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Connect Snapchat Ads to Data Studio (ex Looker Studio)

Connect Snapchat Ads to Data Studio (ex Looker Studio) and and build automated dashboards without CSV exports, spreadsheets, or manual API setup.

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Why do agencies use Catchr for Snapchat Ads reporting in Data Studio (Looker Studio)?

Catchr lets media buyers and agencies stop rebuilding Snapchat Ads reports by hand: the data lands in Data Studio ready to chart, for every ad account you manage.

No manual csv export
‍

Stop downloading files from Snapchat Ads every time a client report, spreadsheet, or dashboard needs fresh numbers.

Connected in minutes

Your first Snapchat Ads report can be live in a few minutes. Authorize your Snapchat Ads account, pick your ad accounts, and your data source is ready.

Built for agencies with many Advertising accounts

Pull several Advertising accounts into one data source, then filter by account to build a report per client or brand in the same Data Studio file.

Snapchat Ads to Looker Studio pricing

Choose your plan by the number of platforms and accounts you report on.

Starter

For freelancers and small teams.

$ 24 /mo

Billed monthly · cancel anytime

Platforms3
Accounts10
Start free trial

Growth

For agencies managing more clients.

$ 239 /mo

Billed monthly · cancel anytime

Platforms10
Accounts100
Start free trial

Scale

For teams reporting at scale.

$ 599 /mo

Billed monthly · cancel anytime

Platforms25
Accounts500
Start free trial

How to connect Snapchat Ads to Data Studio with Catchr?

To connect Snapchat Ads to Looker Studio (Data Studio), open the Catchr connector, authorize your Snapchat Ads account, select the ad accounts you want to report on, then create your report.

1. Open the Catchr Snapchat Ads connector in Looker Studio

Click the connector link to open it inside Looker Studio. You will be asked to authorize the connector before creating your data source.

2. Authorize Looker Studio (Data Studio) and Catchr

Choose the Google account you use for Looker Studio and authorize Catchr to create a secure Snapchat Ads data source.

3. Connect your Snapchat Ads account

Sign in with your Snapchat Ads account that has access to the accounts you want to report on. Make sure your user has the right Snapchat Ads permissions.

4. Select your Snapchat Ads accounts

Choose one or several Advertising accounts, depending on the report you want to build.

5. Create your Data Studio report

Click Create report, then add charts, scorecards, tables, filters, and date controls using your Snapchat Ads metrics and dimensions.

6. Customize your dashboard

Use Purchases, Purchases Value, Cost Per Purchase, Add To Cart, App Opens, Campaign name, Ad Squad name, Ad name, Creative name, Date, Country, Device and many more.

Snapchat Ads metrics and dimensions available in Data Studio

Access 245 metrics and 72 dimensions from Snapchat Ads connectors including Purchases, Purchases Value, Cost Per Purchase, Add To Cart, App Opens, Campaign name, Ad Squad name, Ad name, Creative name, Date, Country, Device more.

245

Available metrics

72

Available dimensions

Build better Snapchat Ads dashboards in Data Studio (ex Looker Studio)

Use Catchr to create dashboards that show what is working, what is wasting budget, and where performance is changing.

Client reporting for agencies

Create clean Looker Studio dashboards for each client with with Purchases, Purchases Value, Cost Per Purchase, Add To Cart, App Opens always up to date.

Budget pacing

Compare daily spend with the monthly budget of each campaign, so overspend shows up mid-month instead of on the invoice.

Review what drives results across

Compare to see where budget, traffic, or revenue is improving and where performance is dropping.

Compare with your other channels

Combine with your others marketing to understand performance across your full acquisition journey.

Keep an eye on Snapchat Ads performance

Track Snapchat Ads Purchases, Purchases Value, Cost Per Purchase, Add To Cart, App Opens in refreshable Data Studio dashboards so you can spot changes before they become reporting problems.

Customer testimonials

What our customers say about us.

85 %
Faster
Reporting time

After three years of use, Catchr has become essential for both our teams and our clients. So far, it has been our best solution for compiling and analyzing data from different advertising platforms. It’s easy to set up, and the customer service is responsive and excellent.

Valentin Keravel
CEO, Laio – Agency

With Catchr’s automated API, we can finally collect and centralize all advertising data, connect it with booking information, and calculate the real ROAS for our restaurant clients. It gives them full visibility, more autonomy, and the ability to optimize campaigns to maximize ROI.

Corentin Largeron
Freelance
30
hours saved

The solution is a real game changer, providing optimal time savings for our data reporting. The major strength of the solution is their highly responsive and professional support.

Corentin Largeron
CEO at The Browz – Agency

Snapchat Ads to Data Studio (ex Looker Studio): FAQ

Answers to common questions about connecting data to spreadsheets, dashboards, AI assistants, and reporting tools with Catchr.

How do I connect Snapchat Ads to Looker Studio?

Connect your Snapchat advertising account to Catchr using an account with access to the ad accounts you need. Open the Catchr Snapchat connector in Looker Studio, authorize Google, select your connected source, and create a report. Start with spend, impressions, swipe-ups, and the conversion event that matches your campaign objective.

Which Snapchat Ads metrics can I report on?

Catchr includes spend, impressions, swipe-ups, video and attachment-view metrics, purchases, purchase value, and other conversion events. Campaign and ad-level information provides context for the results. Choose a focused set of fields for your objective rather than interpreting an unused conversion event as a failed campaign.

Are swipe-ups the same as website visits?

No. A swipe-up is an interaction with the ad. It does not prove that the destination loaded or that your website analytics recorded a session. Keep swipe-ups separate from tracked website activity when evaluating the journey from ad engagement to conversion.

Why do Snapchat video views differ from completed views?

A video-view metric and a completion metric have different qualifying rules. Catchr also exposes attachment-video metrics, which describe a different part of the ad experience. Compare like-for-like metrics across creatives and label whether the chart shows the main ad, its attachment, or completed playback.

Why do Snapchat conversions differ from Ads Manager?

Align the ad account, dates, conversion event, attribution windows, and reporting-time basis. Catchr exposes separate swipe-up, view, and SKAdNetwork conversion families; these are not interchangeable. Also check filters and whether recent conversions are still being processed before concluding that data is missing.

Can I calculate purchase ROAS for Snapchat campaigns?

Use purchase value divided by spend, with a consistent currency and attribution basis. Confirm that the chosen purchase event is populated for the campaign and avoid mixing total purchase value with only one component of attributed purchases. Label this as attributed purchase ROAS rather than profit, because it does not subtract product or operating costs.

Can I compare Snapchat with TikTok Ads in one dashboard?

Yes. Add TikTok Ads to compare spend and outcomes across the two platforms. Align currencies and dates, and retain each platform’s engagement and conversion definitions. Adding their attributed purchases does not automatically remove sales claimed by both platforms.

Still have a question ? 

Our team is always here to answer any questions you may have about our data connector.