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Connect X / Twitter Ads to Data Studio (ex Looker Studio)

Connect X / Twitter Ads to Data Studio (ex Looker Studio) and and build automated dashboards without CSV exports, spreadsheets, or manual API setup.

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Why do agencies use Catchr for X / Twitter Ads reporting in Data Studio (Looker Studio)?

Catchr lets media buyers and agencies stop rebuilding X / Twitter Ads reports by hand: the data lands in Data Studio ready to chart, for every ad account you manage.

No manual csv export
‍

Stop downloading files from X / Twitter Ads every time a client report, spreadsheet, or dashboard needs fresh numbers.

Connected in minutes

Your first X / Twitter Ads report can be live in a few minutes. Authorize your X / Twitter Ads account, pick your ad accounts, and your data source is ready.

Built for agencies with many Advertising accounts

Pull several Advertising accounts into one data source, then filter by account to build a report per client or brand in the same Data Studio file.

X / Twitter Ads to Looker Studio pricing

Choose your plan by the number of platforms and accounts you report on.

Starter

For freelancers and small teams.

$ 24 /mo

Billed monthly · cancel anytime

Platforms3
Accounts10
Start free trial

Growth

For agencies managing more clients.

$ 239 /mo

Billed monthly · cancel anytime

Platforms10
Accounts100
Start free trial

Scale

For teams reporting at scale.

$ 599 /mo

Billed monthly · cancel anytime

Platforms25
Accounts500
Start free trial

How to connect X / Twitter Ads to Data Studio with Catchr?

To connect X / Twitter Ads to Looker Studio (Data Studio), open the Catchr connector, authorize your X / Twitter Ads account, select the ad accounts you want to report on, then create your report.

1. Open the Catchr X / Twitter Ads connector in Looker Studio

Click the connector link to open it inside Looker Studio. You will be asked to authorize the connector before creating your data source.

2. Authorize Looker Studio (Data Studio) and Catchr

Choose the Google account you use for Looker Studio and authorize Catchr to create a secure X / Twitter Ads data source.

3. Connect your X / Twitter Ads account

Sign in with your X / Twitter Ads account that has access to the accounts you want to report on. Make sure your user has the right X / Twitter Ads permissions.

4. Select your X / Twitter Ads accounts

Choose one or several Advertising accounts, depending on the report you want to build.

5. Create your Data Studio report

Click Create report, then add charts, scorecards, tables, filters, and date controls using your X / Twitter Ads metrics and dimensions.

6. Customize your dashboard

Use Conversion Purchases Total, Conversion Purchases Sale Amount, Mobile Conversion Purchases Total, Mobile Conversion Add To Carts Total, Mobile Conversion Checkouts Initiated Total, Date, Campaign Name, Ad Group Name, Ad Name, Campaign Effective Status, Account Name and many more.

X / Twitter Ads metrics and dimensions available in Data Studio

Access 277 metrics and 141 dimensions from X / Twitter Ads connectors including Conversion Purchases Total, Conversion Purchases Sale Amount, Mobile Conversion Purchases Total, Mobile Conversion Add To Carts Total, Mobile Conversion Checkouts Initiated Total, Date, Campaign Name, Ad Group Name, Ad Name, Campaign Effective Status, Account Name more.

277

Available metrics

141

Available dimensions

Build better X / Twitter Ads dashboards in Data Studio (ex Looker Studio)

Use Catchr to create dashboards that show what is working, what is wasting budget, and where performance is changing.

Client reporting for agencies

Create clean Looker Studio dashboards for each client with with Conversion Purchases Total, Conversion Purchases Sale Amount, Mobile Conversion Purchases Total, Mobile Conversion Add To Carts Total, Mobile Conversion Checkouts Initiated Total always up to date.

Budget pacing

Compare daily spend with the monthly budget of each campaign, so overspend shows up mid-month instead of on the invoice.

Review what drives results across

Compare to see where budget, traffic, or revenue is improving and where performance is dropping.

