{ "@context": "https://schema.org", "@graph": [ { "@type": "WebPage", "@id": "https://www.catchr.io/mcp/amazon-seller#webpage", "url": "https://www.catchr.io/mcp/amazon-seller", "name": "Amazon Seller MCP: Sales and Order Analysis | Catchr", "description": "Use Catchr MCP to query Amazon Seller data in ChatGPT or Claude. Review sales, purchase conversion, B2B results and order details for client reporting.", "dateModified": "2026-11-03T00:00:00.000Z", "isPartOf": { "@type": "WebSite", "@id": "https://www.catchr.io/#website", "name": "Catchr", "url": "https://www.catchr.io/" }, "about": { "@id": "https://www.catchr.io/mcp#software" } }, { "@type": "SoftwareApplication", "@id": "https://www.catchr.io/mcp#software", "name": "Catchr MCP", "url": "https://www.catchr.io/mcp", "applicationCategory": "BusinessApplication", "operatingSystem": "Web", "description": "Connect supported AI assistants to your connected marketing data through Catchr MCP.", "provider": { "@type": "Organization", "name": "Catchr", "url": "https://www.catchr.io/" } } ] }

Home > Destinations > MCP > Amazon Seller

Ask your Amazon Seller data with Catchr MCP

Prepare your next client review with answers about Amazon Seller sales, purchase conversion and orders. Connect the client's account to Catchr, then use ChatGPT or Claude through Catchr MCP to explore the available data and turn reporting questions into focused analysis.

Start your free trial
AI assistant Connected

“Compare paid media performance across my client accounts and flag the biggest changes.”

C Catchr MCPapi.catchr.io/mcp
Find accounts Query fields Return data
Amazon Seller
Google Ads
GA4
+97sources

Used by the world's leading companies

Explore Amazon Seller sales, conversion and order details

Start by discovering the fields available for your connected Amazon Seller account. Choose the columns that answer your client's question, and confirm which can be queried together before building a comparison.

01

Explain changes in sales and average order item value

Review Ordered Product Sales Amount, Total Order Items, Average Sales Per Order Item Amount and Average Selling Price Amount. These measures help freelancers and agencies describe changes in sales alongside changes in order item volume and average selling price.

Keep the corresponding currency fields in monetary comparisons. Use Orders Shipped and Shipped Product Sales Amount for a separate view of shipped activity, without treating ordered and shipped sales as interchangeable.

02

Review purchase conversion and Amazon Business activity

Unit Session Percentage describes units purchased relative to people who viewed the products. Order Item Session Percentage describes order items generated relative to those viewers. Use each measure for its stated purpose when discussing purchase conversion.

Where populated, B2B fields let you examine Amazon Business activity through Ordered Product Sales B2B Amount, Total Order Items B2B and the B2B session percentages. Check availability before including them in a client report.

03

Give order reviews product and fulfillment context

Explore available order columns such as Product Name, Item Status, Ship Country and Fulfillment Channel. Fulfillment Channel distinguishes orders fulfilled by Amazon (AFN) from those fulfilled by the seller (MFN).

Order Purchase Date identifies when an order was created; Order Last Update Date identifies when it was last updated. Select the date that fits your review, and confirm field compatibility before combining order details with sales measures.

View all Amazon Seller metrics and dimensions

Choose how to work with Amazon Seller data

A focused sales review, a recurring client report and a follow-up question each need a different approach. Use these methods to decide how to work with your connected Amazon Seller data.

Ways to analyze and report on Amazon Seller data with Catchr
CriterionSource-focused analysisAssembling reportsQuerying through Catchr MCP
Main taskInvestigate a specific sales or order question.Present selected Amazon Seller measures to clients.Ask ChatGPT or Claude about connected Amazon Seller data.
Starting pointSelect available sales or order fields.Choose a destination and reporting columns.Discover available fields, then ask a focused question.
Sales reviewExamine sales amount, order items and selling price.Organize those measures into a repeatable report.Request a period comparison with supporting values.
Order detailInspect product, status and fulfillment columns.Include compatible order columns for context.Ask for an order-detail review using selected columns.
Reporting limitsCheck field definitions and currency.Keep compatible fields and date definitions consistent.Confirm field availability and query compatibility before analysis.

Use a report to give clients a consistent view of Amazon Seller results. Use Catchr MCP to explore follow-up questions about sales, conversion or fulfillment, with the selected fields and reporting period made explicit.

Amazon Seller to MCP pricing

Choose your plan by the number of platforms and accounts you report on.

