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Connect Taboola to ChatGPT

Connect Taboola to ChatGPT and ask about any metrics or dimensions using current integrations data. No CSV exports or manual campaign summaries.

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How to connect Taboola to ChatGPT ?

Three steps to your first source-aware prompt.

Step one

Authorize the Taboola account in Catchr

Select Taboola, sign in, and choose the client or business accounts you want to connect.

Client A · Connected sources
5 sources ready
Meta Ads 3 advertising accounts Connected
Google Ads 2 advertising accounts Connected
Google Analytics 4 1 web property Connected
HubSpot 1 CRM portal Connected
Step two

Add the Catchr MCP from official ChatGPT store

Configure the Catchr remote MCP connection in ChatGPT using the connector details from Catchr.

Step three

Choose, adapt, and run a prompt.

Replace account, period, KPI target, and threshold variables before you ask ChatGPT.

A simple client question should not trigger an hour of data prep.

“Why did CPA rise?” sounds simple. The answer is usually buried across exports, formulas, filters, and tabs before the analysis can even start.

Pull another CSV

Choose the right account, date range, breakdowns, and fields. Then wait for the file and do it again when the question changes.

Rebuild the context

Rename columns, fix formats, join tabs, and check formulas before you can trust the comparison.

Summarize it by hand

Turn the numbers into a client-ready answer, then repeat the whole process for the inevitable follow-up.

Ask the account. Get to the explanation.

Catchr MCP gives ChatGPT access to the marketing accounts you select, so each follow-up starts with the same marketing context instead of a new manual export.

The hard way

Prepare data before every question.

  • Export files from the marketing platform
  • Reformat and reconcile columns
  • Rebuild the analysis for each follow-up
The Catchr way

Connect once. Keep asking.

  • Select the right accounts and data
  • Ask in the language your team already uses
  • Investigate with follow-up questions

Twelve Taboola prompts for analyzing real account data.

Choose your role, open a workflow, then replace the bracketed variables before pasting the prompt into ChatGPT. Every prompt asks for evidence, limits, and a concrete output.

