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Connect Xandr to Azure SQL

Connect Xandr to Azure SQL and export selected accounts, metrics, and dimensions to your Azure SQL project.

Configure the historical window, destination table, and recurring schedule without maintaining a Xandr API pipeline.

Used by the world's leading companies

Export Xandr data to Azure SQL

Catchr handles extraction, normalization, and loading automatically.

Centralize

Centralize Xandr data in Azure SQL

Bring all your Xandr data into your warehouse and make it available for analytics, machine learning, and internal applications.

Data freshness

Keep your AzureSQL tables up to date

Automatically sync new data from Xandr so every dashboard, model, and report works with fresh information.

Analysis

Unify Xandr with the rest of your business data

Join marketing, finance, CRM, and product data inside the same warehouse.

Xandr metrics and dimensions available in Azure SQL

Access 57 metrics and 72 dimensions from Xandr connectors including Spend, Imps, Clicks, Ctr, Cpc, Cpm, Total Convs, Conv Rate, Total Revenue, Video Completion Rate, Date, Campaign Name, Line Item Name, Creative Name, Insertion Order Name, Geo Country Name, Media Type, Supply Type, Deal Name, Advertiser Currency and many more...

57

Metrics availables

72

Dimensions availables

Connect Xandr to Azure SQL in minutes

Move your data from Xandr to Azure SQL with a simple setup. Once connected, Catchr handles the ingestion automatically so your warehouse stays up to date without manual work.

Step one

Connect your Xandr account

Authenticate your Xandr account securely in Catchr. No custom scripts, API maintenance, or engineering work required.

Client A · Connected sources
5 sources ready
Xandr 3 advertising accounts Connected
Google Ads 2 advertising accounts Connected
Google Analytics 4 1 web property Connected
HubSpot 1 CRM portal Connected
Step two

Choose the AzureSQL destination

Enter the Azure SQL server host, database, and login details. Catchr verifies the destination before any marketing data is exported.

Destination / Azure SQL Required fields
Host Required
catchr-reporting.database.windows.net
Username Required
catchr_loader
Password Required
••••••••••••
Database Required
marketing_reporting
Step three

Keep your AzureSQL tables updated

Choose the fields, initial history, partition field, and recurring schedule for the job. Catchr refreshes the configured import window in your AzureSQL table.

Export job / Azure SQL Example
Schema Destination
dbo
Table Per job
meta_ads_daily
Recurring schedule Choose a cadence
Every 6 hours
Daily · 06:00
Weekly · Mon
Export readySelected fields · configured history
Every 6 hours

Review 30-day Xandr campaign delivery in SQL.

This example summarizes spend, impressions, clicks, and click-through rate by campaign.

Xandr.sql
BigQuery SQL
30-day window
SELECT
  campaign_name,
  SUM(spend) AS spend,
  SUM(impressions) AS impressions,
  SUM(clicks) AS clicks,
  SAFE_DIVIDE(
    SUM(clicks),
    SUM(impressions)
  ) AS ctr
FROM `your_project.marketing_raw.xandr_daily`
WHERE date >= DATE_SUB(
  CURRENT_DATE(),
  INTERVAL 30 DAY
)
GROUP BY campaign_name
ORDER BY spend DESC;
Illustrative SQL — adapt it to the fields and schema selected in your export. Standard SQL

Connect more table to your Xandr data

Open the dedicated route for each platform. Its field catalog, reporting grain, historical constraints, and warehouse use cases should be specific to that source.

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Before you schedule the job.

Answers about AzureSQL setup, available source data, schedules, table updates, and SQL use cases.

How do I create an Azure SQL job for Xandr data?

Create the Xandr source, then register Azure SQL with its server host, database name, username, and password. Link both through a datastream and target the "ad groups" table in the job.

What Xandr data can I preview before the Azure SQL import?

Select concrete Xandr fields such as Attributed Pc Revenue, Attributed Pv Revenue, Attributed Revenue, and Day of the month. You can rename the chosen columns, preview the result, and write them to Azure SQL tables such as accounts, advertisers, and campaigns.

What happens when a scheduled Xandr Azure SQL job runs?

Configure the initial Xandr period separately from the recurring schedule for "ad groups". The source API determines how much history is available.

What is the safest update strategy for Xandr data in Azure SQL?

Choose an eligible date field as the partition for Xandr. Catchr can then replace the matching period in "ad groups"; without it, later runs append rows and may create duplicates.

Which reporting workflow can I build from Xandr tables in Azure SQL?

With Xandr data, an Azure SQL query can summarize spend, impressions, clicks, and click-through rate by campaign. Use Attributed Pc Revenue and Attributed Pv Revenue in an Azure SQL view to create a reusable reporting layer for client analysis.

Does my Azure SQL database need to exist before I connect it?

Yes. Connect an existing Azure SQL  database first. The Catchr job creates and populates the destination table you configure inside that database.

Can I load several marketing sources into the same Azure SQL  database?

Yes. Create a separate datastream and job for each source, write each export to its own table, then combine the data downstream with SQL, views, or your BI tool.

Still have a question ? 

Our teams is always here to responds to any question you could have about our data connector.