Quick view of your Snapchat Ads performances. Easily analyze your campaign with our Looker Studio template.
Use this Snapchat Ads Looker Studio template to review campaign performance without rebuilding the same reporting views from scratch. The dashboard is organized around an overview page and an ad details page, so freelancers, agencies, and marketing teams can move from account-level performance to individual ads and ad squads.
The template helps you monitor core Snapchat Ads KPIs such as spend, impressions, reach, frequency, swipe up rate, swipes, video views, completed views, purchases, purchase value, cost per purchase, ROAS, CPM, CPSU, add to cart, and total installs.
It is useful for recurring client reporting, paid social performance reviews, creative analysis, and quick campaign checks when you need to identify which Snapchat ads are driving traffic, installs, purchases, or video completion.
CPM, CPSU and ROAS are calculated fields.
You can track spend, impressions, reach, frequency, swipe up rate, swipes, video views, quartile completions, purchases, purchase value, cost per purchase, ROAS, add to cart, and total installs in a structured Snapchat Ads report.
Yes. Agencies and freelancers can use it to prepare recurring client reports with an overview of campaign results and a detailed view by ad, ad squad, account, status, and date.
Yes. The template includes video views and completion quartiles at 25%, 50%, 75%, and 100%, helping you understand how far users watch your Snapchat video ads.
Yes. It includes purchases, purchase value, cost per purchase, ROAS, add to cart, and total installs, so you can review both revenue-oriented and app acquisition performance.
The template uses account name, ad name, ad squad name, ad status, and date, making it easier to compare results across Snapchat Ads structure and reporting periods.
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