Agency promptCopy prompt
Native Ads Portfolio Health Scan
Using the Catchr MCP, pull Taboola data for [List of Client Accounts] over [Period] and compare it with [Comparison Period]. For each account, summarize Total Spent, Impressions, Visible Impressions, Clicks, CTR, CPC, CPA Actions Number, CPA, Conversions Value, and ROAS. Use Campaign Status and Campaign Learning State to add operational context, then label each account Healthy, Watch, or Critical against [Client Targets or Historical Baseline]. Rank the accounts needing attention, explain the evidence behind every Watch or Critical label, and recommend one concrete next action for the consultant.
Client Native Performance Brief
Using the Catchr MCP, analyze Taboola performance for [Client Account Name/ID] over [Reporting Period] versus [Previous Period]. Break down Total Spent, Impressions, Visible Impressions, Clicks, CTR, VCTR, CPC, VCPM, CPA Actions Number, CPA, Conversions Value, and ROAS by Campaign Name. Identify which campaigns are expanding efficient content discovery, which are losing engagement or viewability, and which are driving the account-level change. Produce a client-ready brief with an executive summary, three wins, three risks, and a prioritized action for each underperforming campaign.
Cross-Account Budget and Learning Watchlist
Using the Catchr MCP, review [List of Client Accounts] for [Period] and inspect Campaign Name, Campaign Status, Campaign Learning State, Campaign CPC, Campaign Daily Cap, Campaign Spending Limit, Campaign Spending Limit Model, Total Spent, Clicks, CPC, CPA, and ROAS. Compare current spend pacing and efficiency with [Pacing Targets] and [Previous Period]. Flag campaigns that are active but barely spending, approaching a cap too quickly, inefficient despite stable delivery, or still constrained by their learning state. Return a cross-account watchlist ordered by urgency with the client, campaign, evidence, likely operational cause, and the exact budget, bid, or learning-phase review to perform.
Morning Native Ads Client Queue
Using the Catchr MCP, pull Taboola data for [List of Client Accounts] for [Today or Recent Period] and compare it with [Baseline Period]. For each client, review Total Spent, Impressions, Visible Impressions, Clicks, CTR, CPC, CPA Actions Number, CPA, ROAS, Campaign Status, and Campaign Learning State. Flag abrupt delivery or efficiency changes against [Client KPI Targets], distinguish a budget or status issue from an engagement or conversion issue, and create a ranked morning queue with what changed, why it matters, and the first action I should take for each client.
Monthly Taboola Client Report
Using the Catchr MCP, pull Taboola data for [Client Account Name/ID] for [Reporting Period] and [Previous Period]. Summarize Total Spent, Impressions, Visible Impressions, Clicks, CTR, VCTR, CPC, VCPM, CPA Actions Number, CPA, Conversions Value, and ROAS, then explain the largest changes by Campaign Name. Write a concise client-ready report in plain English covering results against [Client Goal], what improved, what declined, which campaigns drove each change, and three priorities for [Next Period], with every conclusion tied to a reported metric.
Campaign Optimization Backlog
Using the Catchr MCP, analyze Taboola campaigns for [Client Account Name/ID] over [Period]. For every Campaign Name with at least [Minimum Volume], compare Campaign CPC, Campaign Daily Cap, Total Spent, Impressions, Visible Impressions, CTR, VCTR, CPC, CPA Conversion Rate, CPA, and ROAS against [Performance Targets]. Diagnose whether the main constraint is budget pacing, viewability, click engagement, traffic cost, or conversion efficiency. Create a freelancer-friendly backlog ranked by expected impact and effort, with one specific change, success metric, guardrail, and review date for each recommended task.
Click-Through vs View-Through Revenue Check
Using the Catchr MCP, pull Taboola data for [Account Name/ID] over [Period] and compare it with [Previous Period]. Report Total Spent, Conversions Value, CPA Actions Number, CPA Actions Number from Clicks, CPA Actions Number from Views, ROAS, ROAS Clicks, and ROAS Views by Campaign Name. Calculate the share of actions attributed to clicks versus views, identify which campaigns create profitable direct response and which rely heavily on view-through attribution, and flag any material attribution-mix shift. Recommend where to scale, hold, or validate tracking based on [Target ROAS], [Target CPA], and the evidence.
Native Audience Profitability Map
Using the Catchr MCP, analyze Taboola performance for [Account Name/ID] over [Period] by Audience Name and, where useful, Country Name and OS Family. Compare Total Spent, Impressions, Impressions Percentage, Clicks, CTR, CPC, CPA Actions Number, CPA, Conversions Value, and ROAS for segments with at least [Minimum Spend or Click Volume]. Rank scalable profitable audiences, expensive non-converters, and promising low-volume segments. Deliver a budget reallocation table with the segment, supporting metrics, proposed increase or decrease, and the success threshold to review after [Test Window].
Content Discovery Viewability Diagnostic
Using the Catchr MCP, evaluate the quality of Taboola content discovery for [Account Name/ID] over [Period] versus [Comparison Period]. By Campaign Name, report Impressions, Visible Impressions, Clicks, CTR, VCTR, CPM, VCPM, CPC, CPA Conversion Rate, CPA, and ROAS; calculate visible-impression rate as Visible Impressions divided by Impressions. Separate campaigns with an attention problem, a click-efficiency problem, or a post-click conversion problem, and identify the strongest campaign benchmark for each stage. Recommend one specific campaign, targeting, bid, or landing-page test for every material bottleneck without claiming access to creative-level fields.
Taboola Reporting Integrity Audit
Using the Catchr MCP, audit Taboola data for [Account Name/ID or All Connected Accounts] over [Period] at Date and Campaign Name level. Check completeness and consistency for Campaign ID, Campaign Name, Campaign Status, Currency, Total Spent, Impressions, Visible Impressions, Clicks, CTR, CPC, CPM, CPA Actions Number, Conversions Value, and ROAS. Flag missing identifiers or dates, duplicate campaign-date rows, negative values, Visible Impressions above Impressions, Clicks above Impressions, percentage values outside their valid range, and mismatches between supplied ratios and ratios recalculated from their components. Return an exception table with account, date, campaign, failed rule, observed values, severity, and validation step.
Attribution Mix Consistency Monitor
Using the Catchr MCP, pull Taboola data for [Account Name/ID or All Connected Accounts] over [Lookback Period], grouped by Date and Campaign Name. Monitor CPA Actions Number, CPA Actions Number from Clicks, CPA Actions Number from Views, CPA Clicks, CPA Views, CPA Conversion Rate Clicks, CPA Conversion Rate Views, ROAS Clicks, ROAS Views, Total Spent, and Conversions Value. Check whether click-through and view-through action counts reconcile with total actions, track each attribution share over time, and flag missing values, discontinuities, or shifts beyond [Threshold]. Classify each exception as likely tracking, attribution-window, campaign-mix, or genuine performance change and provide the evidence and next validation query.
Daily Native Performance Outlier Monitor
Using the Catchr MCP, pull at least [Lookback Period, e.g., 90 days] of Taboola data for [Account Name/ID or All Connected Accounts], grouped by Date and Campaign Name. Monitor Total Spent, Impressions, Visible Impressions, Clicks, CTR, VCTR, CPC, VCPM, CPA Actions Number, CPA, and ROAS. Compare each daily value with its trailing [Baseline Window, e.g., 30-day] mean and standard deviation, flag deviations beyond [Z-score Threshold], and use Campaign Status, Campaign Learning State, Campaign Daily Cap, and Traffic Allocation Mode as context. Return an alert table that classifies each outlier as likely data quality, delivery configuration, learning-phase behavior, or genuine performance change, with supporting values and the next investigation step.
Replace [variables] Facts ≠ hypotheses Action + follow-up metric

Taboola to ChatGPT FAQs

Clear answers for marketers comparing connectors, data sources, reporting workflows, and dashboard setup.

