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Home > Destinations > MCP > Google My Business

Ask your Google My Business data with Catchr MCP

Prepare your next local business client review with answers from connected Google My Business data. Use Catchr MCP in ChatGPT or Claude to explore visibility on Search and Maps, compare customer actions and review location ratings.

For freelancers and agencies managing several locations, start with the client account and ask a focused reporting question.

AI assistant Connected

“Compare paid media performance across my client accounts and flag the biggest changes.”

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Google My Business
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Used by the world's leading companies

Turn business profile data into useful client conversations

Build your analysis around how people see a business profile, which actions they take and how locations compare. Account names, store codes and address details help keep each finding tied to the right client or location.

01

Compare visibility on Google Search and Maps

Explore business impressions separately for Google Search and Google Maps, with desktop and mobile metrics for each. Use those breakdowns to explain where a client's profile receives visibility.

Each impression metric counts multiple impressions by a unique user within a single day as one. Keep the breakdowns visible rather than presenting their sum as a deduplicated audience.

Search terms impressions and estimated search terms impressions offer another view of search activity. Label estimates separately because their definition includes the threshold.

02

Understand actions taken from a business profile

Compare phone number clicks, website clicks and directions requests to understand how people act on a listing. Use store codes to distinguish locations within a client account.

Where returned for the selected business, include bookings, food orders and food menu clicks. Keep each action clearly named: the Phone calls metric measures phone number clicks, and Website visits measures website clicks. Neither establishes what happened after the click.

03

Review location ratings and listing details

Use Average Rating Review to compare the average star rating of all reviews for each location on a scale from 1 to 5. Pair it with store code, locality and postal code to make locations easy to identify in a client review.

Check listing details such as address lines and additional categories when preparing a location audit. These details provide context for follow-up work; an average rating alone does not explain why customers rated a business that way.

View all Google My Business metrics and dimensions

Choose how to work with Google My Business data

A focused location analysis, a recurring client report and a question through Catchr MCP serve different needs. Choose the method that fits the client conversation, whether you need a visibility breakdown or a consistent report across locations.

Ways to analyze Google My Business data with Catchr
CriterionSource-focused analysisAssembling reportsQuerying through Catchr MCP
Main taskInvestigate a business profile question.Build a recurring location performance view.Ask ChatGPT or Claude about connected profile data.
Visibility reviewExamine Search and Maps impressions by device.Present the same impression breakdown for client reviews.Request a comparison of the four impression metrics.
Customer actionsCompare phone clicks, website clicks and directions requests.Arrange action metrics by store code.Ask which locations fall below a chosen action threshold.
Location contextInspect ratings and address details.Include store codes and localities alongside results.Request a rating shortlist with location identifiers.
Starting pointSelect an account and a focused set of fields.Connect the source and choose a reporting destination.Connect the source, select accounts and use Catchr MCP in an AI destination.

Use a report to keep recurring location reviews consistent. Use Catchr MCP when a client question calls for a specific comparison, such as which stores have fewer directions requests or how mobile Search impressions compare with mobile Maps impressions.

Google My Business to MCP pricing

Choose your plan by the number of platforms and accounts you report on.

Starter

For freelancers and small teams.

$ 24 /mo

Billed monthly · cancel anytime

Platforms3
Accounts10
Start free trial

Momentum

For in-house teams and small agencies.

$ 70 /mo

Billed monthly · cancel anytime

Platforms5
Accounts30
Start free trial

Growth

For agencies managing more clients.

$ 239 /mo

Billed monthly · cancel anytime

Platforms10
Accounts100
Start free trial

Scale

For teams reporting at scale.

$ 599 /mo

Billed monthly · cancel anytime

Platforms25
Accounts500
Start free trial

Connect Catchr MCP to your AI assistant

Connect Google My Business to Catchr using Google authorization, then select the relevant client accounts. Choose ChatGPT or Claude through Catchr MCP as your destination and start with a question about those accounts.

Specify the store codes, metrics and reporting period you want to examine. Confirm the available date coverage for the requested metrics before interpreting a period comparison.

Four questions for your next local business review

Replace the bracketed values with your client account, dates and review thresholds. These prompts request specific Google My Business comparisons and ask for missing data to be identified before drawing conclusions.

PROMPT 01

Compare Search and Maps visibility

Using Catchr, compare Google My Business impressions for [account] during [start date] to [end date] with [comparison start date] to [comparison end date]. Confirm that both periods are available. Show Google Search desktop, Google Search mobile, Google Maps desktop and Google Maps mobile impressions separately, with absolute and percentage changes. Identify the largest changes without treating the sum of these metrics as a deduplicated audience.

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PROMPT 02

Find locations with fewer customer actions

Using Catchr, review phone number clicks, website clicks and directions requests for [account] from [start date] to [end date], grouped by store code and locality where supported. Which locations have fewer than [directions request threshold] directions requests? Show all three action metrics for those locations, distinguish missing values from zero and prepare a concise list for a client discussion. Do not interpret phone clicks as completed calls.

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PROMPT 03

Prepare a location rating shortlist

Using Catchr, find locations in [account] with Average Rating Review below [rating threshold]. Show the returned average rating, store code, locality and postal code, sorted from lowest to highest rating. List locations with missing ratings separately. Prepare a follow-up checklist for the client without inferring review sentiment or reasons for the ratings.

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PROMPT 04

Review restaurant profile activity

Using Catchr, review Food Menu Clicks, Food Orders and Bookings for [account] and [store codes] during [start date] to [end date]. Check which metrics and date coverage are available, then show the returned values for each location. Which locations have fewer than [food order threshold] food orders? Keep missing values separate from zero and explain that these metrics do not establish a menu-click-to-order conversion funnel.

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Google My Business reporting with Catchr MCP: common questions

How do I connect Google My Business to Catchr MCP?

Authorize Google My Business in Catchr, select the relevant client accounts and choose ChatGPT or Claude through Catchr MCP. Start with a defined request, such as comparing Search and Maps impressions for an account and reporting period.

Do Phone calls and Website visits measure completed calls and website sessions?

No. Phone calls counts clicks on the phone number, and Website visits counts clicks on the website. Report them as click actions; these fields do not confirm completed calls, website sessions or sales.

Can I compare ratings across a client's locations?

Yes. Use Average Rating Review with store code and location details to identify locations below a chosen rating threshold. The metric represents the average of all reviews for a location on a 1-to-5 scale; it does not explain the reasons behind those ratings.

Which visibility metrics should I use for Google My Business reporting?

Use the separate Google Search and Google Maps impression metrics for desktop and mobile. Branded, direct, discovery and total search impressions are marked deprecated. Confirm date coverage before comparing periods, and keep search terms impressions distinct from estimated search terms impressions, whose definition includes the threshold.

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