Analyze your keyword performance with a streamlined 1-page Looker Studio dashboard.
Track Google Ads keyword performance in a focused 1-page Looker Studio dashboard built for day-to-day paid search analysis. The report helps freelancers, agencies, and marketing teams review how each keyword contributes to traffic, spend, and conversions without rebuilding tables from scratch.
Use keyword, match type, ad group, and date dimensions to compare search intent segments, monitor performance trends, and isolate the terms that need budget, bid, or structure changes. The ad group filter makes it easier to review strategy effectiveness across campaigns or client accounts.
This template is useful for recurring reporting, campaign optimization reviews, and client conversations where you need a clear view of keyword efficiency and search visibility.
Analyze keyword spend, impressions, clicks, CTR, CPC, conversions, conversion rate, and cost per conversion. Break results down by keyword, match type, ad group, and date to compare targeting and performance over time.
Find keywords that drive clicks but weak conversions, compare cost per conversion, and review CTR or CPC patterns. Use these insights to pause inefficient terms, adjust bids, and improve ad group structure.
Yes. The template uses ad group as a dimension and supports filtering by ad group name, making it easier to compare keyword strategies across different themes, services, products, or client campaign structures.
Yes. It includes search lost absolute top impression share due to budget and rank, which helps you understand whether important keywords are losing premium search visibility because of limited budget or ad rank constraints.
It is designed for freelancers, agencies, and marketing practitioners who manage Google Ads accounts and need a concise keyword performance report for optimization work, client reporting, or recurring PPC reviews.
Click Get this template at the top of this page to open the report in Looker Studio.
All the pages refresh automatically, so the report stays up to date without manual exports.
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