What Taboola data can ChatGPT analyze through Catchr?

ChatGPT can query connected Taboola data for campaign delivery, spend, conversion, and revenue reporting.

Representative measures include Total Spent, Clicks, Impressions, CTR, and CPC. Useful breakdowns include Campaign Name, Campaign Status, Content Provider Name, Site Name, and Audience Name. The exact field set depends on the selected dataset and compatible reporting reporting level.

How granular can Taboola analysis be in ChatGPT?

The available detail depends on the fields returned for the selected dataset. Useful breakdowns include Campaign Name, Campaign Status, Content Provider Name, Site Name, and Audience Name.

Ask ChatGPT to state the reporting level it used and keep incompatible levels separate before calculating totals, rates, or comparisons.

Can ChatGPT find efficiency and budget opportunities in Taboola?

Yes. ChatGPT can rank campaigns, products, audiences, or placements against your efficiency and volume targets. Relevant fields include Total Spent, Clicks, Impressions, CTR, and CPC.

Set the business target, comparison period, and minimum volume before requesting priorities or recommendations.

Can ChatGPT diagnose targeting, creative, or conversion issues in Taboola?

Yes. ChatGPT can isolate the campaign, creative, audience, placement, product, or search term behind a performance change. Useful breakdowns include Campaign Name, Campaign Status, Content Provider Name, Site Name, and Audience Name.

Ask it to separate observed data, possible explanations, and the next validation step so an unusual value is not presented as a proven cause.

What types of prompts work best for Taboola analysis?

Strong prompts name the action, account or entity, date range, comparison, and KPI or threshold.

  • Monitor: “Daily Native Performance Outlier Monitor”
  • Diagnose: “Taboola Reporting Integrity Audit”
  • Find opportunities: “Native Audience Profitability Map”
  • Report: “Monthly Taboola Client Report”

Can I combine Taboola with other data sources in ChatGPT?

Yes, when the other sources are also connected to Catchr. Useful combinations include analytics, commerce, CRM, or other advertising sources.

Align dates, currencies, identifiers, and definitions first. If the sources cannot be joined reliably, ask for a side-by-side comparison rather than a single attributed result.

Can I analyze multiple accounts or campaigns together?

Yes, provided each one is connected and available through Catchr MCP. Ask for separate results first, then create the combined view.

Specify the currency, timezone, objective, attribution window, and KPI target. This keeps one large entity or a definition mismatch from distorting the comparison.

What do I need to connect Taboola to ChatGPT with Catchr?

You need access that can authorize and view the relevant Taboola data, a Catchr workspace with the source connected, and Catchr MCP enabled in ChatGPT.

After selecting the required entities, you can ask questions in natural language without preparing a new CSV export for each analysis.

How recent is the Taboola data, and how much history can I analyze?

ChatGPT analyzes the records returned through the connected Catchr source; it should not assume the data is real time. Freshness and historical coverage can vary by dataset, field, selected period, and source API limits.

Ask it to state the latest campaign or reporting date and the attribution window used, together with the timezone, requested period, and any missing intervals before interpreting a trend.

Can ChatGPT change anything in Taboola through Catchr?

No. Catchr MCP provides Taboola data for analysis; it does not give ChatGPT permission to change campaigns, bids, budgets, targeting, or ads.

Use the result to prepare an action plan, then make operational changes in Taboola. Review the supporting figures before acting on the recommendation.

How much does it cost to connect marketing data to ChatGPT with Catchr?

Catchr MCP is included in every standard plan—there is no separate fee for the ChatGPT integration. The Starter plan begins at $20 per month when billed annually, or $24 when billed monthly.

It includes 3 platforms, 10 accounts, unlimited users, and unlimited requests. Larger plans increase the number of platforms and accounts available. See Catchr pricing

‍Can I try the ChatGPT integration before choosing a plan?

Yes. Catchr offers a 14-day free trial with no credit card required.

You can use the trial to connect your marketing sources, authorize Catchr MCP in ChatGPT, and test questions using your own data before subscribing.

Still have a question ? 

Our teams is always here to responds to any question you could have about our data connector. 

Ask the account question before building another export.

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