Free Facebook (Meta) Ads dashboard template for Looker Studio!

Facebook (Meta) Ads performance dashboard template

This Facebook (Meta) Ads Looker Studio template gives freelancers, agencies, and marketing teams a ready-to-use view of Meta Ads performance across Facebook and Instagram campaigns.

Use it to monitor campaign delivery, traffic quality, and conversion outcomes without rebuilding the same reporting pages from scratch. The dashboard brings together core media metrics such as impressions, reach, CPM, clicks, CTR, CPC, spend, purchases, purchase value, and purchase ROAS.

It is built for practical campaign follow-up: compare results by day, campaign name, campaign objective, campaign status, country, and gender to understand where budget is being spent and which audiences or campaigns are driving purchases.

Track spend, CPM, CPC, CTR, and clicks to evaluate media efficiency.
Follow purchases, purchase value, and purchase ROAS to connect ad activity with sales outcomes.
Review add to cart and add to wishlist actions to spot funnel movement before purchase.
Segment performance by country, gender, campaign objective, and campaign status for clearer optimization decisions.

For recurring client reporting or internal weekly reviews, this template helps reduce manual report building and keeps Meta Ads KPIs in one consistent Looker Studio dashboard.

Metrics used

Impressions
Reach
Frequency
CPM
Clicks
CTR
CPC
Purchases
Purchase ROAS
Spend
Add to wishlist
Add to cart
Purchases value

Dimensions used

Day
Gender
Country
Campaign name
Campaign objective
Campaign status
Ad name
Ad creative Image
Placement

Questions you can answer with this template

What can I track with this Facebook (Meta) Ads Looker Studio template?

You can track campaign delivery, traffic, cost, and conversion metrics including impressions, reach, CPM, clicks, CTR, CPC, spend, purchases, purchase value, purchase ROAS, add to cart, and add to wishlist.

What can I track with this Facebook (Meta) Ads Looker Studio template?

It is useful for freelancers, agencies, and marketing practitioners who need a clear Looker Studio report for monitoring Facebook and Instagram Ads performance, preparing client updates, or reviewing campaign results internally.

Can this template help compare Meta Ads campaigns?

Yes. The template uses dimensions such as campaign name, campaign objective, campaign status, day, country, and gender, so you can compare performance across campaigns, markets, audiences, and time periods.

Which KPIs are most useful for optimization in this dashboard?

For media efficiency, focus on spend, CPM, CPC, CTR, clicks, impressions, and reach. For sales performance, review purchases, purchase value, purchase ROAS, add to cart, and add to wishlist to understand how campaigns contribute to the conversion funnel.

How does this template save time in Meta Ads reporting?

It provides a ready-to-use reporting structure for common Meta Ads KPIs and breakdowns, reducing the time spent building Looker Studio charts, selecting dimensions, and recreating campaign performance pages for each report.

Get Facebook (Meta) Ads into Data studio in 3 steps.

Get the template

Click "Get this template" button at the top of this page. Now, time to set it up on Data Studio!

Connect your data

Connect your data thanks to the Catchr connector used in this template.

Open your report

Enjoy this template with your data, automatically refresh, so always up-to-date.

Looking for other Data Studio Dashboard ?

We provide ready to work Data Studio dashboard for all your marketing needs.

Data Studio Looker Studio templates FAQ

Analyze your Facebook (Meta) Ads performance in Data Studio with a ready-to-use dashboard template. Track key metrics, dimensions, and build clearer reports faster with Catchr.

What is this Facebook (Meta) Ads Data Studio template used for ?

This template helps you visualize your Facebook (Meta) Ads data in Data Studio. You can use it to monitor performance, follow key metrics, and create clearer marketing reports without starting from scratch.

Do I need technical skills to use this template ?

No. The template is designed to be simple to use. You only need to connect your Facebook (Meta) Ads account through Catchr, then open the report in Data Studio.

Can I customize this Facebook (Meta) Ads dashboard template ?

Yes. Once you copy the template, you can edit charts, metrics, filters, colors, and layout to match your reporting needs.

Is this Data Studio template free ?

Yes, the template is free to use. You can copy it and connect your own data. The connector may require a Catchr subscription after the free trial.

How often is the data updated ?

Your data can be refreshed automatically through Catchr, so your Data Studio report stays up to date without manual exports.

Can I use this template for client reporting ?

Yes. You can copy the template, connect a client’s Facebook (Meta) Ads account, customize the report, and share it directly from Data Studio.

Who is this template made for ?

This template is useful for marketers, agencies, freelancers, and teams that need a faster way to report on Facebook (Meta) Ads performance.

Still have a question ?

Our teams is always here to responds to any question you could have about our data connector.

Facebook (Meta) Ads Data Studio dashboard template

Facebook (Meta) Ads performance dashboard template

Metrics used

Dimensions used

Questions you can answer with this template

Get Facebook (Meta) Ads into Data studio in 3 steps.

Get the template

Connect your data

Open your report

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