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After three years of use, Catchr has become essential for both our teams and our clients. So far, it has been our best solution for compiling and analyzing data from different advertising platforms. It’s easy to set up, and the customer service is responsive and excellent.
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Connect Amazon Vendor Central in Catchr, choose the marketplace you want to report on, and authorize access through Vendor Central. In the Looker Studio connector, select that marketplace and the vendor report you need. Set the reporting period and any applicable distributor view or selling program before creating your charts. The marketplace determines which Amazon region the connector requests.
No. This connector retrieves vendor retail analytics reports. Use Amazon Seller for the seller reports supported by that source, and Amazon Ads for advertising performance. You can place them in one dashboard, but a retail sales total should not be labelled as sales attributed to advertising.
Catchr supports Vendor Sales, Vendor Traffic, Vendor Inventory, Vendor Forecasting and Vendor Net Pure Product Margin reports. Available fields include ordered and shipped revenue and units, glance views, sellable inventory, open purchase order units and forecast quantities. Select the report that contains the fields you need; every field is not available in every report.
Check the Report Level field. Catchr can return an aggregate row and ASIN-level rows from the same report. Filter to aggregate for a catalog total, or to asin for product analysis; summing both counts the same underlying activity twice. Also keep ordered revenue and shipped revenue separate and verify the currency before combining marketplaces.
Match the report type, marketplace, reporting period, distributor view and selling program. Manufacturing and sourcing views cover different scopes, so changing the view can change the result. Use the same revenue definition and date boundaries in both tools. For inventory, distinguish a stock balance from units received or shipped: adding stock balances across dates does not measure sales.
Amazon requires date boundaries that match the selected reporting period. Choose dates appropriate to a daily, weekly or monthly report rather than combining an arbitrary range with a different period setting. If report generation fails, check the period, available data and Amazon's error message. Forecasting is a separate case: the connector requests the latest forecast without sending the dashboard's date range to Amazon.
The forecasting report returns Amazon's latest forecast snapshot, with its forecast generation date and available ASIN forecast quantities. Selecting an older date range does not retrieve a previous forecast version. To compare forecast revisions over time, save dated snapshots separately and compare equivalent forecast periods; do not treat the latest forecast as an archive of earlier predictions.
This connector uses Amazon's standard vendor reports, which must be generated and downloaded before the results can appear. It does not request the separate Rapid Retail Analytics hourly reports. Dashboard refresh and Amazon report availability are different steps, so use the report period and source dates to judge freshness rather than assuming a newly refreshed chart shows live stock.
Our team is always here to answer any questions you may have about our data connector.
