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Connect Criteo to Snowflake

Connect Criteo to Snowflake and export selected accounts, metrics, and dimensions to your Google BigQuery project.

Configure the historical window, destination table, and recurring schedule without maintaining a Criteo API pipeline.

Used by the world's leading companies

Export Criteo data to Snowflake

Catchr handles extraction, normalization, and loading automatically.

Centralize

Centralize Criteo data in PostgreSQL

Bring all your Criteo data into your warehouse and make it available for analytics, machine learning, and internal applications.

Data freshness

Keep your Snowflake tables up to date

Automatically sync new data from Criteo so every dashboard, model, and report works with fresh information.

Analysis

Unify Criteo with the rest of your business data

Join marketing, finance, CRM, and product data inside the same warehouse.

Criteo metrics and dimensions available in Snowflake

Access 112 metrics and 30 dimensions from Criteo connectors including Cost, Clicks, Display, Click Through Rate, Conversion Rate PC 30d, ROAS PC 30d, Campaign Name, AdSet Name, Advertiser Name, Date, Device, Channel Name and many more...

112

Metrics availables

30

Dimensions availables

Connect Criteo to Snowflake in minutes

Move your data from Criteo to Snowflake with a simple setup. Once connected, Catchr handles the ingestion automatically so your warehouse stays up to date without manual work.

Step one

Connect your Criteo account

Authenticate your Criteo account securely in Catchr. No custom scripts, API maintenance, or engineering work required.

Client A · Connected sources
5 sources ready
Criteo Criteo 3 advertising accounts Connected
Google Ads 2 advertising accounts Connected
Google Analytics 4 1 web property Connected
HubSpot 1 CRM portal Connected
Step two

Choose the Snowflake destination

Add the account host, user, and database schema. Use a password for compatible users or a PEM private key for service accounts and stricter policies.

Destination / Snowflake Required fields
Authentication Choose one
Password
Key pair
Host Required
xy12345.eu-west-1
Username Required
catchr_service
Database Required
MARKETING.RAW
Private key passphrase Optional
••••••••••••
Private key Required for key pair
-----BEGIN ENCRYPTED PRIVATE KEY----- MIIE6TAbBgkqhkiG9w0BBQMw... -----END ENCRYPTED PRIVATE KEY-----
Step three

Keep your Snowflake tables updated

Choose the fields, initial history, partition field, and recurring schedule for the job. Catchr refreshes the configured import window in your PostgreSQL table.

Export job / PostgreSQL Example
Schema Destination
marketing_raw
Table Per job
linkedin_ads_daily
Recurring schedule Choose a cadence
Every 6 hours
Daily · 07:00
Weekly · Mon
First sync scheduledSelected fields · configured history
07:00 UTC

Review 30-day Criteo campaign delivery in SQL.

This example summarizes spend, impressions, clicks, and click-through rate by campaign.

Criteo.sql
BigQuery SQL
30-day window
SELECT
  campaign_name,
  SUM(spend) AS spend,
  SUM(impressions) AS impressions,
  SUM(clicks) AS clicks,
  SAFE_DIVIDE(
    SUM(clicks),
    SUM(impressions)
  ) AS ctr
FROM `your_project.marketing_raw.criteo_daily`
WHERE date >= DATE_SUB(
  CURRENT_DATE(),
  INTERVAL 30 DAY
)
GROUP BY campaign_name
ORDER BY spend DESC;
Illustrative SQL — adapt it to the fields and schema selected in your export. Standard SQL

Choose what to load into Snowflake.

Each connector has its own entities, fields, historical limits, and reporting uses. Open a source page for the details that belong to that platform.

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Before you schedule the job.

Answers about PostgreSQL setup, available source data, schedules, table updates, and SQL use cases.

Which steps connect Criteo with a Snowflake destination?

Register Criteo, save the Snowflake connection details, and pair both systems in a datastream. The associated job previews and writes the selected columns to "accounts".

What schema can I build from Criteo data in Snowflake?

Select concrete Criteo fields such as Advertiser All Value, Advertiser Value, App Installs, and Channel Name. You can rename the chosen columns, preview the result, and write them to Snowflake tables such as accounts, advertisers, and campaigns.

How are Criteo history and recurring Snowflake loads scheduled?

The "accounts" job can begin with a historical Criteo fetch and continue on a recurring schedule. Available history and frequency depend on the source API and your plan.

How does Catchr update existing Criteo records in Snowflake?

Select a valid date field when configuring the Criteo job for "accounts". Catchr deletes and rewrites the scheduled window, limiting duplicate rows across overlapping runs.

Which dashboards can use Criteo data stored in Snowflake?

With Criteo data, a Snowflake query can summarize spend, impressions, clicks, and click-through rate by campaign. Turn Advertiser All Value and Advertiser Value into a stable Snowflake view that analysts and reporting tools can query repeatedly.

Does my Snowflake database need to exist before I connect it?

Yes. Connect an existing Snowflake database first. The Catchr job creates and populates the destination table you configure inside that database.

Can I load several marketing sources into the same Snowflake database?

Yes. Create a separate datastream and job for each source, write each export to its own table, then combine the data downstream with SQL, views, or your BI tool.

Still have a question ? 

Our teams is always here to responds to any question you could have about our data connector. 

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