Starter

For freelancers and small teams.

$ 24 /mo

Billed monthly · cancel anytime

Platforms3
Accounts10
Start free trial

Momentum

For in-house teams and small agencies.

$ 70 /mo

Billed monthly · cancel anytime

Platforms5
Accounts30
Start free trial
Recommended for agencies

Growth

For agencies managing more clients.

$ 239 /mo

Billed monthly · cancel anytime

Platforms10
Accounts100
Start free trial

Scale

For teams reporting at scale.

$ 599 /mo

Billed monthly · cancel anytime

Platforms25
Accounts500
Start free trial

✓ Unlimited users✓ Unlimited requests✓ 14-day free trial, no credit card required

See pricing and compare all features

Connect Catchr MCP to your AI assistant

Connect Amazon Seller to Catchr through OAuth, select the relevant account and choose the marketplace from the available options. Connect your AI destination through Catchr MCP, then ask it to list the available Amazon Seller fields. Select your columns and confirm the supported date range and field combinations before requesting analysis.

ClaudeAmazon Seller in Claude, step by step ↗ChatGPTAmazon Seller in ChatGPT, step by step ↗

Four Amazon Seller questions for your next client review

Use these prompts in ChatGPT or Claude with Catchr MCP connected. Each starts with field discovery so you can select available columns before querying your client's sales or order data.

PROMPT 01

Prepare a sales performance comparison

Using Catchr, discover the available Amazon Seller sales fields for [account] and [marketplace]. Ask me to confirm columns for Ordered Product Sales Amount and Currency, Total Order Items, Average Sales Per Order Item Amount and Average Selling Price Amount where available. Compare [date range] with [comparison date range] using compatible fields. Keep currencies separate and summarize the changes in sales, order item volume and average values for a client call without assuming what caused them.

Copy prompt
PROMPT 02

Flag purchase conversion below a target

Using Catchr, list the available Amazon Seller conversion fields and supported date groupings for [account] and [marketplace]. Let me select the columns for Unit Session Percentage and Order Item Session Percentage where available. For [date range], flag periods where Unit Session Percentage falls below [percentage threshold]. Confirm the percentage scale, show both measures side by side where compatible and explain what each measures. Do not average reported percentages across periods without a supported calculation.

Copy prompt
PROMPT 03

Build an Amazon Business sales summary

Using Catchr, discover which Amazon Seller B2B fields are available and populated for [account] and [marketplace]. Ask me to select columns for Ordered Product Sales B2B Amount and Currency, Total Order Items B2B and Average Units Per Order Item B2B where available. Summarize Amazon Business activity for [date range] and compare it with [comparison date range]. Identify missing values explicitly and keep them separate from zero results.

Copy prompt
PROMPT 04

Review order status and fulfillment details

Using Catchr, discover the available Amazon Seller order fields for [account] and [marketplace]. Ask me to select compatible columns from Product Name, Item Status, Ship Country, Fulfillment Channel, Order Purchase Date and Order Last Update Date. Query orders purchased during [date range] where that date filter is supported, and organize the returned details by fulfillment channel and item status. Explain AFN and MFN, distinguish purchase dates from update dates and summarize patterns visible in the returned records without inferring delivery delays.

Copy prompt

Amazon Seller MCP questions

How do I connect Amazon Seller to Catchr MCP?

Connect Amazon Seller to Catchr using OAuth, select the relevant account and choose a marketplace from the available options. Then connect ChatGPT or Claude through Catchr MCP and discover the available Amazon Seller fields before selecting your reporting columns.

What is the difference between Unit Session Percentage and Order Item Session Percentage?

Unit Session Percentage measures units purchased relative to people who viewed the products. Order Item Session Percentage measures order items generated relative to those viewers. They describe different aspects of purchase conversion and should retain their separate labels in client reports.

Can I report on Amazon Business sales?

Where available and populated, B2B fields cover ordered product sales, total order items, average selling price, average units per order item and session percentages for Amazon Business customers. Discover the available columns first; missing B2B values should not be interpreted as zero sales.

Can I combine order details with sales metrics in one query?

Check the available field combinations before combining Product Name, Item Status or Fulfillment Channel with sales metrics. Use separate queries when compatibility is not established. Also confirm the date basis: Order Purchase Date describes creation, while Order Last Update Date describes the latest update.

Talk with your marketing data

Connect your sources to Catchr, add the MCP server to your AI assistant, and ask about the work that matters now.

Start your free trialBook a demo
14 days free-trial
No credit-card required
100+ sources