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Home > Destinations > MCP > Pinterest Ads

Ask ChatGPT about your Pinterest Ads performance

Prepare your next client call with answers from your connected Pinterest Ads accounts. Use Catchr MCP to ask ChatGPT about web lead costs, checkout ROAS and ad group settings.

For freelancers and agencies, it brings Pinterest Ads questions into the same conversation as your reporting work. Connect the source, select the relevant accounts and start asking your data.

AI assistant Connected

“Compare paid media performance across my client accounts and flag the biggest changes.”

C Catchr MCPapi.catchr.io/mcp
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Pinterest Ads
Google Ads
GA4
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Used by the world's leading companies

Turn Pinterest Ads data into useful client conversations

Start with lead performance, compare returns by conversion event, then review the settings behind your ad groups. Keep account currency, metric units and conversion definitions visible so each comparison is clear.

01

Review lead volume, value and acquisition cost

Use Web CPA (Lead), Web click-through conversions (Lead) and Web click-through order value (Lead) to examine lead acquisition. Compare selected reporting periods to see whether lead costs and click-attributed lead volume moved together.

Offline click-through conversions (Lead) provide a separate view of offline lead events. Keep web and offline figures clearly labeled, and note that web lead metrics may include modeled conversions.

02

Compare returns for specific conversion events

Review Web ROAS for checkout, add to cart, signup and page visit events to answer specific client questions. Use Web ROAS (Checkout) for a web checkout review and Web ROAS (Lead) for a lead-focused discussion.

Keep each event definition separate. These ROAS measures describe different outcomes and may include modeled conversions; they should not be added together or presented as interchangeable measures of return.

03

Put ad group and keyword settings in context

Review ad group names, budgets, budget types, bids, placement groups and pacing delivery types to prepare a configuration review. Include account name and currency to keep client accounts distinguishable.

For keywords, inspect the parent ID, parent type and custom bid. A null keyword bid means the bid is inherited from the parent ad group. Ad group bids and budgets use micro currency units, so label them clearly before presenting the figures.

View all Pinterest Ads metrics and dimensions

Choose how to review your Pinterest Ads data

A focused analysis, a client report and a Catchr MCP conversation serve different parts of your Pinterest Ads workflow. Choose the approach that fits the question and the output you need.

Ways to work with Pinterest Ads data through Catchr
CriterionSource-focused analysisAssembling reportsQuerying through Catchr MCP
Best starting pointA defined Pinterest Ads questionA recurring client reviewA question about connected accounts
Lead reviewExamine web lead CPA and conversionsPresent labeled lead metrics by periodAsk how web lead cost and volume changed
Return reviewCompare ROAS for a selected eventKeep checkout and lead ROAS separateAsk which accounts fall below a ROAS threshold
Settings reviewInspect ad group budgets and bidsInclude settings alongside reporting contextAsk for a summary of ad group settings
Working destinationYour selected analysis toolLooker Studio or spreadsheet exportsChatGPT or Claude

Use a report to give clients a consistent view of Pinterest Ads results. Use Catchr MCP when you need to follow up with a specific question about lead CPA, event-specific ROAS or ad group configuration.

Pinterest Ads to MCP pricing

Choose your plan by the number of platforms and accounts you report on.

Starter

For freelancers and small teams.

$ 24 /mo

Billed monthly · cancel anytime

Platforms3
Accounts10
Start free trial

Momentum

For in-house teams and small agencies.

$ 70 /mo

Billed monthly · cancel anytime

Platforms5
Accounts30
Start free trial

Growth

For agencies managing more clients.

$ 239 /mo

Billed monthly · cancel anytime

Platforms10
Accounts100
Start free trial

Scale

For teams reporting at scale.

$ 599 /mo

Billed monthly · cancel anytime

Platforms25
Accounts500
Start free trial

Connect Catchr MCP to your AI assistant

Connect Pinterest Ads to Catchr using OAuth authorization and select the client ad accounts you want to work with. Connect ChatGPT or Claude through Catchr MCP, then name the account, reporting period and metrics in your first question.

Start with a focused request, such as reviewing Web CPA (Lead) for one account, before expanding the analysis to other selected accounts.

Four Pinterest Ads questions to bring to your next client review

Replace the bracketed details with your client accounts, dates and review thresholds. These prompts request reporting analysis and configuration summaries to help you prepare recommendations.

PROMPT 01

Explain a change in web lead performance

Using Catchr, compare Web CPA (Lead), Web click-through conversions (Lead) and Web click-through order value (Lead) for Pinterest Ads account [account] between [previous date range] and [current date range]. Show the absolute and percentage changes where valid, and summarize whether lead cost, volume and value moved together. Note that these metrics may include modeled conversions and distinguish observed changes from possible explanations.

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PROMPT 02

Find accounts below a checkout ROAS target

Using Catchr, review Web ROAS (Checkout) for Pinterest Ads accounts [accounts] during [date range]. Show each account name, ID and reported ROAS, and flag values below [ROAS threshold]. Keep missing values separate from zero and note that the metric may include modeled conversions. Which accounts should I investigate before the client review?

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PROMPT 03

Prepare an ad group configuration review

Using Catchr, list the ad groups for Pinterest Ads account [account], including ad group ID, name, budget, budget type, bid, placement group and pacing delivery type. Include account currency, label budget and bid values as micro currency units, and group the results by budget type and placement group. What configuration differences should I review with the client?

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PROMPT 04

Review keyword bid inheritance

Using Catchr, review keyword bids for Pinterest Ads account [account]. Show Keyword Parent Id, Keyword Parent Type and Keyword Bid, grouped by parent. Separate explicit custom bids from null bids inherited from the parent ad group. Which parent entities contain custom keyword bids that I should review?

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Questions about Pinterest Ads reporting with Catchr MCP

How do I connect Pinterest Ads to ChatGPT through Catchr?

Connect Pinterest Ads to Catchr through OAuth authorization, select the relevant ad accounts and connect ChatGPT through Catchr MCP. In your question, specify the account, date range and metrics, such as Web CPA (Lead) or Web ROAS (Checkout).

Which Pinterest Ads lead metrics can I use in a client review?

You can review Web CPA (Lead), web click-through lead conversions and their reported value. Offline click-through lead conversions are also available. Keep the web and offline measures separate, and note that web lead metrics may include modeled conversions.

What does a null Pinterest keyword bid mean?

A null Keyword Bid means the keyword inherits its bid from the parent ad group. Use Keyword Parent Id and Keyword Parent Type to organize the review and distinguish inherited bids from explicit custom bids.

Can I combine checkout, lead and page visit ROAS into one total?

Keep these ROAS measures separate because each describes return for a different conversion event. Choose the metric that matches the client's objective, label web-specific measures clearly and note that the reported values may include modeled conversions.

Talk with your marketing data

Connect your sources to Catchr, add the MCP server to your AI assistant, and ask about the work that matters now.

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