How do I connect Mailchimp to Data Studio (Looker Studio)?

You can connect Mailchimp to Data Studio (Looker Studio) with Catchr. Open the Catchr connector, authorize Data Studio, connect your Mailchimp account, select your data, and create your report.

Connect Mailchimp to Data Studio (ex Looker Studio) for Marketing Reporting

Why use Catchr to connect Mailchimp to Data Studio (Looker Studio) ?

Catchr helps marketers and agencies move from manual exports to reliable reporting workflows across dashboards, spreadsheets, warehouses, and AI tools.

No manual csv export
‍

Stop downloading files from Mailchimp every time a client report, spreadsheet, or dashboard needs fresh numbers.

Connect in minute

Start building Mailchimp data studio dashboard in minutes not days. You just need to connect your account and it's done.

Built for multi-account reporting

Connect several Mailchimp accounts and keep agency, client, or brand reporting organized from one place in Data Studio.

Mailchimp - Campaign Overview Data Studio (Looker Studio) template

Mailchimp Email campaign overview - analyze and share your campaign easily with this ready-to-go template for Looker Studio.

Get the Mailchimp Data Studio templates

View more data studio templates

How to connect Mailchimp to Data Studio (Looker Studio) ?

To connect Mailchimp to Data Studio (Looker Studio), open the Catchr connector, authorize your Mailchimp account, select the account or data view you want to report on, then create your Data Studio (Looker Studio) report.

Step one

Open the Catchr Mailchimp connector in Looker Studio

Click the connector link and open it inside Data Studio (Looker Studio). You will be asked to authorize the connector before creating your data source.

Open the Mailchimp Data Studio connector

Step Two

Authorize Data Studio and Catchr

Choose the Google account you use for Data Studio (Looker Studio) and authorize Catchr to create a secure Mailchimp data source.

Step Three

Connect your Mailchimp account

Sign in with your Mailchimp account that has access to the accounts you want to report on. Make sure your user has the right Mailchimp permissions.

Step Four

Select your Mailchimp accounts

Choose one or multiple accounts depending on the report you want to build.

Step Five

Create your Data Studio (Looker Studio) report

Click Create report, then start adding charts, scorecards, tables, filters, and date controls using your Mailchimp metrics and dimensions.

Step Six

Customize your dashboard

Use Emails Sent, Open Rate, Click Rate, Clicks Total, E-commerce - Total Revenue, E-commerce - Total Orders, List Member Count, Bounce rate, Campaign Title, Campaign Subject Line, Campaign Type, Campaign Send Time, Date, Member Source, Automation title, Automation Status and many more...

Mailchimp metrics and dimensions available in Looker Studio

Access 82 metrics and 105 dimensions from Facebook Ads connectors including Campaign Title, Campaign Subject Line, Campaign Type, Campaign Send Time, Date, Member Source, Automation title, Automation Status, 82 and many more...

Metrics availables

105

Dimensions availables

View all Mailchimp Metrics metrics and dimensions

Build better Mailchimp data studio dashboard

Use Catchr to create dashboards that show what is working, what is wasting budget, and where performance is changing.

Build dashboard for your client

reate clean Looker Studio dashboards for clients with Emails Sent, Open Rate, Click Rate, Clicks Total, E-commerce - Total Revenue, E-commerce - Total Orders, List Member Count, Bounce rate always up to date.

Budget pacing

Track budget delivery, spend trends, and performance before the end of the month.

Review what drives results across

Compare to see where budget, traffic, or revenue is improving and where performance is dropping.

Compare with your other channels

Combine with your others marketing to understand performance across your full acquisition journey.

Keep an eye on Mailchimp performance

Track Mailchimp Emails Sent, Open Rate, Click Rate, Clicks Total, E-commerce - Total Revenue, E-commerce - Total Orders, List Member Count, Bounce rate in refreshable Data Studio dashboards so you can spot changes before they become reporting problems.

Integrations

Connect more connectors to Data Studio

Facebook Ads (Meta Ads)

Google Merchant Center

Google Search Console

Google Analytics

Google Ads

Google My Business

See more data studio connectors

Customer testimonials

What are customer tell from us.

85 %

Faster

Reporting time

After three years of use, Catchr has become essential for both our teams and our clients. So far, it has been our best solution for compiling and analyzing data from different advertising platforms. It’s easy to set up, and the customer service is responsive and excellent.

Valentin Keravel

CEO, Laio – Agency

With Catchr’s automated API, we can finally collect and centralize all advertising data, connect it with booking information, and calculate the real ROAS for our restaurant clients. It gives them full visibility, more autonomy, and the ability to optimize campaigns to maximize ROI.

Corentin Largeron

Freelance

hours saved

The solution is a real game changer, providing optimal time savings for our data reporting. The major strength of the solution is their highly responsive and professional support.

Corentin Largeron

CEO at The Browz – Agency

Mailchimp data studio connector FAQs

Answers to common questions about connecting data to spreadsheets, dashboards, AI assistants, and reporting tools with Catchr.

How do I connect Mailchimp to Data Studio ?

You can connect Mailchimp to Data Studio with Catchr. Open the Catchr connector, authorize Looker Studio, connect your Mailchimp account, select your data, and create your report.

Can I connect Mailchimp to Data Studio without code?

Yes. Catchr is a no-code Mailchimp connector for Data Studio. You do not need developers, API setup, or manual scripts..

Does Data Studio have a native Mailchimp connector?

Most teams use a partner or community connector to report on Mailchimp data in Data Studio. Catchr lets you pull Mailchimp data directly into Data Studio as a reporting data source

What Mailchimp metrics can I use in Data Studio?

You can report on key Mailchimp metrics such as Emails Sent, Open Rate, Click Rate, Clicks Total, E-commerce - Total Revenue, E-commerce - Total Orders, List Member Count, Bounce rate.

Can I connect multiple Mailchimp accounts?

Yes. Catchr supports multi-account reporting, which is useful for agencies, freelancers, and teams managing several clients or brands.

Can I blend Mailchimp with other marketing data?

Yes. In Data Studio, you can combine Mailchimp with other sources such as Google Ads, Meta Ads, TikTok Ads, LinkedIn Ads, GA4, Shopify, and more.

How often is Mailchimp data refreshed?

Catchr keeps your Mailchimp data updated automatically, so your Data Studio dashboards stay ready without manual CSV exports.

Is there a free trial?

Yes. Catchr offers a 14-day free trial with no credit card required.

Still have a question ?

Our teams is always here to responds to any question you could have about our data connector.

Connect Mailchimp to Data Studio (Looker Studio)

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