Fields listing for Adtraction Advertising

Numerical ID of an ad

Name of banner or link

Type of banner or link

Average order value, obtained by dividing order value by number of sale transactions

Numerical ID of a partner account.

Name of the partner. Individual or company.

The date when the channel first applied to join your program.

Approval status of a channel for a partner program: 0 = rejected, 1 = approved, 2 = pending review

The type of a channel, such as Blog, Content, Facebook, Cashback, etc.

A description of a channel.

Numerical ID of a channel.

Name of a channel.

Available when approvalStatus is set to: 0. The reason for the program application being rejected, where: 0 = Not enough content/posts, 1 = Not relevant content, 2 = A closed site/group/account, 3 = 404 on site, 4 = Site does not exist, 5 = Wrong contact details / shady details, 6 = Unethical content, 7 = Incorrect site owner, 8 = Missing info about the channel. No URL/link, 9 = To few followers/visitors, 10 = Poor design, 11 = Traffic is not relevant. 12 = Outdated content

Available when approvalStatus is set to: 0. The reason for the program application being rejected.

The URL of a channel, if applicable.

UTC timestamp of the click that generated the transaction

Current status of the click, where Fresh means still in cookie duration and Stale means outside cookie duration.

Number of clicks

Amount of partner commission

Conversion Ratio, obtained by dividing sales by clicksUnique

The total cost of the transaction, including partner commission and platform fee

Click Through Ratio, obtained by dividing clicks by impressions

Year, month, and day.

Day of the year

Week of the year

Earnings Per Click obtained by dividing the commission by clicksUnique

Hour of the day

Number of banner / links impressions

Lead Ratio, obtained by dividing leads by clicksUnique

Number of lead transactions

Month and day

Month of the year

Order value of the sale transactions

Currency of the program

Unique identifier of the program

Market of the program

Name of the program

Quarter of the year

Number of sale transactions

Numerical Adtraction ID of the segment

The name of the segment

Date when a pending transaction (transactionStatus = 2) will be automatically approved unless already approved or rejected.

The cost of the transaction, including partner commission and Adtraction platform fee.

Currency in ISO 4217 format

The type of device that was used to complete the transaction

The geographic market where the transaction was completed, defined by an ISO 3166-1 Alpha-2 country code

Unique ID for the transaction

UTC timestamp of when the transactionStatus or orderValue of the transaction was last updated. Only available for transactions where transactionStatus or orderValue has been updated.

Name of the transaction

The operating system used on the device that was used to complete the transaction

Advertiser order ID

Order value of the transaction

Specifies what payment status of transaction should be included in the dataset. 1 = not invoiced, 2 = invoiced to advertiser, 3 = ready for payment, 4 = paid to partner

For rejected transactions (transactionStatus = 5) you may choose to provide the reason for the transaction being rejected.

The status of the transactions to be included in the dataset. Impressions and clicks are not affected by this input. 1 = approved, 2 = pending, 3 = approved + pending, 4 = open claims, 5 = rejected

UTC timestamp of when the transaction was reported by the advertiser.

Number of unique clicks

Number of unique banner / links impressions

Week of the year

Week of the year

Year such as 2017.

Year and month.

Year, month, day, and hour.

Year and quarter.

Year and week.