Get a clear overview of your Instagram performance with this 3-page dashboard template for Looker Studio!
Use this Instagram Looker Studio template to monitor the core signals that show how your profile, posts, and reels are performing. It brings together audience growth, media engagement, impressions, saves, shares, comments, likes, reel plays, and calculated engagement rate in a structured 3-page dashboard.
The template is built for freelancers, agencies, and marketing teams who need a faster way to review Instagram activity without rebuilding reports from scratch. Use the overview page to track profile-level performance, then move into post and reel pages to compare content formats and identify what drives reach, interaction, and retention signals.
This dashboard helps you prepare client reporting, spot high-performing content, evaluate reel performance, and make practical decisions about what to publish next.
The engagement rate is a calculated field.
You can track Instagram profile and content performance, including impressions, likes, comments, shares, saves, follower count, unfollower count, reel plays, total reel interactions, and calculated engagement rate.
Yes. The dashboard includes dedicated reporting views for posts and reels, so you can compare media types, review content thumbnails, and evaluate which formats generate more reach and interaction.
Yes. Agencies can use it to create a clear Instagram performance report for clients, with profile growth, content engagement, audience breakdowns, and creative-level performance in one Looker Studio template.
Yes. The template uses age and gender dimensions, helping you understand the audience segments connected to your Instagram performance and adapt content decisions accordingly.
It gives you a ready-made structure for Instagram reporting, so you can spend less time building charts manually and more time reviewing KPIs, comparing content, and deciding which posts or reels to replicate.
Click "Get this template" button at the top of this page. Now, time to set it up on Data Studio!
Connect your data thanks to the Catchr connector used in this template.
Enjoy this template with your data, automatically refresh, so always up-to-date.
Copy the free Data (Looker) Studio template, connect your account , and get a clear view of the insight you need.
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