Analyze and compare your competitors' performances on Instagram and Facebook effortlessly! Gain valuable insights with our Looker Studio dashboard.




This Facebook and Instagram Public Data Looker Studio template helps freelancers, agencies, and marketing teams monitor competitor activity across two major social channels from one reporting view.
Use it to compare Facebook page and Instagram profile growth, publishing volume, and engagement signals without rebuilding the same competitive report from scratch. The dashboard brings together follower and fan counts, post counts, likes, comments, and shares so you can quickly see which competitors are gaining attention and which content formats are driving interaction.
It is especially useful for recurring competitor reviews, social media audits, client reporting, and content planning sessions where you need clear public performance indicators rather than manual spreadsheet tracking.
You can track public Facebook and Instagram performance indicators such as follower count, fan count, post count, likes, comments, shares, profile followers, profile follows, media likes, post type, captions, descriptions, media URLs, and dates.
Yes. The template is built around public social data, making it useful for comparing competitor audience size, posting activity, engagement levels, and content formats across Facebook and Instagram.
Agencies can use the dashboard to create repeatable competitor snapshots for client reviews, social audits, and strategy meetings, reducing the time spent collecting public metrics manually from separate platforms.
The Facebook Public Data section includes follower count, fan count, post count, likes count, comments, and shares, along with dimensions such as page name, post type, post picture, post description, and date.
The Instagram Public Data section includes profile followers, profile follows, profile post count, media likes, and comments, with dimensions such as username, post media URL, post caption, post type, and date.
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