Facebook Pages Insight Data Studio dashboard template

Use this Facebook Pages Insight Looker Studio template to monitor how a Facebook Page performs across audience growth, reach, post activity, and Reels engagement. It gives freelancers, agencies, and marketing teams a ready-to-use reporting view for checking Page impressions, follower count, post impressions, reactions, comments, shares, engagement rate, video views, and Reels plays.

The dashboard is organized around practical reporting needs: an overview for Page-level KPIs, a post section for content performance, and a Reels section for short-form video analysis. You can review organic and paid post impressions separately, compare engagement by post type, and use date-based dimensions to understand how performance changes over time.

• Track Page visibility with Page impressions, post impressions, organic impressions, and paid impressions.
• Measure audience and content response with followers count, reactions, comments, shares, and post engagement rate.
• Analyze Reels with total plays, video views, social action comments, social action shares, and calculated Reels reactions.
• Break down content results by post type, post message, post image, creation date, date, and day of the week.

This template helps reduce manual reporting work by bringing key Facebook Page Insights into one structured report that can be reused for client updates, monthly performance reviews, content planning, and campaign follow-up.