetricNUMBER
Update Events
Update Events
Field IDupdateEvents
MetricNUMBER
UTM campaign
The value of the utm_campaign URL parameter in deep links to your store listing. Only available for third-party referrals. Note: Can be Other if this value does not reach certain minimum thresholds
Field IDutmCampaign
DimensionTEXT
UTM Source
The value of the utm_source URL parameter in deep links to your store listing. Only available for third-party referrals Note: Can be Other if this value does not reach certain minimum thresholds
Field IDutmSource
DimensionTEXT
Week of the year
Week of the year
Field ID_NORMALIZED_DATE_FIELD_WEEK
DimensionWEEK
Week of the year (start Sunday)
Week of the year
Field ID_NORMALIZED_DATE_FIELD_WEEK_START_SUNDAY
DimensionWEEK
Year
Year such as 2017.
Field ID_NORMALIZED_DATE_FIELD_YEAR
DimensionYEAR
Year month
Year and month.
Field ID_NORMALIZED_DATE_FIELD_YEAR_MONTH
DimensionYEAR_MONTH
Year month day hour
Year, month, day, and hour.
Field ID_NORMALIZED_DATE_FIELD_YEAR_MONTH_DAY_HOUR
DimensionYEAR_MONTH_DAY_HOUR
Year Quarter
Year and quarter.
Field ID_NORMALIZED_DATE_FIELD_YEAR_QUARTER
DimensionYEAR_QUARTER
Year week
Year and week.
Field ID_NORMALIZED_DATE_FIELD_YEAR_WEEK
DimensionYEAR_WEEK

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