Compare with your other channels

Combine with your others marketing to understand performance across your full acquisition journey.

Keep an eye on X / Twitter Ads performance

Track X / Twitter Ads Conversion Purchases Total, Conversion Purchases Sale Amount, Mobile Conversion Purchases Total, Mobile Conversion Add To Carts Total, Mobile Conversion Checkouts Initiated Total in refreshable Data Studio dashboards so you can spot changes before they become reporting problems.

Customer testimonials

What our customers say about us.

85 %
Faster
Reporting time

After three years of use, Catchr has become essential for both our teams and our clients. So far, it has been our best solution for compiling and analyzing data from different advertising platforms. It’s easy to set up, and the customer service is responsive and excellent.

Valentin Keravel
CEO, Laio – Agency

With Catchr’s automated API, we can finally collect and centralize all advertising data, connect it with booking information, and calculate the real ROAS for our restaurant clients. It gives them full visibility, more autonomy, and the ability to optimize campaigns to maximize ROI.

Corentin Largeron
Freelance
30
hours saved

The solution is a real game changer, providing optimal time savings for our data reporting. The major strength of the solution is their highly responsive and professional support.

Corentin Largeron
CEO at The Browz – Agency

X / Twitter Ads to Data Studio (ex Looker Studio): FAQ

Answers to common questions about connecting data to spreadsheets, dashboards, AI assistants, and reporting tools with Catchr.

How do I connect X Ads to Looker Studio?

Choose the Catchr Twitter Ads connector in Looker Studio, authorize your Google account, and connect the X account that has access to your advertising account. Select the ad account and create the data source. Twitter Ads and X Ads refer to the same advertising platform here. Start with a daily campaign table and compare a completed period with your native export before sharing the dashboard.

Which X Ads metrics can I include in my report?

The connector requests engagement, billing, video, media, web conversion and mobile conversion data. You can report by account, campaign, ad group or promoted post using the fields available at that level. Choose metrics that match the campaign objective: an engagement campaign and an app campaign should not be judged by the same result column.

Are X Ads clicks the same as website link clicks?

No. X's Clicks metric includes interactions beyond visits to your website. URL clicks specifically measure clicks on an ad's link or Website Card, including earned clicks. For a traffic dashboard, use the link-click metric consistently in both CTR and cost-per-click calculations. Label engagement rate separately so a high interaction rate is not mistaken for a high website visit rate.

Does the Twitter Ads connector include all my organic posts?

This source is built around advertising accounts, campaigns and promoted posts. It is not a complete organic profile analytics feed. Use the separate Twitter public data source for its supported public account and post statistics, and keep those figures separate from paid reporting. A post appearing in an ads report does not make its metrics interchangeable with public lifetime counters.

How should I compare X Ads conversions with Google Analytics?

Compare a specific conversion event, not an unlabelled total of different actions. Check dates, attribution rules and whether you are reading web or mobile conversions, then reconcile the chosen event against an X Ads export. Google Analytics uses its own measurement and attribution, so totals can differ. Validate purchase counts and revenue units before using them in a client-facing CPA or ROAS calculation.

Why does my Looker Studio report differ from X Ads Manager?

Check the advertising account, campaign level, placement scope, date boundaries and exact metric name. Catchr's reporting requests use the on-X placement scope, so a differently scoped native report may not match. Compare daily rows over a completed period rather than just the grand total. If the first or last day appears shifted, or a conversion value is implausible, send Catchr the date range, field names and matching export for investigation before relying on the chart.

Does X Ads reporting update in real time?

Catchr retrieves reports through X's asynchronous analytics jobs: a report must finish before its results can be read. That is not a live event stream, and X can later revise historical figures, including billing adjustments. Allow the query to finish, refresh the dashboard when needed, and use completed periods for regular client comparisons rather than treating the current day's values as final.

Still have a question ? 

Our team is always here to answer any questions you may have about our data connector.