Blog post

Case When in Looker Studio: How to use it

Looker Studio

Johan Chemin
July 13, 2023
| Lastest update
March 14, 2025

Quick steps to create a report with Google Sheets:

You can easiliy create a report following this step :

  1. Get informations from the data integration from our connector.
  2. Create a source on catchr.io.
  3. Download our Google Sheets extensions.
  4. Configure and run your request
If you need more informations, you can follow the tutorial.

How to install Google Sheets Catchr Add-on.

To start exporting your data to Google Sheets, you need to install the Catchr add-on. You currently have two options :

Option A: Via the marketplace:

  1. Visit the Catchr Add-on page on the Google Workspace Marketplace and click "Install."
  2. Grant the necessary permissions for the add-on.
  3. Upon successful installation, open a Google Sheets to proceed.
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Install Catchr Google Sheets Add-on

Option B: Directly within a Google Sheets:

  1. Open a new Google Sheets.
  2. In the top menu, click "Extensions", then hover over "Add-ons" and select "Get add-ons."
  3. Search for "Catchr" and choose "Catchr - data connector."
  4. Click "Install" and grant the required permissions.
  5. Close the installation pop-up when completed.
  6. Start using the Catchr add-on.
Install Catchr Add-on for Google Sheets
Install Catchr Add-on for Google Sheets

Once you have installed the add-on, you can start making requests.

Quick steps to create a report with Looker Studio:

You can easiliy create a report following this step :

  1. Get informations from the data integration from our connector.
  2. Create a datasource and new report on Looker Studio.
  3. Choose your metrics and dimensions.
  4. Use charts with your metrics and dimensions.
If you need more informations, you can follow the tutorial. You can also find a template for at the end of the page.

Quick steps to create a report with PowerBI:

You can easiliy create a report following this step :

  1. Get informations from the data integration from our connector.
  2. Create a source on catchr.io.
  3. Configure your request on the PowerBI request manager.
  4. Copy the given URL in PowerBI
If you need more informations, you can follow the tutorial. You can also find a template for at the end of the page.

If you are into data visualization and reporting, you are likely familiar with Looker Studio, a robust tool that allows users to connect to numerous data sources and create personalised dashboards and reports. Today, we focus on an essential feature of Looker Studio: the Case When statement, our key to unlocking advanced data analysis capabilities.

Understanding the functionality of Looker Studio Case When

CASE WHEN statement in Looker Studio defines conditions and returns a result based on the outcome of those conditions: if they are (or aren't) met. It enables you to create new categories or groupings based on conditional logic, thereby intensifying your data analysis and visualization potential.

Learn to operate Looker Studio Case When

​Using the CASE WHEN statement in Looker Studio is straightforward. You commence with the keyword "CASE," followed by one or more "WHEN" clauses, each detailing a particular condition to evaluate. The "THEN" clause pinpoints the result to return if the condition is true. If none of the predefined conditions meet, a default result can be laid out through an optional "ELSE" clause. The statement concludes with the term "END".

For example, you possess a dataset comprising information about website visitors, and you aspire to categorize these visitors based on the device they use. Here's how CASE WHEN comes into play:

CASE WHEN statement in a field creation on Looker Studio
CASE WHEN statement in a field creation on Looker Studio
CASE   WHEN device_type = 'Desktop' THEN 'Desktop User'   WHEN device_type = 'Mobile' THEN 'Mobile User'   ELSE 'Unknown' END


In this above example, if a visitor's "device_type" attribute equals "Desktop", the result displays as "Desktop User". If the "device_type" is "Mobile", the result exhibits as "Mobile User". In any case where none of these conditions meet, the output is "Unknown".

Enhance your data analysis capabilities with Looker Studio Case When


CASE WHEN in Looker Studio isn't a one-trick pony. It can also mingle with other functions and calculations within the tool. For instance, it can operate complex calculations using aggregated values, devise custom dimensions for effective data filtration and segmentation, and create dynamic visualizations pivoting on user interaction.

Understanding and utilizing the CASE WHEN statement opens the door to a more precise, customized, and insightful data analysis, pushing your Looker Studio abilities to a new level.

In conclusion, the Case When statement in Looker Studio is not just a feature. It's a powerful data wizard that lets you dive deeply into your datasets, realize customized analysis, and manifest visualizations genuinely tailored to your needs. It marks its position as an indispensable tool in every data analyst's Looker Studio toolkit. Embrace it, and enhance your data visualization game.

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In this template, you will find all the metrics and dimensions you would need to get a better view of your data.

If you need more templates, you could look at our looker studio template gallery.

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In this template, you will find all the metrics and dimensions you would need to get a better view of your data thank to our integrations.

If you need more templates, you could look at our PowerBI template gallery.

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