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Connect Zoho CRM to Data Studio (ex Looker Studio)

Connect Zoho CRM to Data Studio (ex Looker Studio) and and build automated dashboards without CSV exports, spreadsheets, or manual API setup.

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Why do agencies use Catchr for Zoho CRM reporting in Data Studio (Looker Studio)?

Catchr lets media buyers and agencies stop rebuilding Zoho CRM reports by hand: the data lands in Data Studio ready to chart, for every ad account you manage.

No manual csv export
‍

Stop downloading files from Zoho CRM every time a client report, spreadsheet, or dashboard needs fresh numbers.

Connected in minutes

Your first Zoho CRM report can be live in a few minutes. Authorize your Zoho CRM account, pick your ad accounts, and your data source is ready.

Built for agencies with many CRM accounts

Pull several CRM accounts into one data source, then filter by account to build a report per client or brand in the same Data Studio file.

Zoho CRM to Looker Studio pricing

Choose your plan by the number of platforms and accounts you report on.

Starter

For freelancers and small teams.

$ 24 /mo

Billed monthly · cancel anytime

Platforms3
Accounts10
Start free trial

Growth

For agencies managing more clients.

$ 239 /mo

Billed monthly · cancel anytime

Platforms10
Accounts100
Start free trial

Scale

For teams reporting at scale.

$ 599 /mo

Billed monthly · cancel anytime

Platforms25
Accounts500
Start free trial

How to connect Zoho CRM to Data Studio with Catchr?

To connect Zoho CRM to Looker Studio (Data Studio), open the Catchr connector, authorize your Zoho CRM account, select the ad accounts you want to report on, then create your report.

1. Open the Catchr Zoho CRM connector in Looker Studio

Click the connector link to open it inside Looker Studio. You will be asked to authorize the connector before creating your data source.

2. Authorize Looker Studio (Data Studio) and Catchr

Choose the Google account you use for Looker Studio and authorize Catchr to create a secure Zoho CRM data source.

3. Connect your Zoho CRM account

Sign in with your Zoho CRM account that has access to the accounts you want to report on. Make sure your user has the right Zoho CRM permissions.

4. Select your Zoho CRM accounts

Choose one or several CRM accounts, depending on the report you want to build.

5. Create your Data Studio report

Click Create report, then add charts, scorecards, tables, filters, and date controls using your Zoho CRM metrics and dimensions.

6. Customize your dashboard

Use , Deals Lead Source, Leads Lead Source, Deals Campaign Source, Campaigns Campaign Name, Leads Converted Date Time and many more.

Zoho CRM metrics and dimensions available in Data Studio

Access 0 metrics and 461 dimensions from Zoho CRM connectors including , Deals Lead Source, Leads Lead Source, Deals Campaign Source, Campaigns Campaign Name, Leads Converted Date Time and more.

0

Available metrics

461

Available dimensions

Build better Zoho CRM dashboards in Data Studio (ex Looker Studio)

Use Catchr to create dashboards that show what is working, what is wasting budget, and where performance is changing.

Client reporting for agencies

Create clean Looker Studio dashboards for each client with with always up to date.

Budget pacing

Compare daily spend with the monthly budget of each campaign, so overspend shows up mid-month instead of on the invoice.

Review what drives results across

Compare to see where budget, traffic, or revenue is improving and where performance is dropping.

Compare with your other channels

Combine with your others marketing to understand performance across your full acquisition journey.

Keep an eye on Zoho CRM performance

Track Zoho CRM in refreshable Data Studio dashboards so you can spot changes before they become reporting problems.

Customer testimonials

What our customers say about us.

85 %
Faster
Reporting time

After three years of use, Catchr has become essential for both our teams and our clients. So far, it has been our best solution for compiling and analyzing data from different advertising platforms. It’s easy to set up, and the customer service is responsive and excellent.

Valentin Keravel
CEO, Laio – Agency

With Catchr’s automated API, we can finally collect and centralize all advertising data, connect it with booking information, and calculate the real ROAS for our restaurant clients. It gives them full visibility, more autonomy, and the ability to optimize campaigns to maximize ROI.

Corentin Largeron
Freelance
30
hours saved

The solution is a real game changer, providing optimal time savings for our data reporting. The major strength of the solution is their highly responsive and professional support.

Corentin Largeron
CEO at The Browz – Agency

Zoho CRM to Data Studio (ex Looker Studio): FAQ

Answers to common questions about connecting data to spreadsheets, dashboards, AI assistants, and reporting tools with Catchr.

How do I connect Zoho CRM to Looker Studio?

Authorize Zoho CRM in Catchr, select the connection in the Catchr Looker Studio connector and create a report. Choose the CRM module that matches your question: deals for pipeline, leads for prospecting or accounts for company-level analysis. Validate a few record IDs before combining modules.

Can I build a sales funnel from Zoho CRM deals?

Yes. Catchr exposes deal stage, amount, probability and owner. Group opportunities by stage to see where value is concentrated. A chart of current stages shows today's distribution; it does not by itself measure how many deals moved through every stage during a past period.

What is the difference between deal amount and expected revenue?

Deal amount describes the opportunity's full value, while expected revenue uses its probability. Zoho's stage-probability setup helps determine that forecast. Catchr exposes both fields. Keep expected revenue separate from closed-won sales so the dashboard distinguishes forecast from completed business.

Should I use created time or closing date for Zoho deals?

Use created time to report newly added pipeline and closing date for a closing-period view. Apply a stage filter to distinguish expected closes from wins. Catchr provides both dates, so make the selected date basis explicit in each chart's title.

Why do my lead and contact counts overlap?

Leads and contacts are different CRM record types, and conversion can move a prospect into the contact and account workflow. Adding counts from both modules does not necessarily count unique people. Define which lifecycle population you want and use record identifiers or a deliberate matching rule before combining totals.

Can I report on lost deals and sales-cycle length?

Yes. Catchr's Zoho CRM catalog includes reason for loss, sales-cycle duration and overall sales duration. Use these with deal stage and owner to examine where opportunities stall or fail. Check which duration field matches the CRM report you are comparing, because similarly named measures can cover different parts of the process.

Can I connect Zoho CRM outcomes to advertising reports?

Yes. Add advertising sources such as Google Ads. Zoho deal fields include lead source and campaign source, which can help organize the comparison. Standardize those values before blending; a CRM campaign label does not automatically match an advertising campaign ID.

Still have a question?

Our team is always here to answer any questions you may have about our data connector.