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Connect Google Search Console to Azure SQL

Connect Google Search Console to Azure SQL and export selected accounts, metrics, and dimensions to your Azure SQL project.

Configure the historical window, destination table, and recurring schedule without maintaining a Google Search Console API pipeline.

Google Search Console export job

First sync scheduled

Google Search Console Selected accounts

Configured job

Azure SQL Destination table

Account Google Search Console · Client group A

Table daily_dump

Initial import Configured historical window

Schedule Daily · 06:00 UTC

Fields Selected metrics + dimensions

Partition date · eligible field

Illustrative job · configure values for your account Export ready

Used by the world's leading companies

Export Google Search Console data to Azure SQL

Catchr handles extraction, normalization, and loading automatically.

Centralize

Centralize Google Search Console data in Azure SQL

Bring all your Google Search Console data into your warehouse and make it available for analytics, machine learning, and internal applications.

Source

Google Search Console Analytics data

INsites PMpages CUqueries BLkeywords

Catchr pipeline IN PM CU Extract · normalize · load

Azure SQL catchr_data.Google Search Console_raw

TableScopeStatus

sitesSelectedReady

pagesSelectedReady

queriesSelectedReady

keywordsSelectedReady

Data freshness

Keep your AzureSQL tables up to date

Automatically sync new data from Google Search Console so every dashboard, model, and report works with fresh information.

Google Search ConsoleConfigured account

AzureSQLGoogle Search Console Metrics_raw

Rows processed Scheduled loads Example 24h

00:0006:0012:0018:00

Latest run Completed 06:00 UTC

New rows +428 4 tables updated

Next run Scheduled 12:00 UTC

sites326 updated pages102 appended Warehouse up to date

Analysis

Unify Google Search Console with the rest of your business data

Join marketing, finance, CRM, and product data inside the same warehouse.

Business data model

model / business_360

Warehouse inputs

QuickBooks sites · Clicks Analytics

Marketingcampaign · spend · UTM Ads

CRMcontact_id · lifecycle Sales

Productaccount_id · event_date Usage

Match keys customer · date · campaign

AzureSQL model business_360 Unified

FieldFrom

customer_idCRM

Clickssites

ad_spendMarketing

lifecycle_stageCRM

active_usersProduct

Ready for SQL 5 business fields

Google Search Console metrics and dimensions available in Azure SQL

Access 4 metrics and 43 dimensions from Google Search Console connectors including Clicks, Impressions, CTR, Position, Search Query, Full URL, Country, Device, Search Type, Day and many more...

Metrics availables

Dimensions availables

View all Google Search Console Metrics metrics and dimensions

Connect Google Search Console to Azure SQL in minutes

Move your data from Google Search Console to Azure SQL with a simple setup. Once connected, Catchr handles the ingestion automatically so your warehouse stays up to date without manual work.

Step one

Connect your Google Search Console account

Authenticate your Google Search Console account securely in Catchr. No custom scripts, API maintenance, or engineering work required.

Connect now

Client A · Connected sources

5 sources ready

Google Search Console 3 advertising accounts Connected

Google Ads 2 advertising accounts Connected

Google Analytics 4 1 web property Connected

HubSpot 1 CRM portal Connected

Step two

Choose the AzureSQL destination

Enter the Azure SQL server host, database, and login details. Catchr verifies the destination before any marketing data is exported.

Destination / Azure SQL Required fields

Host Required

catchr-reporting.database.windows.net

Username Required

catchr_loader

Password Required

••••••••••••

Database Required

marketing_reporting

Step three

Keep your AzureSQL tables updated

Choose the fields, initial history, partition field, and recurring schedule for the job. Catchr refreshes the configured import window in your AzureSQL table.

Export job / Azure SQL Example

Schema Destination

dbo

Table Per job

meta_ads_daily

Recurring schedule Choose a cadence

Every 6 hours

Daily · 06:00

Weekly · Mon

Export readySelected fields · configured history

Every 6 hours

Review 30-day Google Search Console organic search performance in SQL.

This example summarizes clicks, impressions, click-through rate, and average position by search query.

30-day window

SELECT
  query,
  SUM(clicks) AS clicks,
  SUM(impressions) AS impressions,
  AVG(position) AS average_position,
  SAFE_DIVIDE(
    SUM(clicks),
    SUM(impressions)
  ) AS ctr
FROM `your_project.marketing_raw.google_search_console_search_daily`
WHERE date >= DATE_SUB(
  CURRENT_DATE(),
  INTERVAL 30 DAY
)
GROUP BY query
ORDER BY clicks DESC;

Illustrative SQL — adapt it to the fields and schema selected in your export. Standard SQL

Connect more table to your Google Search Console data

Open the dedicated route for each platform. Its field catalog, reporting grain, historical constraints, and warehouse use cases should be specific to that source.

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Finance

Before you schedule the job.

Answers about AzureSQL setup, available source data, schedules, table updates, and SQL use cases.

Where do I configure a Google Search Console export to Azure SQL?

Connect Google Search Console as a Catchr source. Add your existing Azure SQL database, create a datastream, and configure a job that writes the selected fields to the "keywords" table.

Which parts of Google Search Console can be exported to Azure SQL?

Select concrete Google Search Console fields such as Clicks, CTR, Impressions, and Normalized Week of the year. You can rename the chosen columns, preview the result, and write them to Azure SQL tables such as sites, pages, and queries.

How does Catchr process a large Google Search Console backfill into Azure SQL?

Catchr first processes the historical range configured for Google Search Console. Later runs update the "keywords" table using the saved frequency and rolling import window.

How are overlapping Google Search Console import windows handled in Azure SQL?

Catchr uses the selected partition field to refresh the relevant Google Search Console period inside "keywords". Leaving it blank changes the job to append-only behavior.

What can I analyze with Google Search Console data in Azure SQL?

With Google Search Console data, an Azure SQL query can summarize clicks, impressions, click-through rate, and average position by search query. A Azure SQL view comparing Clicks and CTR can feed agency dashboards or downstream BI models.

Does my Azure SQL database need to exist before I connect it?

Yes. Connect an existing Azure SQL database first. The Catchr job creates and populates the destination table you configure inside that database.

Can I load several marketing sources into the same Azure SQL database?

Yes. Create a separate datastream and job for each source, write each export to its own table, then combine the data downstream with SQL, views, or your BI tool.

Still have a question ?

Our teams is always here to responds to any question you could have about our data connector.

Used by the world's leading companies

Export Google Search Console data to Azure SQL

Centralize Google Search Console data in Azure SQL

Keep your AzureSQL tables up to date

Unify Google Search Console with the rest of your business data

Google Search Console metrics and dimensions available in Azure SQL

Connect Google Search Console to Azure SQL in minutes

Connect your Google Search Console account

Choose the AzureSQL destination

Keep your AzureSQL tables updated

Review 30-day Google Search Console organic search performance in SQL.

Connect more table to your Google Search Console data

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