Easily analyze the performance of your apps on Google Play Store with Looker Studio's ready-to-use dashboard!




This Google Play Store Overview template helps freelancers, agencies, and marketing teams monitor app performance in Looker Studio without building a report from scratch. It brings together acquisition, install, subscription, active device, rating, and review data so you can quickly understand how your Android app is performing.
Use it to follow key Google Play KPIs such as install events, uninstall events, installs on active devices, active subscriptions, canceled subscriptions, store listing visitors, acquisitions, and conversion rate. The report is designed to make recurring app reporting faster and easier to share with clients or internal stakeholders.
For agencies managing several apps or client accounts, this template can save time on monthly performance reviews by giving a clear starting point for acquisition analysis, retention signals, and app store reputation reporting.
You can track app performance metrics such as install events, uninstall events, installs on active devices, active subscriptions, canceled subscriptions, store listing visitors, store listing acquisitions, conversion rate, average rating, and review star rating.
This template is useful for freelancers, agencies, app marketers, and marketing practitioners who need to report on Google Play Store performance, app acquisition, user feedback, and subscription activity.
Yes. The template includes store listing visitors, store listing acquisitions, conversion rate, traffic source, country, and date dimensions, helping you understand where app store traffic comes from and how it converts into acquisitions.
Yes. It includes average rating, review star rating, review text, review submit date and time, reviewer language, and country, making it easier to monitor app reputation and identify patterns in user feedback.
It gives you a ready-to-use Looker Studio structure for core Google Play Store KPIs, so you can spend less time building charts manually and more time reviewing app performance, preparing client updates, and making decisions.
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