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Connect Profitwell to Data Studio (ex Looker Studio)

Connect Profitwell to Data Studio (ex Looker Studio) and and build automated dashboards without CSV exports, spreadsheets, or manual API setup.

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Why do agencies use Catchr for Profitwell reporting in Data Studio (Looker Studio)?

Catchr lets media buyers and agencies stop rebuilding Profitwell reports by hand: the data lands in Data Studio ready to chart, for every ad account you manage.

No manual csv export
‍

Stop downloading files from Profitwell every time a client report, spreadsheet, or dashboard needs fresh numbers.

Connected in minutes

Your first Profitwell report can be live in a few minutes. Authorize your Profitwell account, pick your ad accounts, and your data source is ready.

Built for agencies with many Finance accounts

Pull several Finance accounts into one data source, then filter by account to build a report per client or brand in the same Data Studio file.

Profitwell to Looker Studio pricing

Choose your plan by the number of platforms and accounts you report on.

Starter

For freelancers and small teams.

$ 24 /mo

Billed monthly · cancel anytime

Platforms3
Accounts10
Start free trial

Growth

For agencies managing more clients.

$ 239 /mo

Billed monthly · cancel anytime

Platforms10
Accounts100
Start free trial

Scale

For teams reporting at scale.

$ 599 /mo

Billed monthly · cancel anytime

Platforms25
Accounts500
Start free trial

How to connect Profitwell to Data Studio with Catchr?

To connect Profitwell to Looker Studio (Data Studio), open the Catchr connector, authorize your Profitwell account, select the ad accounts you want to report on, then create your report.

1. Open the Catchr Profitwell connector in Looker Studio

Click the connector link to open it inside Looker Studio. You will be asked to authorize the connector before creating your data source.

2. Authorize Looker Studio (Data Studio) and Catchr

Choose the Google account you use for Looker Studio and authorize Catchr to create a secure Profitwell data source.

3. Connect your Profitwell account

Sign in with your Profitwell account that has access to the accounts you want to report on. Make sure your user has the right Profitwell permissions.

4. Select your Profitwell accounts

Choose one or several Finance accounts, depending on the report you want to build.

5. Create your Data Studio report

Click Create report, then add charts, scorecards, tables, filters, and date controls using your Profitwell metrics and dimensions.

6. Customize your dashboard

Use Recurring Revenue, Revenue Churn Rate, Revenue Retention Rate, Lifetime Value, ARPU, Active Customers, Date, Year month, Customer Status, Customer Id, Customer Created On and many more.

Profitwell metrics and dimensions available in Data Studio

Access 45 metrics and 23 dimensions from Profitwell connectors including Recurring Revenue, Revenue Churn Rate, Revenue Retention Rate, Lifetime Value, ARPU, Active Customers, Date, Year month, Customer Status, Customer Id, Customer Created On and more.

45

Available metrics

23

Available dimensions

Build better Profitwell dashboards in Data Studio (ex Looker Studio)

Use Catchr to create dashboards that show what is working, what is wasting budget, and where performance is changing.

Client reporting for agencies

Create clean Looker Studio dashboards for each client with with Recurring Revenue, Revenue Churn Rate, Revenue Retention Rate, Lifetime Value, ARPU, Active Customers always up to date.

Budget pacing

Compare daily spend with the monthly budget of each campaign, so overspend shows up mid-month instead of on the invoice.

Review what drives results across

Compare to see where budget, traffic, or revenue is improving and where performance is dropping.

Compare with your other channels

Combine with your others marketing to understand performance across your full acquisition journey.

Keep an eye on Profitwell performance

Track Profitwell Recurring Revenue, Revenue Churn Rate, Revenue Retention Rate, Lifetime Value, ARPU, Active Customers in refreshable Data Studio dashboards so you can spot changes before they become reporting problems.

Customer testimonials

What our customers say about us.

85 %
Faster
Reporting time

After three years of use, Catchr has become essential for both our teams and our clients. So far, it has been our best solution for compiling and analyzing data from different advertising platforms. It’s easy to set up, and the customer service is responsive and excellent.

Valentin Keravel
CEO, Laio – Agency

With Catchr’s automated API, we can finally collect and centralize all advertising data, connect it with booking information, and calculate the real ROAS for our restaurant clients. It gives them full visibility, more autonomy, and the ability to optimize campaigns to maximize ROI.

Corentin Largeron
Freelance
30
hours saved

The solution is a real game changer, providing optimal time savings for our data reporting. The major strength of the solution is their highly responsive and professional support.

Corentin Largeron
CEO at The Browz – Agency

Profitwell to Data Studio (ex Looker Studio): FAQ

Answers to common questions about connecting data to spreadsheets, dashboards, AI assistants, and reporting tools with Catchr.

How do I connect ProfitWell to Looker Studio?

Create a ProfitWell connection in Catchr using your ProfitWell API key, then select the available account in the Catchr connector in Looker Studio. Start with a monthly table of recurring revenue and active customers. Compare a known period with ProfitWell, including the displayed currency and units, before sharing the dashboard.

Which subscription metrics are available?

Catchr exposes recurring revenue, active and trialing customers, new and reactivated customers, upgrades, downgrades, churn and retention metrics. Customer-level fields include status, activation and churn dates, Customer MRR and Customer Total Spend. Use the metrics dataset for business trends and customer records for customer analysis; they do not have the same level of detail.

Is MRR the same as cash collected during the month?

No. MRR expresses subscription value on a monthly basis. For example, a yearly subscription paid upfront contributes a monthly share to MRR while the cash is collected at payment time. One-time purchases are not recurring revenue. Keep MRR trends separate from payment totals when comparing ProfitWell with a billing source such as Stripe.

Should I sum daily MRR to calculate monthly revenue?

No. MRR and active-customer figures describe a level at a point in time, so adding daily values repeatedly counts that level. Use the appropriate monthly metric or a clearly defined period-end value. Catchr’s total-granularity response uses the latest returned daily metric row rather than summing every day; keep that distinction in mind when comparing a scorecard with a time series.

What is the difference between cancellation and delinquent churn?

Cancellation churn comes from customers choosing to leave, while delinquent churn relates to failed billing. Catchr exposes separate customer and recurring-revenue measures for both. A cancellation request may happen before the paid subscription period ends, so it need not reduce current MRR immediately. Future Churn MRR describes scheduled loss and should not be added to revenue already churned.

How much historical ProfitWell data can I report on?

The API distinguishes monthly history from daily detail. Its documented daily-metrics endpoint is limited to the current or previous month, while monthly metrics support longer-term analysis. Use monthly reporting for older trends instead of expecting historical day-by-day data from the same endpoint. Availability also depends on the history stored in your ProfitWell account.

Why do my ProfitWell figures look different in Looker Studio?

Check the period, daily versus monthly view, metric definition, currency and chart aggregation first. Also verify percentage and monetary units against a known value. If a figure differs by a consistent factor such as 100, investigate field conversion and formatting before using it for decisions. Customer MRR, total spend and company recurring revenue are distinct measures and should not be substituted for one another.

Still have a question?

Our team is always here to answer any questions you may have about our data connector.