Starter
For freelancers and small teams.
$ 24 /mo
Billed monthly · cancel anytime
Platforms3
Accounts10
Used by the world's leading companies
Available metrics
Available dimensions
What our customers say about us.
After three years of use, Catchr has become essential for both our teams and our clients. So far, it has been our best solution for compiling and analyzing data from different advertising platforms. It’s easy to set up, and the customer service is responsive and excellent.
With Catchr’s automated API, we can finally collect and centralize all advertising data, connect it with booking information, and calculate the real ROAS for our restaurant clients. It gives them full visibility, more autonomy, and the ability to optimize campaigns to maximize ROI.
The solution is a real game changer, providing optimal time savings for our data reporting. The major strength of the solution is their highly responsive and professional support.
Authorize Adform in Catchr with a user who can access the advertiser data you need, then select the available account. Open the Catchr connector in Looker Studio and create a data source. Start with a campaign-level table using Cost and Clicks, and check it against the same advertiser and reporting period in Adform before adding more detailed breakdowns.
Catchr includes campaign, line item, banner, media, device and geographic reporting fields, together with delivery, cost, site-tracking and viewability metrics. For example, compare Cost and Clicks by Campaign, or inspect banner performance with the appropriate delivery measure. Use combinations supported by Adform reporting and your account access; all fields are not necessarily valid together in one query.
Adform renamed its original Impressions measure to Tracked Ads to distinguish it from rendered and viewable impressions. Catchr also exposes Rendered Impressions, Eligible Impressions and viewability metrics. Choose the same measure in both tools when validating a report: an ad being tracked is not equivalent to the ad being rendered or meeting a viewability threshold.
Yes. The catalog includes viewable, non-viewable and undetermined impressions, plus viewable rates for IAB and custom viewability definitions. Keep the selected definition consistent across charts. A custom threshold can produce a different rate from the IAB measure, and undetermined impressions are not the same as confirmed non-viewable impressions. Use the matching measured-impression basis when calculating your own rate.
Use the field that matches the question and the cost column in your Adform report. Catchr exposes Cost, RTB Media Cost and several fee or data-cost fields. These may represent different components or totals, so adding every cost field together can double-count charges. Check Campaign Currency as well, and label whether a chart reports media cost or a broader cost measure.
Match the tracked outcome, campaign filters, reporting dates and attribution rules before comparing totals. Adform exposes different conversion families, including Conversions, Conversions (All) and ID Fusion measures, which should not be treated as interchangeable. Website analytics may credit another interaction or record a different event. Validate tracking and the selected metric before interpreting the difference as lost sales.
Yes. Add sources such as Display & Video 360 or Google Ads to the same report. Align currency, dates and cost definitions. If Adform is also tracking ads bought through another platform, those reports can describe the same delivery, so compare them rather than summing them into a cross-channel total.
Our team is always here to answer any questions you may have about our data connector.
