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Home > Destinations > MCP > Integral Ad Science

Ask your Integral Ad Science data with Catchr MCP

Prepare client reviews with Integral Ad Science data in ChatGPT or Claude through Catchr MCP. Select an IAS team and reporting period, then ask about total tracked ads, invalid traffic and ads that did not meet viewability requirements.

For freelancers and agencies, this puts focused ad-quality questions alongside the numbers needed to explain them.

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Bring IAS ad-quality metrics into your client analysis

Use the IAS Performance report to review tracked ad volume, invalid traffic and not viewable ads. Keep the selected team and requested date window visible so every result has clear reporting context.

01

Establish the tracked ad volume

Total Tracked Ads is the number of ads processed by IAS. Use it to establish the volume covered by a client review before discussing invalid traffic or viewability.

Include Team Name, Team Id, Report Start and Report End to identify whose data you are reviewing and the period requested.

02

Review invalid traffic

Invalid Traffic counts ads that IAS detected as invalid traffic. Request it alongside Total Tracked Ads to put the count in context for the selected team and date window.

Compare separate reporting periods to identify changes worth discussing with a client. These fields show the reported counts; they do not explain the cause of a change.

03

Check ads that did not meet viewability requirements

Not Viewable Ads counts ads that did not meet IAS viewability requirements. Use it to prepare a viewability discussion or flag reporting periods above a threshold you choose.

Present this metric separately from Invalid Traffic. The available fields do not establish whether the two counts overlap, so adding them would not establish a unique total of affected ads.

Explore Catchr metrics and dimensions

Choose how to review your IAS data

A focused IAS review, a recurring client report and a question through Catchr MCP serve different reporting needs. Choose the approach that fits the work, using the same supported team context and metrics.

Ways to work with Integral Ad Science data through Catchr
CriterionSource-focused analysisAssembling reportsCatchr MCP queries
Best fitInvestigate one IAS reporting question.Prepare a repeatable client review.Ask targeted questions in ChatGPT or Claude.
Starting pointSelect an IAS team and date window.Choose the team, dates and report fields.Specify the connected team, dates and question.
Metric reviewExamine tracked ads, invalid traffic or not viewable ads.Present the three metrics with team and period labels.Request comparisons or checks against chosen thresholds.
Period comparisonExamine results for separate date windows.Place reporting periods side by side.Ask for absolute and percentage changes between periods.
Reporting limitsKeep conclusions within the available IAS fields.Retain date and team context in each report.Ask for missing results and unsupported breakdowns to be stated.

Use source-focused analysis to examine a specific IAS result, assemble reports for recurring client updates, and query Catchr MCP when you need an answer to a defined question. Keep each comparison tied to the selected team and reporting dates.

Integral Ad Science to MCP pricing

Choose your plan by the number of platforms and accounts you report on.

Starter

For freelancers and small teams.

$ 24 /mo

Billed monthly · cancel anytime

Platforms3
Accounts10
Start free trial

Momentum

For in-house teams and small agencies.

$ 70 /mo

Billed monthly · cancel anytime

Platforms5
Accounts30
Start free trial

Growth

For agencies managing more clients.

$ 239 /mo

Billed monthly · cancel anytime

Platforms10
Accounts100
Start free trial

Scale

For teams reporting at scale.

$ 599 /mo

Billed monthly · cancel anytime

Platforms25
Accounts500
Start free trial

Connect Catchr MCP to your AI assistant

Connect Integral Ad Science in Catchr with your IAS username and password, then select the relevant IAS team. Connect your AI destination through Catchr MCP and specify the team, date range and metrics for your question.

Use dates in YYYY-MM-DD format. Start with a request for Total Tracked Ads, Invalid Traffic and Not Viewable Ads, including the team name and report dates.

Four IAS questions to use in your next client review

Replace the bracketed values with your selected IAS team, reporting dates and thresholds. Each prompt uses the supported IAS Performance fields and asks for a result you can review before sharing with a client.

PROMPT 01

Prepare an IAS client briefing

Using Catchr, what does the IAS Performance report show for [IAS team account] from [start date] to [end date]? Return Team Name, Team Id, Report Start, Report End, Total Tracked Ads, Invalid Traffic and Not Viewable Ads. Write a short client briefing that defines each metric and separates reported facts from questions requiring further investigation. If no results are returned, state that clearly rather than treating missing results as zero.

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PROMPT 02

Compare invalid traffic between two periods

Using Catchr, how did Invalid Traffic and Total Tracked Ads change for [IAS team account] between [previous start date]–[previous end date] and [current start date]–[current end date]? Show both counts for each period, their absolute changes and their percentage changes. Label the date windows and flag unequal period lengths. If a previous value is zero or missing, mark its percentage change as unavailable. Do not infer the cause of a change.

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PROMPT 03

Check a not-viewable-ad threshold

Using Catchr, did Not Viewable Ads exceed [ad-count threshold] for [IAS team account] from [start date] to [end date]? Show the reported count, the threshold and the amount above or below it, with Total Tracked Ads for context. Include Team Name and the report dates. If results are missing, say the threshold could not be assessed.

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PROMPT 04

Build a review table across selected IAS teams

Using Catchr, which of [selected IAS team accounts] reported the highest Invalid Traffic count from [start date] to [end date]? Query each selected team for the same window and return a table with Team Id, Team Name, Total Tracked Ads, Invalid Traffic, Not Viewable Ads, Report Start and Report End. Sort by Invalid Traffic descending, identify teams with no results separately, and explain that a ranking by count does not account for differences in tracked ad volume.

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Questions about Integral Ad Science reporting with Catchr MCP

Which Integral Ad Science metrics can I query?

You can query Total Tracked Ads, Invalid Traffic and Not Viewable Ads from the IAS Performance report. Include Team Id, Team Name, Report Start and Report End to make the scope of each result clear.

How do I connect my IAS team to Catchr MCP?

Connect Integral Ad Science in Catchr using your IAS username and password, then select the relevant team. Connect ChatGPT or Claude through Catchr MCP and specify that team, your requested metrics and a date range in YYYY-MM-DD format.

Can I request campaign or placement breakdowns?

The available IAS report fields provide team context, request dates and the three supported metrics. Campaign and placement breakdowns are not included. Keep questions at the supported team and reporting-window level.

Do Report Start and Report End provide daily performance?

Report Start and Report End identify the inclusive dates requested for a report. They do not by themselves establish a daily performance breakdown. For period comparisons, request separate date windows and label each result with its requested dates.

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